In Jonathan Bloom's new book American Wasteland he reports that the US produces about 591 billion pounds of food each year of which about 50 percent goes to waste somewhere along the food supply chain. This includes unused restaurant food, food in the field and vegetables and fruits in the grocery store as examples. Grocery stores throw away an estimated 30 million pounds of food each day.
The New York Times, Starbucks and Other Retail Locations that Need Mobile Applications
I was in Starbucks with my family this evening. The only thing unusual about this was that it was the evening. As I stood in line waiting to order I noticed nine New York Times that remained in the rack. No one is going to buy a Sunday edition on Monday, so these were retail products that were also perishable. This reminded me of a project that I was involved in a few years ago with a newspaper company.
The Transformational Power of Mobile Enterprise Applications, Part 2
This is Part 2 in this series.
Last week I read an announcement from SAP mobility partner ClickSoftware, the company that developed the SAP Workforce Scheduling and Optimization solution, concerning their new Facebook integration. Here is an excerpt, "ClickSoftware announces tight integration between Facebook and its ClickContact self-service customer portal - helping service businesses deliver a high-value customer relationship online . . . customers can book and change service appointments directly on a service organization's Facebook page, receive reminders and notifications on the expected arrival time of the service engineer to minimize wait times - and reduce the chance that the service engineer will not find the customer at home." You can read the full press release here. ClickSoftware's solutions also come with mobile enterprise applications that are integrated with them.
The Transformational Power of Mobile Enterprise Applications, Part 1
Link to Recorded SAP Enterprise Mobility Webinar
http://www.sap.com/community/events/2010_10_12_EMW/index.epx
This is the link to the recorded SAP Enterprise Mobility webinar that was conducted about a week ago.
Here are the promoted contents:
This is the link to the recorded SAP Enterprise Mobility webinar that was conducted about a week ago.
Here are the promoted contents:
- The now and future of enterprise mobility.
- Trends - How did we get here?
- What are some strategy and organizational considerations to ensure success?
- What is the role of a robust mobility platform?
- Implementation challenges with enterprise mobility and best practices.
- How will the new SAP/Sybase mobility product roadmap help you to implement your enterprise mobility strategy?
Who is Paying for Mobile Applications Today?
I had the opportunity this week to spend time with the IT management team of a large consumer products company. I learned a great deal about how large companies approach new and potentially disruptive technologies like enterprise mobility.
I was intrigued that, at times, outdated reseller channels can prevent large manufacturers from making good strategic IT decisions. As we all know, mobility and the mobile web can give customers information directly from manufacturers. There is no barrier to this important information. The customers may also want to purchase more product from the manufacturer. This can cause immediate channel conflict.
I was intrigued that, at times, outdated reseller channels can prevent large manufacturers from making good strategic IT decisions. As we all know, mobility and the mobile web can give customers information directly from manufacturers. There is no barrier to this important information. The customers may also want to purchase more product from the manufacturer. This can cause immediate channel conflict.
Kevin's Mobility News Weekly - October 14, 2010
Kevin's Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week. I am specifically targeting information that reflects market numbers and trends.
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In a move that highlights the importance of customer relationship management on the go, SAP 's Sybase has introduced an application that makes the BlackBerry a mobile CRM tool.
http://www.cio-today.com/story.xhtml?story_id=0200028EF1B4
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In a move that highlights the importance of customer relationship management on the go, SAP 's Sybase has introduced an application that makes the BlackBerry a mobile CRM tool.
http://www.cio-today.com/story.xhtml?story_id=0200028EF1B4
Mobile Retailing and Location Aware Applications
Aware and Intelligent Mobile Applications
I am very interested in mobile enterprise applications becoming smarter and more aware. Mobile applications should begin to understand our needs and start doing more things for us automatically. Every new feature in a mobile application should NOT mean there are more steps for us to do.
Microsoft has just kicked off a $400 million market campaign for Windows Phone 7. I read this week that the theme of the marketing effort will be to emphasize that smartphones should be simpler. They should provide us easy access to the things we use the phone for the most. I agree. One of the examples I read about was having the digital camera function available via a button without requiring unlocking the phone, finding the camera application and launching it. Just let me take a quick picture.
Here are several ways mobile applications can become smarter. Make them:
Geospatially aware: If I am arriving at a customer's location, the smartphone should recognize my GPS location and automatically query my CRM and provide me with the latest information about my customers' orders, customer service issues, payment schedules, order deliveries, etc. Don't make me ask for all of this information individually. Just send it to me so I am prepared.
Business aware: The mobile application should know my role and responsibilities in the company. Based on my job function it should automatically provide me with relevant information that I need in order to do my job. It should check to see if there are any open customer service issues, when a customer meeting is on my calendar.
Environmentally aware: Here are some examples weather, health, family schedule, travel plans, sitting, standing, exercising, heart rate, sugar level, body temperature, time of day. For the most part, these are simply data points. This data can be used to suggest and recommend things.
Context aware: Is it the middle of a work day, or are you at your daughter's soccer game on the weekend, or traveling in Europe? Is it in the middle of the night? Are you in an important meeting with a customer, or celebrating an anniversary with a candlelight dinner. These all represent different contexts in which information may be desired or not. If it is about time for lunch, look for good lunch options within walking distance of your location. Search for lunch deals. Consider my preferences when searching. Mobile applications need to start recognizing the different contexts in our lives and make adjustments based upon these understandings.
All of this information, with an increasing number of sensors on or in your smartphone, person and environment, integrated with business analytic applications and improved calendars should be developed to help us. You don't want annoying routine business calls when you are asleep in the middle of the night on a European vacation. Your smartphone should understand the context and make adjustments by automatically sending calls to voice mail.
I noted the other day that ClickSoftware is integrating an increasing number of these "aware" features into the SAP Workforce Scheduling and Optimization solution for the service sector. For example, notifying customers that the service technician is arriving within a certain period of time based upon their GPS location and traffic conditions.
Come see me at TechEd Las Vegas and let's brainstorm!
Here is a video comment that I recorded last week and posted to the SAP Mentor channel on this subject.
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin: http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
Microsoft has just kicked off a $400 million market campaign for Windows Phone 7. I read this week that the theme of the marketing effort will be to emphasize that smartphones should be simpler. They should provide us easy access to the things we use the phone for the most. I agree. One of the examples I read about was having the digital camera function available via a button without requiring unlocking the phone, finding the camera application and launching it. Just let me take a quick picture.
Here are several ways mobile applications can become smarter. Make them:
- Geospatially aware
- Business aware
- Environmentally aware
- Contextually aware
Geospatially aware: If I am arriving at a customer's location, the smartphone should recognize my GPS location and automatically query my CRM and provide me with the latest information about my customers' orders, customer service issues, payment schedules, order deliveries, etc. Don't make me ask for all of this information individually. Just send it to me so I am prepared.
Business aware: The mobile application should know my role and responsibilities in the company. Based on my job function it should automatically provide me with relevant information that I need in order to do my job. It should check to see if there are any open customer service issues, when a customer meeting is on my calendar.
Environmentally aware: Here are some examples weather, health, family schedule, travel plans, sitting, standing, exercising, heart rate, sugar level, body temperature, time of day. For the most part, these are simply data points. This data can be used to suggest and recommend things.
Context aware: Is it the middle of a work day, or are you at your daughter's soccer game on the weekend, or traveling in Europe? Is it in the middle of the night? Are you in an important meeting with a customer, or celebrating an anniversary with a candlelight dinner. These all represent different contexts in which information may be desired or not. If it is about time for lunch, look for good lunch options within walking distance of your location. Search for lunch deals. Consider my preferences when searching. Mobile applications need to start recognizing the different contexts in our lives and make adjustments based upon these understandings.
All of this information, with an increasing number of sensors on or in your smartphone, person and environment, integrated with business analytic applications and improved calendars should be developed to help us. You don't want annoying routine business calls when you are asleep in the middle of the night on a European vacation. Your smartphone should understand the context and make adjustments by automatically sending calls to voice mail.
I noted the other day that ClickSoftware is integrating an increasing number of these "aware" features into the SAP Workforce Scheduling and Optimization solution for the service sector. For example, notifying customers that the service technician is arriving within a certain period of time based upon their GPS location and traffic conditions.
Come see me at TechEd Las Vegas and let's brainstorm!
Here is a video comment that I recorded last week and posted to the SAP Mentor channel on this subject.
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin: http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
Mobile Expert Interview Series: Energy4U's Florian Ganz, Part 2
This is Part 2 of this intervew with Energy4U's Florian Ganz. You can read Part 1 here.
Kevin: Can you tell us about some of your recent SAP enterprise mobility projects?
Florian: Certainly.
Power Plant Maintenance Project:
We are working with one of the big utility companies in Germany. The project involves the power plant maintenance processes. The company is an existing SAP user and we are replacing their 1st generation mobility solution that has poor performance and was not able to carry all required offline data.
The customer uses the SAP Plant Maintenance module. Energy4U is implementing Syclo's mobile solution and integrating it with SAP Plant Maintenance. The customer will use both laptops and rugged handheld computers (Psion Teklogix rugged devices including RFID). They will start with 20 mobile users and expand to 100.
The key to winning this project was the ability to deliver a proof of concept within only two weeks.
Utility Project in Italy:
This project was sold by SAP's sales force and involved the solution SAP Workforce Scheduling and Optimization from ClickSoftware.
This SAP user wanted to centralize the dispatch of hundreds of service technicians to increase efficiencies by optimizing routes and reducing travel times and expenses. The SAP sales team brought in ClickSoftware's solution and Energy4U, a Siemens business, to do the implementation.
The project started in May and integration testing will start end of this month (October). The mobility component will quickly follow. The service technicians will use a combination of laptops mounted in their vehicles and PDAs.
Large Pharmaceutical Company:
This SAP customer had a first generation mobile solution that suffered from poor synchronization performance and overall SAP integration problems. They came to Energy4U for a mobile solution that would work with SAP Plant Maintenance and could handle over 100,000 equipments and functional locations (SAP objects) in the asset management database on the PDA in an offline and online mode.
The customer is using SAP Plant Maintenance and SAP Materials Management. They wanted a service technician dispatch system (they chose a solution developed by Energy4U) that worked with SAP. They needed a solution that could work both offline and online. The customer selected Motorola's ES400 ruggedized smartphone to use in the field.
Besides these three projects, we are working with various other customers to ensure that their mobility efforts are successful.
You need more information? Feel free to get in contact with Florian: SERVICES@energy4u.org.
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin:
http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
Kevin: Can you tell us about some of your recent SAP enterprise mobility projects?
Florian: Certainly.
Power Plant Maintenance Project:
We are working with one of the big utility companies in Germany. The project involves the power plant maintenance processes. The company is an existing SAP user and we are replacing their 1st generation mobility solution that has poor performance and was not able to carry all required offline data.
The customer uses the SAP Plant Maintenance module. Energy4U is implementing Syclo's mobile solution and integrating it with SAP Plant Maintenance. The customer will use both laptops and rugged handheld computers (Psion Teklogix rugged devices including RFID). They will start with 20 mobile users and expand to 100.
The key to winning this project was the ability to deliver a proof of concept within only two weeks.
Utility Project in Italy:
This project was sold by SAP's sales force and involved the solution SAP Workforce Scheduling and Optimization from ClickSoftware.
This SAP user wanted to centralize the dispatch of hundreds of service technicians to increase efficiencies by optimizing routes and reducing travel times and expenses. The SAP sales team brought in ClickSoftware's solution and Energy4U, a Siemens business, to do the implementation.
The project started in May and integration testing will start end of this month (October). The mobility component will quickly follow. The service technicians will use a combination of laptops mounted in their vehicles and PDAs.
Large Pharmaceutical Company:
This SAP customer had a first generation mobile solution that suffered from poor synchronization performance and overall SAP integration problems. They came to Energy4U for a mobile solution that would work with SAP Plant Maintenance and could handle over 100,000 equipments and functional locations (SAP objects) in the asset management database on the PDA in an offline and online mode.
The customer is using SAP Plant Maintenance and SAP Materials Management. They wanted a service technician dispatch system (they chose a solution developed by Energy4U) that worked with SAP. They needed a solution that could work both offline and online. The customer selected Motorola's ES400 ruggedized smartphone to use in the field.You need more information? Feel free to get in contact with Florian: SERVICES@energy4u.org.
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin:
http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
Mobile Expert Interview Series: Energy4U's Florian Ganz, Part 1
Florian and I have been attempting to schedule an interview for sometime now, but he is always on a train to Switzerland, Italy or going out to dinner with big shots in Munich. What a life! I am happy I was able to catch up and get his insights into the SAP enterprise mobility market.
Florian worked at SAP AG in Germany from 2002 through 2008 and was involved in many early mobility projects with SAP. It was during this time that he got to know my good friend from PricewaterhouseCoopers, Dr. Ahmed El Adl.
Florian worked at SAP AG in Germany from 2002 through 2008 and was involved in many early mobility projects with SAP. It was during this time that he got to know my good friend from PricewaterhouseCoopers, Dr. Ahmed El Adl.
Kevin’s Mobile Retailing News Weekly – October 12, 2010
Kevin's Mobile Retailing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile retailing applications, mobile payments and mobile marketing applications that I run across each week. I am specifically targeting market size and market trend information.
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A reported 81 percent of young consumers around the world are "interested" or "very interested" in employing wireless handsets as a "wallet" linked to bank accounts and loyalty cards.
http://www.warc.com/News/TopNews.asp?ID=27323
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A reported 81 percent of young consumers around the world are "interested" or "very interested" in employing wireless handsets as a "wallet" linked to bank accounts and loyalty cards.
http://www.warc.com/News/TopNews.asp?ID=27323
Mobile Expert Interview Series: Sybase's Sam Lakkundi, Part 3
This is Part 3 of this interview with Sybase's Sam Lakkundi.
Kevin: How can SAP partners and SAP customers develop mobile solutions today when SAP and Sybase's road map is still a moving target?
Sam: If I were to look into the crystal ball, what direction would I give? Use SUP as the target. It is the integration and middleware layer. Ask yourself, “How do I use and take advantage and add value to what SAP/Sybase are developing?” (See public statements from SAP/Sybase on their mobility road map).
Kevin: How can SAP partners and SAP customers develop mobile solutions today when SAP and Sybase's road map is still a moving target?
Sam: If I were to look into the crystal ball, what direction would I give? Use SUP as the target. It is the integration and middleware layer. Ask yourself, “How do I use and take advantage and add value to what SAP/Sybase are developing?” (See public statements from SAP/Sybase on their mobility road map).
Mobile Expert Interview Series: Sybase's Sam Lakkundi, Part 2
This is Part 2 of this interview with Sybase's Sam Lakkundi.
Kevin: Historically, Sybase has not been known as a mobile application company. They didn’t want to compete with their OEM customer base. Bob Stutz is now tasked with developing mobile SAP applications in the new Mobile Application Business Unit. Why are they doing this?
Kevin: Historically, Sybase has not been known as a mobile application company. They didn’t want to compete with their OEM customer base. Bob Stutz is now tasked with developing mobile SAP applications in the new Mobile Application Business Unit. Why are they doing this?
Mobile Expert Interview Series: Sybase's Sam Lakkundi, Part 1
Different Mobile Application GUI Designs - Mobile Epiphany
The image on the right is from an application called TouchInspect by Mobile Epiphany. The founder of Mobile Epiphany, Glenn Kletzky, has many years of in depth experience in the electronic games industry and takes a unique and graphically rich approach to many of the GUIs in his mobile data collection applications.
This is a very interesting approach to GUIs. It is not just a text based menu system, but images that can quickly paint a thousand words. Glenn describes his GUI design as a finger-touch-based interface that is trainable within an hour.
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin:
http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
SAP's Puneet Suppal and Kevin Benedict at TechEd Las Vegas
My good friend Puneet Suppal with SAP's Premier Customer Network wrote an interesting article over the weekend on SAP enterprise mobility. Here is an excerpt, "In June 2010, Information Week listed the top 10 reasons that will likely get CIOs fired this year. "Failure to embrace mobility" was the number 2 reason! In a recent survey done by Forrester it was found that about 48% of the organizations interviewed were going to invest in mobilizing applications in 2010, with another 37% keenly interested as well.
SAP Mobility Roadmap in Their Own Words
Many of you have asked me for details on SAP's enterprise mobility roadmap. I will be publishing an interview with Sybase's Sam Lakkundi later this week on that subject, but first wanted to highlight what SAP has publicly stated already.
SAP's public statements:
Within the next nine months (Sapphire 2011), the companies will bring together technologies to deliver a leading mobile platform for business that is based on open standards, runs on all major mobile operating systems, and manages and supports all major device types. With this platform, customers and partners can build new mobile experiences on top of existing applications, such as SAP® Business Suite software. In addition, SAP will showcase mobile experiences for all products, including both SAP Business Suite and SAP® Business ByDesign™, similar to what is available for mobile sales for customer relationship management (CRM) today.
SAP's public statements:
Within the next nine months (Sapphire 2011), the companies will bring together technologies to deliver a leading mobile platform for business that is based on open standards, runs on all major mobile operating systems, and manages and supports all major device types. With this platform, customers and partners can build new mobile experiences on top of existing applications, such as SAP® Business Suite software. In addition, SAP will showcase mobile experiences for all products, including both SAP Business Suite and SAP® Business ByDesign™, similar to what is available for mobile sales for customer relationship management (CRM) today.
SAP and Sybase Form New Mobile Business Unit in Response to Kevin's Blog Article
Last week I wrote an article, Do SAP and Sybase Recognize What is Happening? to encourage SAP and Sybase to add resources to support the increasing demand for enterprise mobility within the SAP ecosystem. I think Jim Hagemann Snabe and Bill McDermott (SAP's co-CEOs) must have read my blog. At least that is what I tell myself. This week SAP and Sybase announced a reorganization around mobility. The stated purpose is to further support customers and facilitate the rapid adoption of enterprise mobility.
Kevin's Mobility News Weekly - October 7, 2010
Kevin's Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week. I am specifically targeting information that reflects market numbers and trends.
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According to Microsoft's annual proxy statement, CEO Steve Ballmer received $670,000 in bonus for the last financial year, half what he could have earned in rewards.
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According to Microsoft's annual proxy statement, CEO Steve Ballmer received $670,000 in bonus for the last financial year, half what he could have earned in rewards.
Kevin's M2M News Weekly - October 6, 2010
Welcome to Kevin's M2M News Weekly, an online newsletter that consists of the most interesting news and articles related to M2M (machine to machine) and embedded mobile devices that I read each week. I aggregate the information, include the original links and add a synopsis of each article. I also search for the latest market numbers such as market size, growth and trends in and around the M2M market.
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This “Internet of Things” or M2M network adds another dimension to the existing notions of networks. It envisages an anytime, anywhere, anyone, anything network bringing about a complete ubiquity to computing.
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This “Internet of Things” or M2M network adds another dimension to the existing notions of networks. It envisages an anytime, anywhere, anyone, anything network bringing about a complete ubiquity to computing.
New Trend - Carry More Mobile Devices Til You Can't Walk No More
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| iPhone, iPad, Netbook, Blackberry |
OK, I don't want to report this trend. I am all about convergence and combining more and better features into small pocket size devices called smartphones, but my journalistic side beckons. I have conducted quite a few interviews with leading minds in the enterprise mobility space (read the series here). In these interviews one of my favorite questions is, "What mobile device do you carry?"
Here are some recent answers to my interview question:
Mobile Expert Interview Series: Syclo's CEO Rich Padula
October is traditionally a very busy time for high tech companies, and this year there is no busier category than enterprise mobility. For that reason, I was especially pleased that Syclo's CEO Rich Padula made himself available for a brief interview last week.
Kevin: Rich, what mobile device(s) do you carry?
Rich: I carry a Blackberry, iPad, Netbook and iPod. I have a desktop in the office.
Kevin: Rich, what mobile device(s) do you carry?
Rich: I carry a Blackberry, iPad, Netbook and iPod. I have a desktop in the office.
Watch SAP CIO Oliver Bussman Interview at TechEd 2010
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| SAP CIO Oliver Bussman |
I am excited to report that I will be conducting the SAP TechEd Live interview (see sample) with SAP CIO Oliver Bussman later this month at TechEd in Las Vegas. Oliver Bussman is involved in all the major mobility projects that are rolled out within the SAP organization.
Oliver spoke about some of his recent mobility projects in this article:
- SAP has rolled out almost 1,500 iPads for users across its business
- The iPads were configured with email access, access to a virtual private network (VPN), Citrix software to enable access to server-based applications and business intelligence tools via BusinessObjects.
- The company currently has 17,000 BlackBerrys rolled out across the organisation and Bussmann said that within 12 months, there will be as many iPads in use by SAP employees.
If you have questions that you want me to ask Oliver, please comment below and I will add them to the list.
I hope to see you in Vegas!
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin:
http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
What are Machines Talking About?
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| M2M and Kevin Benedict |
What kind of machines are communicating with each other? Machines like Redbox movie kiosks communicating DVD inventories to iPhone users; tractors and other heavy equipment reporting their maintenance status to the central office; and all kinds of high value assets reporting their location, status and numerous other details monitored by remote sensors. Homes are also reporting minute by minute energy consumption to both the homeowner and the utility through smart meters and smart grids. The use cases are endless.
Kevin's Mobile Retailing News Weekly - October 5, 2010
Kevin's Mobile Retailing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile retailing applications, mobile payments and mobile marketing applications that I run across each week. I am specifically targeting market size and market trend information.
iPhone Owners First in Online Shopping and BlackBerry Owners are Last
In an article I read today on mobile marketing it said, "Consumers who own an Apple iPhone are more likely to shop online from their phones, than those consumers who owned phones based on Google Android or BlackBerry operating systems...BlackBerry is way behind the Android and iPhone."
Santa Claus Smartphones and Online Shopping
I read this in the Dallas Morning News online version today, "Last year, more than 60 million Americans were mobile Web users, up 33 percent from 2008, according to Nielsen. This holiday season, Nielsen predicts one-third of all mobile phones in use will be smartphones, up from 21 percent a year ago.
Mobile Expert Interview Series: WorkLight's COO Kurt Daniel
I interviewed WorkLight's COO, Kurt Daniel this week. This was an interesting interview, as WorkLight is following a different strategy than most enterprise mobility vendors. They have developed a MEAP (mobile enterprise application platform) and a mobile SDK (software development kit), not for their own use, but rather for systems integrators and end customers to use to develop their own enterprise mobility solutions. They want to be a technology company, not a mobile application company.
Virtual Utility Summit - Optimize Your Mobile Workforce
I came across this virtual utility summit that is offered this week. If you are involved in enterprise mobility projects for a utility company, this may be for you. Here is the description:
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin:
http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
- Discuss the challenges and opportunities around effectively managing the mobile workforce in your utility. With today's environmental, regulatory and economic pressures the issue of effectively managing a mobile workforce has never been more critical. Yet very few, if any, events focus on this important subject matter.
- The virtual summit will explore key aspects of workforce management; from managing a smart metering rollout and handling multi-stage and multi-day work and crew management.
- Hear from industry experts and utility organizations that have implemented workforce management systems to transform their business.
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin:
http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
Kevin's Mobility News Weekly - September 30, 2010
Kevin's Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week. I am specifically targeting information that reflects market numbers and trends.
SMS, Human Capital Management and Mobile Applications
It is easy to think that high value mobile applications need to be complex and sophisticated, but that is not always the case. This morning I read about a solution that helps firefighters manage their human resources and schedules by interacting with their staff via SMS. The solution, called ClickRoster, will automatically create the roster for every fire station and every shift for both full time and part time firefighters, allocating individuals to specific roles based on skill requirements and the Watch Managers’ decisions.
Ventureforth Delivers Mobile Enterprise Solutions for Oracle PeopleSoft Using Syclo's Agentry Platform
Ventureforth, a Syclo Independent Software Vendor, licenses and develops off-the-shelf mobile solutions for Oracle, PeopleSoft and Indus (Ventyx) with the configurable mobile platform architecture from Syclo’s Agentry platform. This is interesting for two reasons:
What Everyone Wants but Few Have - Mobile SDK
Do SAP and Sybase Recognize What is Happening?
I know many people that work at Sybase in the mobility products area. They were overworked before the acquisition. Now they are overworked times 10. Why? SAP bought them and enterprise mobility is in big demand today. SAP customers have been waiting a long time for an SAP direction and roadmap around mobility and now that SAP has a strategy there is a huge backlog of interest. What does SAP do with this interest? They call the product folks at Sybase Unwired Platform and request their assistance.
I don't think the management folks at Sybase yet recognize what the SAP ecosystem is going to do to them. I work closely with the SAP enterprise mobility ecosystem. The majority of these companies are going to want to partner with Sybase so they can support SAP's roadmap and strategy. Read SAP's Mobility Partners After SAP’s Acquisition of Sybase, Part 1 for more information on this subject. These companies have their own customer bases and are actively recruiting more business. This is going to drive a significant amount of new business to Sybase. It is going to require growth at Sybase.
I don't think the management folks at Sybase yet recognize what the SAP ecosystem is going to do to them. I work closely with the SAP enterprise mobility ecosystem. The majority of these companies are going to want to partner with Sybase so they can support SAP's roadmap and strategy. Read SAP's Mobility Partners After SAP’s Acquisition of Sybase, Part 1 for more information on this subject. These companies have their own customer bases and are actively recruiting more business. This is going to drive a significant amount of new business to Sybase. It is going to require growth at Sybase.
Kevin’s M2M News Weekly – September 29, 2010
Welcome to Kevin's M2M News Weekly, an online newsletter that consists of the most interesting news and articles related to M2M (machine to machine) and embedded mobile devices that I read each week. I aggregate the information, include the original links and add a synopsis of each article. I also search for the latest market numbers such as market size, growth and trends in and around the M2M market.
Location Based Services and Mobile Retailing Applications
SAP's Consumer Mobile Initiative
SAP is now starting to really deliver vertical specific mobility strategies, ideas and solutions. I love it! They are demonstrating that they really understand the power of mobile applications. Take a look at the following agenda items from their upcoming SAP Retail Forum 2010 in Las Vegas:
Kevin’s Mobile Retailing News Weekly - September 28, 2010
Kevin's Mobile Retailing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile retailing applications, mobile payments and mobile marketing applications that I run across each week. I am specifically targeting market size and market trend information.
More on Mobile Scanning Apps and Retail Stores
This morning I read an article written by Ben Lee of Smartsoft Mobile Solutions called Mobile Application Use for On-site Retail. Ben describes how a number of different retailers have incorporated mobile applications, barcode, QR codes and scanning software into their strategies.
Print Ads and QR Codes Combined with Mobile Scanning Software
 |
| Image 1 |
Brooks Brothers is using QR (quick response) codes in its fall collection print ads that let consumers purchase the items they see right from the pages of Esquire magazine. The challenge is getting customers to download the scanning software to their smartphone the first time. After the mobile scanning app is downloaded, the process should be very easy.
SAP Enterprise Mobility Webinar - SAP, Sybase, PriceWaterhouseCooper and Kevin Benedict
I am very excited about this upcoming webinar on October 6th at 2 PM ET, because I have seen the draft presentation and it offers details that have been hard to find until now. SAP/Sybase are starting to provide real insight into their strategies, the architecture of their solutions and the various components.
Mobile Expert Interview Series: Open Text's Micah Kalen
For those of you unfamiliar with Open Text, they are an SAP Co-Innovation Partner (like Syclo and RIM). They are an enterprise software company and leader in ECM (enterprise content management). Open Text brings two decades of expertise and supports millions of users in 114 countries. They are focused on helping organizations capture and preserve corporate memory, increase brand equity, automate processes, mitigate risk, manage compliance and improve competitiveness. With that said, they are also developing a mobile enterprise software application called Open Text Everywhere.
SAP's Mobility Partners After SAP’s Acquisition of Sybase, Part 3
The true value in extending business processes to mobile devices is to enable more employees, customers and partners to benefit from the company’s existing IT systems and investments. Mobile applications enable more users to take advantage of the ERP and other IT assets. SAP, in their central role, needed to define how mobile applications could efficiently and effectively connect and integrate with their solutions. The Sybase acquisition and the recently announced mobility roadmap now fulfills that need.
SAP's Mobility Partners After SAP’s Acquisition of Sybase, Part 2
SAP made a safe bet with the Sybase acquisition. Sybase was already the undisputed global leader in enterprise mobility databases, mobile synchronization technologies, mobile security and mobile device management. This is not another new emerging strategy and future solution. It is a mature and proven solution with millions of mobility users worldwide.
Kevin's Mobility News Weekly - September 23, 2010
Kevin's Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week. I am specifically targeting information that reflects market numbers and trends.
SAP's Mobility Partners After SAP’s Acquisition of Sybase, Part 1
Many companies have asked me recently how the SAP acquisition of Sybase will impact the SAP enterprise mobility ecosystem. It is a fair question that needs to be answered, as there is an increasing interest and demand from enterprises for mobile applications.
Companies want and need to formulate a mobility strategy now, but they don’t want their first steps to be misguided. As a result they are watching webinars, attending conferences, downloading whitepapers and reading blogs in an effort to find answers. For years SAP did not provide many mobility answers. They struggled to understand and define a workable mobility strategy and roadmap. As a result, SAP mobility partners were forced to find their own answers. Today, however, things have dramatically changed in the world of SAP enterprise mobility. With SAP’s acquisition of Sybase, and their Sybase Unwired Platform (SUP), there is now a good and reliable mobile application platform and NetWeaver integration strategy that can be understood and followed by both customers and SAP mobility partners.
If your SAP enterprise mobility strategy calls for supporting a wide variety of mobile applications for different business processes, departments, users and industries, then you need to work with a MEAP (mobile enterprise application platform). If you need to support both horizontal and vertical mobile applications that need to run in both connected and disconnected modes, then you need to work with a MEAP.
Today, there are several MEAP companies. However, the obvious choice for SAP customers is the SAP/Sybase Unwired Platform. Why? SAP just spent $5.8 billion to help you meet your mobility requirements. It is SAP’s mobility solution going forward, and their roadmap includes features and functionality that will make the mobile infrastructure and implementation projects easier and more standardized so customers can achieve a lower TCO (total cost of ownership).
- SAP's Mobility Partners After SAP’s Acquisition of Sybase, Part 2
- SAP's Mobility Partners After SAP’s Acquisition of Sybase, Part 3
 |
| Complementary Aberdeen Report - Mobility in Service |
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict Join SAP Enterprise Mobility on Linkedin:
http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
Kevin's M2M News Weekly - September 22, 2010
Welcome to Kevin's M2M News Weekly, an online newsletter that consists of the most interesting news and articles related to M2M (machine to machine) and embedded mobile devices that I read each week. I aggregate the information, include the original links and add a synopsis of each article. I also search for the latest market numbers such as market size, growth and trends in and around the M2M market.
Archived editions of Kevin's M2M News Weekly are available at here.
You can follow me on Twitter @krbenedict and read my blog, Enterprise Mobility Strategies for SAP and Others.
Also available are Kevin’s Mobile Retailing News Weekly and Kevin’s Mobility News Weekly.
********
I have added a feature to my blog site that supports email subscriptions. You can now receive all blog articles directly via email. If you are interested, click here.
********
Yesterday marked the official launch of the brand new "Global Smart Grid Federation," an international organization that seeks to promote best practices for smart grid and assist with the deployment of smart grid around the world.
http://www.telecomengine.com/article.asp?HH_ID=AR_6578
********
ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business. This newsletter is sponsored in part by ClickSoftware - http://www.clicksoftware.com/.
********
Indianapolis based VoCare Inc. has raised $2.2 million from angel investors to launch a mobile device that connects doctors with patients and expects to reach $3.5 million in fundraising by the end of the year.
http://www.ibj.com/vocare-raises-22-million-for-telehealth-device/PARAMS/article/22235
********
MathWorks rolled out a series of new capabilities and products to address the more complex simulation needs of engineers building embedded systems that incorporate wireless, sensor processing and streaming media capabilities.
http://www.designnews.com/article/510524-MathWorks_Advances_Signal_Processing_System_Design.php
********
Garmin Ltd. will decide over the next couple of quarters the future of its struggling smartphone unit, and is ready to exit the business if it does not achieve success, a company executive said.
http://www.reuters.com/article/idUSLDE6881WD20100909
********
Healthmed Services, Ltd., an innovative software development company, announced the launch of a new software technology that has the capability of modernizing remote patient access through the use of handheld devices.
http://www.marketwatch.com/story/630-billion-healthcare-expansion-propels-virtual-vantage-software-to-transform-healthcare-industry-2010-09-17?reflink=MW_news_stmp
********
In a recent study of handset motion sensors by ARCchart, the research firm expects the market for accelerometers, gyroscopes, magnetometers (compasses) and pressure sensors to exceed $1 billion by 2014.
http://www.rethink-wireless.com/2010/06/17/handset-motion-sensor-market-top-1-billion-2014.htm
********
The Motorola Solutions business of Motorola, Inc. today announced its newest mobile computing solution for healthcare – the MC75A0-HC Enterprise Digital Assistant. The new MC75A0-HC provides healthcare organizations with a rugged and disinfectant ready mobility solution.
http://www.prnewswire.com/news-releases/motorola-advances-healthcare-mobility-with-new-enterprise-digital-assistant-102944209.html
********
AT&T Mobility furthered its no contract offerings by unveiling a pay as you go mobile broadband plan and a trio of new laptop computers with embedded wireless modems.
http://www.rcrwireless.com/article/20100920/CARRIERS/100929997/att-mobility-unveils-no-contract-mobile-broadband-plans-new-laptops
********
In the near future diabetes patients will be able to better manage their health through mobile phones and get better access to diagnosis and treatment of various ailments, experts said.
http://gulfnews.com/news/gulf/uae/health/health-care-to-get-boost-from-cellphone-technology-1.682135
********
North Carolina Zoo researchers are using remote sensing and satellite tracking tools to bring endangered animals back from the brink.
http://www.charlotteobserver.com/2010/09/19/1704779/nc-zoo-works-without-borders.html
********
The $90 million investment by Gary and Mary West in the West Wireless Healthcare Institute may seem enticing to someone with a startup mobile or wireless healthcare company, but don't get the wrong idea.
http://www.fiercemobilehealthcare.com/story/west-wireless-cmo-were-not-giving-money-away/2010-09-14
********
A new iPad app will listen to the ABC television series "My Generation" with you, and serve up content to augment the experience.
http://www.cnn.com/2010/TECH/gaming.gadgets/09/16/my.generation.ipad.app/index.html?iphoneemail
********
The new California Telehealth Network, a statewide, medical grade broadband system for improving health care access and emergency services, will receive a $9 million federal grant and additional $5 million in matching funds from some prominent California organizations.
http://www.govhealthit.com/newsitem.aspx?nid=74648
********
Nokia, the world’s largest manufacturer of mobile phones, declared “Nokia is back” at its Nokia World conference in London, and unveiled a new version of its Ovi Maps software.
http://www.telegraph.co.uk/technology/nokia/8002277/Nokia-World-Location-based-services-key-to-the-future-says-Nokia.html
********
Medtronic has announced plans to launch a new patient management solution designed to make it easier for clinicians to monitor heart failure patients. The medical technology firm's CareLink Network for Heart Failure will be introduced in autumn 2010.
http://www.zenopa.com/news/800067537/Medtronic_launches_remote_monitoring_system_for_heart_failure
********
Last month, Facebook announced its "Places" product, essentially a location based feature that allows users to share their locations among their network of friends.
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=135830
********
Archinoetics, which develops products primarily for the military, is releasing to the commercial market a software program called Physio-Lab, which collects and analyzes physiological data. The software, which costs between $2,200 and $4,500, can be used in research and pharmaceutical trials.
http://pacific.bizjournals.com/pacific/stories/2010/09/13/story6.html?b=1284350400%5E3928651
********
Researchers at Children's Hospital Boston in collaboration with the University of North Carolina at Chapel Hill have developed "MedWatcher," a new iPhone application that provides drug safety surveillance in real-time.
http://healthcareitnews.com/news/medwatcher-app-aims-boosting-adverse-events-reporting
********
Pulse Energy, a premier provider of energy management solutions, has teamed up with Sierra Wireless to deliver cutting edge cellular deployments that enable customers to more efficiently monitor and manage energy usage.
http://m2m.tmcnet.com/topics/m2mevolution/articles/102029-pulse-energy-collaborates-with-sierra-wireless.htm
********
PricewaterhouseCoopers’ Health Research Institute recently carried out a nationwide survey of 2,000 consumers and 1,000 physicians. The idea of remote healthcare was liked by 56 percent of the consumers.
http://healthcare.tmcnet.com/topics/healthcare/articles/100888-30-percent-americans-would-use-mobile-device-monitor.htm
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin: http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
***************************************************
Archived editions of Kevin's M2M News Weekly are available at here.
You can follow me on Twitter @krbenedict and read my blog, Enterprise Mobility Strategies for SAP and Others.
Also available are Kevin’s Mobile Retailing News Weekly and Kevin’s Mobility News Weekly.
********
I have added a feature to my blog site that supports email subscriptions. You can now receive all blog articles directly via email. If you are interested, click here.
********
Yesterday marked the official launch of the brand new "Global Smart Grid Federation," an international organization that seeks to promote best practices for smart grid and assist with the deployment of smart grid around the world.
http://www.telecomengine.com/article.asp?HH_ID=AR_6578
********
ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business. This newsletter is sponsored in part by ClickSoftware - http://www.clicksoftware.com/.
********
Indianapolis based VoCare Inc. has raised $2.2 million from angel investors to launch a mobile device that connects doctors with patients and expects to reach $3.5 million in fundraising by the end of the year.
http://www.ibj.com/vocare-raises-22-million-for-telehealth-device/PARAMS/article/22235
********
MathWorks rolled out a series of new capabilities and products to address the more complex simulation needs of engineers building embedded systems that incorporate wireless, sensor processing and streaming media capabilities.
http://www.designnews.com/article/510524-MathWorks_Advances_Signal_Processing_System_Design.php
********
Garmin Ltd. will decide over the next couple of quarters the future of its struggling smartphone unit, and is ready to exit the business if it does not achieve success, a company executive said.
http://www.reuters.com/article/idUSLDE6881WD20100909
********
Healthmed Services, Ltd., an innovative software development company, announced the launch of a new software technology that has the capability of modernizing remote patient access through the use of handheld devices.
http://www.marketwatch.com/story/630-billion-healthcare-expansion-propels-virtual-vantage-software-to-transform-healthcare-industry-2010-09-17?reflink=MW_news_stmp
********
In a recent study of handset motion sensors by ARCchart, the research firm expects the market for accelerometers, gyroscopes, magnetometers (compasses) and pressure sensors to exceed $1 billion by 2014.
http://www.rethink-wireless.com/2010/06/17/handset-motion-sensor-market-top-1-billion-2014.htm
********
The Motorola Solutions business of Motorola, Inc. today announced its newest mobile computing solution for healthcare – the MC75A0-HC Enterprise Digital Assistant. The new MC75A0-HC provides healthcare organizations with a rugged and disinfectant ready mobility solution.
http://www.prnewswire.com/news-releases/motorola-advances-healthcare-mobility-with-new-enterprise-digital-assistant-102944209.html
********
AT&T Mobility furthered its no contract offerings by unveiling a pay as you go mobile broadband plan and a trio of new laptop computers with embedded wireless modems.
http://www.rcrwireless.com/article/20100920/CARRIERS/100929997/att-mobility-unveils-no-contract-mobile-broadband-plans-new-laptops
********
In the near future diabetes patients will be able to better manage their health through mobile phones and get better access to diagnosis and treatment of various ailments, experts said.
http://gulfnews.com/news/gulf/uae/health/health-care-to-get-boost-from-cellphone-technology-1.682135
********
North Carolina Zoo researchers are using remote sensing and satellite tracking tools to bring endangered animals back from the brink.
http://www.charlotteobserver.com/2010/09/19/1704779/nc-zoo-works-without-borders.html
********
The $90 million investment by Gary and Mary West in the West Wireless Healthcare Institute may seem enticing to someone with a startup mobile or wireless healthcare company, but don't get the wrong idea.
http://www.fiercemobilehealthcare.com/story/west-wireless-cmo-were-not-giving-money-away/2010-09-14
********
A new iPad app will listen to the ABC television series "My Generation" with you, and serve up content to augment the experience.
http://www.cnn.com/2010/TECH/gaming.gadgets/09/16/my.generation.ipad.app/index.html?iphoneemail
********
The new California Telehealth Network, a statewide, medical grade broadband system for improving health care access and emergency services, will receive a $9 million federal grant and additional $5 million in matching funds from some prominent California organizations.
http://www.govhealthit.com/newsitem.aspx?nid=74648
********
Nokia, the world’s largest manufacturer of mobile phones, declared “Nokia is back” at its Nokia World conference in London, and unveiled a new version of its Ovi Maps software.
http://www.telegraph.co.uk/technology/nokia/8002277/Nokia-World-Location-based-services-key-to-the-future-says-Nokia.html
********
Medtronic has announced plans to launch a new patient management solution designed to make it easier for clinicians to monitor heart failure patients. The medical technology firm's CareLink Network for Heart Failure will be introduced in autumn 2010.
http://www.zenopa.com/news/800067537/Medtronic_launches_remote_monitoring_system_for_heart_failure
********
Last month, Facebook announced its "Places" product, essentially a location based feature that allows users to share their locations among their network of friends.
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=135830
********
Archinoetics, which develops products primarily for the military, is releasing to the commercial market a software program called Physio-Lab, which collects and analyzes physiological data. The software, which costs between $2,200 and $4,500, can be used in research and pharmaceutical trials.
http://pacific.bizjournals.com/pacific/stories/2010/09/13/story6.html?b=1284350400%5E3928651
********
Researchers at Children's Hospital Boston in collaboration with the University of North Carolina at Chapel Hill have developed "MedWatcher," a new iPhone application that provides drug safety surveillance in real-time.
http://healthcareitnews.com/news/medwatcher-app-aims-boosting-adverse-events-reporting
********
Pulse Energy, a premier provider of energy management solutions, has teamed up with Sierra Wireless to deliver cutting edge cellular deployments that enable customers to more efficiently monitor and manage energy usage.
http://m2m.tmcnet.com/topics/m2mevolution/articles/102029-pulse-energy-collaborates-with-sierra-wireless.htm
********
PricewaterhouseCoopers’ Health Research Institute recently carried out a nationwide survey of 2,000 consumers and 1,000 physicians. The idea of remote healthcare was liked by 56 percent of the consumers.
http://healthcare.tmcnet.com/topics/healthcare/articles/100888-30-percent-americans-would-use-mobile-device-monitor.htm
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin: http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
***************************************************
Kevin’s Mobile Retailing News Weekly – September 21, 2010
Kevin's Mobile Retailing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile retail applications, mobile payments and mobile marketing applications that I run across each week. I am specifically targeting market size and market trend information.
Archived editions of Kevin's Mobile Retailing News Weekly are available at here.
You can follow me on Twitter @krbenedict and read my blog, Enterprise Mobility Strategies for SAP and Others.
Also available are Kevin’s M2M News Weekly and Kevin’s Mobility News Weekly.
********
I have added a feature to my blog site that supports email subscriptions. You can now receive all blog articles directly via email. If you are interested, click here.
********
Restaurants, retailers and other small businesses with storefronts are embracing location based social networks – think Foursquare or Facebook Inc.'s Places – to woo customers and keep them coming back.
http://online.wsj.com/article/SB10001424052748703597204575483832278936028.html?mod=googlenews_wsj
********
Smartsoft Mobile empowers some of the world’s largest multi-national organizations to extend and improve business processes by providing mobile solutions to their employees and customers. Smartsoft has more than 700 experienced ERP/mobile consultants with over 5,000 man years of experience helping 400,000 plus mobile users achieve their business goals with powerful mobile B2B and B2C applications, designed and developed specifically for today’s popular consumer and industrial grade mobile devices. For more information please visit, http://www.smartsoftmobile.com/. This newsletter is sponsored in part by Smartsoft Mobile Solutions.
********
Macy’s has taken steps to improve customers’ shopping experience in store and on the go via enhanced mobile offerings. The company and its upscale sister store Bloomingdale’s have optimized their e-commerce sites, so when consumers enter it via their mobile device, they can view larger and clearer images.
http://www.mobilecommercedaily.com/macy’s-aims-for-customer-satisfaction-via-new-mobile-technology-adoption/
********
Shopkick has made quite a name for itself in recent months. The location based iPhone app recognizes when users are near a retail store, and then offers rewards for coming closer to it and bigger rewards for stepping inside.
http://www.internetretailer.com/2010/09/09/mobile-app-rewards-shoppers-entering-store
********
The business model seems simple enough: Convince merchants to offer steep discounts in exchange for a guaranteed stampede of customers. That is the premise of the wildly successful social couponing Web site Groupon, which in less than two years has 18 million subscribers and spawned a host of imitators; but some businesses that advertise through the site are learning that there can be too much of a good thing.
http://mobile.washingtonpost.com/rss.jsp?rssid=601&item=+http%3a%2f%2fwww.washingtonpost.com%2fwp-syndication%2farticle%2f2010%2f09%2f17%2fAR2010091707048_mobile.xml+&cid=573&spf=1
********
According to a new report from ABI Research, location based marketing will increase from only about $43 million this year to $1.8 billion by 2015 as part of overall mobile marketing budgets.
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=135110
********
For all the hype and attention location based services are getting these days, only 1 in 25 Americans have ever tried one, and only 1 out of 100 use them weekly, according to a recent survey by Forrester Research.
http://venturebeat.com/2010/08/30/location-based-services-survey/
********
Consumers are flocking to smartphones and the apps that run on them as fervently as mobile technology investors had hoped; but so far, iPhone, BlackBerry and Android users have shown a preference for applications that extend well known Web properties, rather than apps that have appeared for mobile devices only.
http://blogs.wsj.com/digits/2010/09/15/which-mobile-apps-are-poised-for-success/
********
The decision by the largest regional mall owner in the country to embrace a smartphone application marked a new stage in the rapidly unfolding evolution of mall marketing.
http://retailtrafficmag.com/management/marketing/owners_keep_pace_marketing_09072010/
********
By now consumers have become very accustomed to using their Smartphone as a personal global positioning system. It was not long ago that companies like TomTom and Garmin thrived selling GPS devices as a stand-alone tool. It is funny how fast technology caught up with these companies. Along came the huge growth in consumer grade Smartphones, such as the iPhone, Blackberry, Droid, and Windows devices. Consumers now had a GPS in their pocket that can give directions for driving, walking or even using public transit systems.
http://smartsoftmobile.com/wordpress/2010/09/21/mobile-geo-location-tools-for-applications-and-their-usage-in-retailing/
********
From sticking to a budget to finding the best price on literally billions of items, these 20 mobile shopping apps for Android, iPhone, and Blackberry will save you both time and money. Whether you prefer to shop online or at a brick-and-mortar retail store, these apps maximize quality while minimizing cost.
http://money.usnews.com/money/blogs/my-money/2010/09/20/20-best-mobile-apps-for-saving-money
********
Bharti Airtel has become the first telecom player to be issued a semi closed wallet licence by the Reserve Bank of India.
http://www.deccanchronicle.com/business/rbi-allows-airtel-offer-limited-mobile-banking-147
********
Technological advances have made it easier for consumers to stay on top of their finances by enabling them to easily check how much money is in their bank accounts and manage their funds.
http://www.uknetguide.co.uk/Finance/Article/Keep_eye_on_current_account_with_mobile_phone_banking-105321.html
********
Mobile technologies can evolve customer experiences with in store navigation, product searches, digital shopping lists, in store coupons, reviews and more.
http://mobile-barcode.tmcnet.com/topics/mobile-barcode-innovations/articles/102091-delivering-rewarding-retail-experiences.htm
********
Zappli Inc. announced the launch of myShopanion, a mobile social shopping solution, available as a free download at the iPhone App Store. myShopanion is a mobile shopping advisor that lets consumers access extensive information on millions of products, share shopping insights with friends, and buy at the best price.
http://www.prnewswire.com/news-releases/new-mobile-solution-turns-all-shopping-social-102831909.html
********
PlacePop, a company that allows any company to create and maintain virtual loyalty cards, launched its iPhone app today. It also announced fresh funding of $1.4 million from a number of angel investors.
http://venturebeat.com/2010/07/30/placepop-launches-mobile-loyalty-programs/
********
CardStar’s loyalty card smartphone app — also available on iPhone, BlackBerry and Android devices — has made that a scene from the past, though certainly not a simpler time. Consumers can manage their collection of retailer and brand discount cards through the app, which boasts 19 retail categories and 700 merchants.
http://www.adotas.com/2010/08/cardstar-brings-loyalty-programs-to-ipad/
********
Best Buy Co., Inc., a leading retailer of consumer electronics, has announced it plans to bring a location based retail experiment, using the "shopkick" mobile application rewards system, to 257 U.S. stores by October 1. Best Buy will examine the ways in store shoppers value and redeem offers and rewards through their smartphones.
http://www.marketwatch.com/story/best-buy-to-launch-location-based-retail-experiment-in-257-us-stores-2010-08-16?reflink=MW_news_stmp
********
Another company has launched a location based mobile phone application that aims to encourage consumers to make repeat visits to bricks-and-mortar merchants.
http://www.internetretailer.com/2010/09/16/placepop-launches-geolocation-app-consumers
********
Recent articles from Kevin Benedict’s blog Enterprise Mobility Strategies for SAP and Others
Mobile Retailing - Macy's and Bloomingdale's Mobile Applications Strategies
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin: http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
***************************************************
Archived editions of Kevin's Mobile Retailing News Weekly are available at here.
You can follow me on Twitter @krbenedict and read my blog, Enterprise Mobility Strategies for SAP and Others.
Also available are Kevin’s M2M News Weekly and Kevin’s Mobility News Weekly.
********
I have added a feature to my blog site that supports email subscriptions. You can now receive all blog articles directly via email. If you are interested, click here.
********
Restaurants, retailers and other small businesses with storefronts are embracing location based social networks – think Foursquare or Facebook Inc.'s Places – to woo customers and keep them coming back.
http://online.wsj.com/article/SB10001424052748703597204575483832278936028.html?mod=googlenews_wsj
********
Smartsoft Mobile empowers some of the world’s largest multi-national organizations to extend and improve business processes by providing mobile solutions to their employees and customers. Smartsoft has more than 700 experienced ERP/mobile consultants with over 5,000 man years of experience helping 400,000 plus mobile users achieve their business goals with powerful mobile B2B and B2C applications, designed and developed specifically for today’s popular consumer and industrial grade mobile devices. For more information please visit, http://www.smartsoftmobile.com/. This newsletter is sponsored in part by Smartsoft Mobile Solutions.
********
Macy’s has taken steps to improve customers’ shopping experience in store and on the go via enhanced mobile offerings. The company and its upscale sister store Bloomingdale’s have optimized their e-commerce sites, so when consumers enter it via their mobile device, they can view larger and clearer images.
http://www.mobilecommercedaily.com/macy’s-aims-for-customer-satisfaction-via-new-mobile-technology-adoption/
********
Shopkick has made quite a name for itself in recent months. The location based iPhone app recognizes when users are near a retail store, and then offers rewards for coming closer to it and bigger rewards for stepping inside.
http://www.internetretailer.com/2010/09/09/mobile-app-rewards-shoppers-entering-store
********
The business model seems simple enough: Convince merchants to offer steep discounts in exchange for a guaranteed stampede of customers. That is the premise of the wildly successful social couponing Web site Groupon, which in less than two years has 18 million subscribers and spawned a host of imitators; but some businesses that advertise through the site are learning that there can be too much of a good thing.
http://mobile.washingtonpost.com/rss.jsp?rssid=601&item=+http%3a%2f%2fwww.washingtonpost.com%2fwp-syndication%2farticle%2f2010%2f09%2f17%2fAR2010091707048_mobile.xml+&cid=573&spf=1
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According to a new report from ABI Research, location based marketing will increase from only about $43 million this year to $1.8 billion by 2015 as part of overall mobile marketing budgets.
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=135110
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For all the hype and attention location based services are getting these days, only 1 in 25 Americans have ever tried one, and only 1 out of 100 use them weekly, according to a recent survey by Forrester Research.
http://venturebeat.com/2010/08/30/location-based-services-survey/
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Consumers are flocking to smartphones and the apps that run on them as fervently as mobile technology investors had hoped; but so far, iPhone, BlackBerry and Android users have shown a preference for applications that extend well known Web properties, rather than apps that have appeared for mobile devices only.
http://blogs.wsj.com/digits/2010/09/15/which-mobile-apps-are-poised-for-success/
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The decision by the largest regional mall owner in the country to embrace a smartphone application marked a new stage in the rapidly unfolding evolution of mall marketing.
http://retailtrafficmag.com/management/marketing/owners_keep_pace_marketing_09072010/
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By now consumers have become very accustomed to using their Smartphone as a personal global positioning system. It was not long ago that companies like TomTom and Garmin thrived selling GPS devices as a stand-alone tool. It is funny how fast technology caught up with these companies. Along came the huge growth in consumer grade Smartphones, such as the iPhone, Blackberry, Droid, and Windows devices. Consumers now had a GPS in their pocket that can give directions for driving, walking or even using public transit systems.
http://smartsoftmobile.com/wordpress/2010/09/21/mobile-geo-location-tools-for-applications-and-their-usage-in-retailing/
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From sticking to a budget to finding the best price on literally billions of items, these 20 mobile shopping apps for Android, iPhone, and Blackberry will save you both time and money. Whether you prefer to shop online or at a brick-and-mortar retail store, these apps maximize quality while minimizing cost.
http://money.usnews.com/money/blogs/my-money/2010/09/20/20-best-mobile-apps-for-saving-money
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Bharti Airtel has become the first telecom player to be issued a semi closed wallet licence by the Reserve Bank of India.
http://www.deccanchronicle.com/business/rbi-allows-airtel-offer-limited-mobile-banking-147
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Technological advances have made it easier for consumers to stay on top of their finances by enabling them to easily check how much money is in their bank accounts and manage their funds.
http://www.uknetguide.co.uk/Finance/Article/Keep_eye_on_current_account_with_mobile_phone_banking-105321.html
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Mobile technologies can evolve customer experiences with in store navigation, product searches, digital shopping lists, in store coupons, reviews and more.
http://mobile-barcode.tmcnet.com/topics/mobile-barcode-innovations/articles/102091-delivering-rewarding-retail-experiences.htm
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Zappli Inc. announced the launch of myShopanion, a mobile social shopping solution, available as a free download at the iPhone App Store. myShopanion is a mobile shopping advisor that lets consumers access extensive information on millions of products, share shopping insights with friends, and buy at the best price.
http://www.prnewswire.com/news-releases/new-mobile-solution-turns-all-shopping-social-102831909.html
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PlacePop, a company that allows any company to create and maintain virtual loyalty cards, launched its iPhone app today. It also announced fresh funding of $1.4 million from a number of angel investors.
http://venturebeat.com/2010/07/30/placepop-launches-mobile-loyalty-programs/
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CardStar’s loyalty card smartphone app — also available on iPhone, BlackBerry and Android devices — has made that a scene from the past, though certainly not a simpler time. Consumers can manage their collection of retailer and brand discount cards through the app, which boasts 19 retail categories and 700 merchants.
http://www.adotas.com/2010/08/cardstar-brings-loyalty-programs-to-ipad/
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Best Buy Co., Inc., a leading retailer of consumer electronics, has announced it plans to bring a location based retail experiment, using the "shopkick" mobile application rewards system, to 257 U.S. stores by October 1. Best Buy will examine the ways in store shoppers value and redeem offers and rewards through their smartphones.
http://www.marketwatch.com/story/best-buy-to-launch-location-based-retail-experiment-in-257-us-stores-2010-08-16?reflink=MW_news_stmp
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Another company has launched a location based mobile phone application that aims to encourage consumers to make repeat visits to bricks-and-mortar merchants.
http://www.internetretailer.com/2010/09/16/placepop-launches-geolocation-app-consumers
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Recent articles from Kevin Benedict’s blog Enterprise Mobility Strategies for SAP and Others
Mobile Retailing - Macy's and Bloomingdale's Mobile Applications Strategies
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin: http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
***************************************************
Mobile Retailing - Macy's and Bloomingdale's Mobile Applications Strategies
Macy's and sister store Bloomingdale's recently announced that they have both recently revised and improved their e-commerce websites to better support their mobile retailing strategy. When customers use an internet-capable mobile device to visit macys.com and bloomingdales.com, they now see larger and clearer images and click-through buttons so using the sites are faster and easier. Technology detects the type of mobile device a shopper is using and customizes the presentation of macys.com and bloomingdales.com to that customer. They have added the following features to their e-commerce websites:
On the mobile retailing application side they have done the following:
Macy's has begun piloting the use of shopkick -- a new location-based shopping app -- at about 150 stores in the New York, Los Angeles, San Francisco and Chicago markets. By downloading shopkick free from the iPhone App Store, Macy's customers can earn "kickbucks" reward points by simply walking into a Macy's store with their mobile device. They also will receive offers on products or related to specific departments within Macy's. Kickbucks can be redeemed, at the touch of a button on the iPhone, for Facebook Credits to play games online, song downloads, in-store gift rewards at Macy's and other shopkick partner stores, magazine subscriptions, iPods and charitable donations.
I recently interviewed Dan Homrich, CEO of Smartsoft Mobile Solutions about mobile retailing applications. Many of Smartsoft's largest mobility customers are global retailers. Mobile retailing is a fast growing and emerging mobility market segment that compliments SAP's mobile strategy to touch over 1 billion users by 2014. You accomplish that kind of ambitious goal by placing valuable mobile applications into the hands of consumers, not just enterprise users.
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin:
http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
- When consumers access their websites through a mobile device, they can view larger and clearer images and click-through buttons.
- The site is faster and easier for mobile devices.
- New technology detects the type of mobile device and customizes the website accordingly.
On the mobile retailing application side they have done the following:
- Macy's upgraded and relaunched their iPhone application - iShop.
- They are testing various marketing scenarios and strategies with shopkick and Foursquare.
- Loads faster
- Navigates easier
- Integrates in real-time with macys.com to provide an improved mobile shopping experience
- Browse through merchandise
- Place and track orders
- Read product reviews
- Explore gift guides
- Find store locations
- Access information on special events and campaigns
Macy's has begun piloting the use of shopkick -- a new location-based shopping app -- at about 150 stores in the New York, Los Angeles, San Francisco and Chicago markets. By downloading shopkick free from the iPhone App Store, Macy's customers can earn "kickbucks" reward points by simply walking into a Macy's store with their mobile device. They also will receive offers on products or related to specific departments within Macy's. Kickbucks can be redeemed, at the touch of a button on the iPhone, for Facebook Credits to play games online, song downloads, in-store gift rewards at Macy's and other shopkick partner stores, magazine subscriptions, iPods and charitable donations.
I recently interviewed Dan Homrich, CEO of Smartsoft Mobile Solutions about mobile retailing applications. Many of Smartsoft's largest mobility customers are global retailers. Mobile retailing is a fast growing and emerging mobility market segment that compliments SAP's mobile strategy to touch over 1 billion users by 2014. You accomplish that kind of ambitious goal by placing valuable mobile applications into the hands of consumers, not just enterprise users.
***************************************************
Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin:
http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.
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