Enterprise Mobility is Not for Everyone, Just Most

Sybase's Willie Jow
A couple of months back I listened to a presentation by Sybase's VP of Mobile Solutions, Willie Jow, and later interviewed him at the Enterprise Mobility Exchange.  During his presentation he emphasized that enterprise mobility is for nearly everyone in a company, not just a select few.  On one of his presentation slides (see image), he listed various roles in most enterprises that can benefit by having mobile solutions:

  • Business leaders
  • Managers
  • Knowledge workers
  • Marketers
  • Sales
  • Plant Operators
  • Warehouse staff
  • Field technicians
  • Partners
  • Consumers

I took note of this list.  Why?  Because in my mobile strategy consulting with large companies, they have rarely considered mobile solutions for more than a few of these categories.  For example, seldom have they ever considered how their partners and suppliers could benefit from mobile solutions.

However, I was consulting with a large water utility in Europe yesterday that was, in fact, planning to provide mobile solutions for their partners.  These partners provided important services and were a critical part of their service delivery system.  They had the same need to have real-time access to important back office data on mobile devices as the FTEs (full time equivalents).

Supporting partners has its own set of challenges.  It is hard to dictate what mobile devices partners should use.  They most often have their own preferences.  The water utility I mentioned above is looking to utilize mobile HTML5 apps so their partners can easily utilize them on a variety of mobile device platforms and operating systems.

The list above highlights the large variety of users, use cases and potential mobile apps.  It also emphasizes the importance of enterprise mobility to the future of businesses.  Companies that don't support enterprise mobility in these areas will suffer.  It is impossible to manage a real-time enterprise that involves a mobile workforce without supporting mobility.



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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobility Charts Weekly - Week of January 9, 2012


The Mobility Charts Weekly is a weekly publication of charts depicting the current and future status of the enterprise mobility market.  I am specifically targeting information that reflects market data and trends.


According to IDTechEx the real time location systems market will increase over the next ten years, eventually rising to $4 billion by 2022. This market includes devices that help track items, animals and people in real time. Read Original Content




eMarketer expects the mobile commerce industry to rise through 2015 to eventually reach $31 billion. At the same time the company believes this figure still represents a very small level of overall consumer spending. Read Original Content



Flurry Analytics has gathered data surrounding the amount of time consumers spend on mobile apps versus web browsers. In their findings they discovered that the average consumer spent more time on mobile apps than on web browsers during June 2011 than during June 2010. Read Original Content

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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
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Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Enterprise Mobility Asia - Week of January 9, 2012

This is my first edition of Enterprise Mobility Asia.  Asia is predicted to be the fastest area of growth for enterprise mobility between now and 2016, so it seemed like a prudent time to start reporting on this growth on a weekly basis.  If your company would like to be a sponsor of this weekly newsletter, please email me.

China Telecom Corp Launches in UK and has Plans for France and Germany
China Telecom plans to launch mobile services in the UK during the first Quarter and they are looking at also expanding to France and Germany to help drive overseas growth. Read Original Content

GlobalOne announces Mobile Cloud Services

GlobalOne announced a new practice, GlobalOne Mobility, which will offer professional services for building, deploying and maintaining mobile cloud apps for both consumer and enterprise environments.  The new group will help clients build a vision and roadmap for mobile enterprise apps, and mobile social enterprise apps, and then develop and deploy them in cloud environments. Read Original Content







Galaxy Tabs in the Indian Educational Market
Samsung has unveiled its smart solution for the educational market. This solution includes customized software applications on its Galaxy Tabs.  Samsung is targeting 20,000-plus education institutes in India. Read Original Content

Mobile Payments in the Indian Market
Some projections have mobile payments replacing credit and debit cards and hard currency as the primary mediums of monetary exchange over the next five years. However, in a country like India, where the masses don’t use relatively expensive smartphones, the concept of mobile apps will not work. Nokia, the manufacturer of some of the most widely used mobile phones in India, is seeking to address this under served market with its recently launched mobile payment service, Nokia Money. Read Original Content

Starbucks Uses Mobile HTML5 Ads in China
Mobile ads were placed in three mobile apps for a Starbucks Christmas promotion in China. Starbucks rewarded customers with a bigger size of drink for their social check-ins at over 200 Starbucks stores across Shanghai, Jiansu and Zhejing provinces. Read Original Content




Research Firm Predicts Asia-Pacific Lead in Enterprise Mobility Growth
Global market research and consulting company, MarketsandMarkets, predicts that the growing acceptance of enterprise mobility by large, small and medium businesses, plus the introduction of sophisticated mobile devices and solutions will fuel growth in the Asia-Pacific markets. The Asia-Pacific market is predicted to lead the world in enterprise mobility growth rate. Read Original Content

Preludesys India files for IPO to Accelerate Development of Enterprise Mobility Solution 
Preludesys India, has filed documents in preparation for an IPO.  They intend to use the proceeds for setting up a global delivery center, paying back loans, opening 8 branches across USA and Asia Pacific regions and accelerating the development and go to market efforts of their enterprise mobility solutions. Read Original Content

The Role of Mobile Technology in mHealth in International Development
mHealth is making a difference around the world and especially in Asia. In Afghanistan, health workers are receiving training via SMS.  In South Africa, Project Masiluleke sends text messages with important information about HIV.  In South Asia pregnant women are receiving important maternal health information also via text messages.  In Cambodia, a solution called FrontlineSMS, allows health workers in Cambodia to report cases of malaria in real time using a text messaging system that sends texts between groups of people and online mapping systems like Google Earth. Read Original Content

DoCoMo and Chip Makers Join in Smartphone Venture
Demand for mobile devices is expanding rapidly, and as a result, a group of Asian electronics companies are teaming up with Japanese mobile carrier NTT DoCoMo Inc. to develop semiconductors used in smartphones. Read Original Content



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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Field Mobility News Weekly - Week of January 9, 2012

The Field Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to field mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

RFID monitoring stations were used recently in a government construction project in
Virginia. Radio frequency identification tags were used to track tools and equipment throughout the construction site to limit lost supplies and resources. Read Original Content

A British Columbia based transit system is using RFID sensors to track vehicle routes and identify individual busses as they enter the warehouse to be refueled. Read Original Content

Throughout Taiwan motorcyclists use tablet devices for GPS and map features that help drivers navigate through busy streets and avoid traffic. Read Original Content

Since 1995, Syclo has enabled hundreds of companies in 37 countries and industries supercharge their businesses with mobility.  This newsletter is sponsored in part by Syclo. http://www.syclo.com/.

According to IDTechEx the real time location systems market will increase from $255 million to $293 million in 2012, and reach $4 billion in 2022. Read Original Content

M2M News Weekly - Week of January 2, 2012

Welcome to M2M News Weekly, an online newsletter that consists of the most interesting news and articles related to M2M (machine to machine) and embedded mobile devices.  I aggregate the information, include the original links and add a synopsis of each article.  I also search for the latest market numbers such as market size, growth and trends in and around the M2M market.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

According to AolEnergy, by 2012 the world smart meter market will be worth $50 billion with countries Brazil, Poland and Singapore leading the market. Read Original Content

Smart meter and smart grid deployments have increased significantly during 2011, particularly in North America, according to a newly released report by Pike Research. According to the firm's analysis, global smart meter shipments reached 19.2 million in the third quarter of 2011, which represents a 5.3 percent increase over the second quarter of 2011. Read Original Content

According GTM Research, the European smart grid market will add 100 million smart meters by 2016. Read Original Content

Tech Endeavour structures a mobile application as a multi-layered application consisting of user experience, business, and data layers. The mobile application development process starts with definition of the mobile application, understanding key components, learning scenarios where it will be used, learning key patterns and technology considerations as well as identifying specific scenarios such as deployment, power usage and synchronization.  This newsletter is sponsored in part by Tech Endeavour, http://www.techendeavour.com/.

According to a new market study by Lucintel, the global smart grid market growth rate is likely to reach approximately $57 billion by 2016 with a yearly rate of 13 percent over the next five years. Read Original Content

M2M Growth and Enterprise Mobility

I had the privelege of interviewing RACO Wireless President John Horn this week. RACO is an M2M company (machine to machine) that achieved 300 percent growth in 2011.

Here is an interesting statement from John, "Telehealth and telemedicine are really starting to click now.  “Aging in place” enables people to live longer at home.  In 2012 I see this market really starting to connect."  John made this statement in the context of M2M or wireless devices being embedded in healthcare equipment located in the home.  M2M solutions can enable remote caregivers to closely monitor the health of patients in remote locations.  The machines wirelessly sends data to the caregiver so they can be reviewed without forcing the patient to come into the clinic or hospital.







I have been predicting for a couple of years now that enterprise mobility solutions and M2M solutions will be converging.  In the context of Network Centric Operations, it is all wireless data coming in from remote locations that can used to improve real-time decision making.

Additional areas where M2M solutions are really taking off now are in home and business security systems and enterprise asset management environments.  All of these systems send data to a central server for easy monitoring and tracking.

I recorded a video interview with Scott Taylor from Vivint, a home security company, earlier this year in Sydney, Australia on their adoption of mobile solutions and M2M in their home security systems.





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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Health News Weekly - Week of January 2, 2012

The Mobile Health News Weekly is an online newsletter made up of the most interesting news and articles related to medical mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

Around 76 percent of small and medium-sized medical and dentals offices plan to purchase tablets in the next year, according to research firm NPD Group’s recently published Third Quarter SMB Technology Report. Read Original Content

Consult a Doctor, a U.S. telemedicine service, has been added to guest services at Marriott Hotels, giving customers the ability to remotely communicate with doctors from hotels around the nation. Read Original Content

The popular health app iTriage announced that it has integrated with Microsoft’s HealthVault to provide users a read-only view of their personal health records. The integration makes HealthVault data viewable via an iPhone app. Read Original Content

Webalo technology eliminates the need for traditional mobile application development tools and custom programming to provide in hours, instead of weeks or months, mobile access to the specific enterprise data and functions that smartphone and tablet users rely on to do their jobs.  This newsletter is sponsored in part by Webalo, www.webalo.com.

According to Hospitals and Health Networks’ Most Wired 2011 survey, 27 percent of physician offices and 42 percent of hospitals indicated they are providing telemedicine services. Read Original Content

HTML5 Reflections on 2011 and Trends for 2012


Mobile Analyst's Predictions

I was moderating a panel of mobile analyst in November and asked them what percentage of enterprise mobility applications were going to be written in HTML5 by 2013.  The answers I received were 30-50%. My personal prediction is that it will be even higher, perhaps even 75%.

Flash loses to HTML5


In the war between Flash and HTML5 for mobile video,  Flash lost.  Adobe gave up on Flash in November of 2011 and put its support behind HTML5.
“Layoffs were paired with a halt to development of Flash Player for mobile browsers, with mobile Flash support limited to critical bug fixes and security updates for existing device configurations.”

HTML5-based games included in the article,  “Zynga CTO:Four predictions for 2012”


Games developed using HTML5 are faster, smoother, and more responsive, says Cadir Lee, CTO of Zynga in a December 29, 2011 article for CNET.  One of his predictions for 2012 is that “open web stack will take hold for browser-based games”.


Read original content









2012 and the “App Internet”


In the debate about the future of the web, one prediction, from Forrester CEO George Colony, is a new “app internet”, in which HTML5 and JavaScript are two key components.  Dominiek ter Heide, CTO and co-founder of Bottlenose, states that “The combination of HTML, JavaScript and CSS is proven, widely adopted and already available on all of these platforms. When it comes to building apps, HTML5 and JavaScript is here to stay. The Document Web is dying, albeit slowly.”

Read original content


The rise of HTML5

Since HTML5 is now supported by all major mobile devices.  Adobe adds (in a November 9, 2011 Adobe blog post), “This makes HTML5 the best solution for creating and deploying content in the browser across mobile platforms. We are excited about this, and will continue our work with key players in the HTML community, including Google, Apple, Microsoft and RIM, to drive HTML5 innovation they can use to advance their mobile browsers.”

Read original content


Prediction – Hybrid Apps with HTML5 Will be the Norm


From GigaOm’s “16 predictions for mobile in 2012," published on December 30, 2011:  “The standards for HTML5 are still in motion so native apps will continue to be stronger than web-based apps. But as in 2011, many of the native apps on smartphones will use HTML5 as a base with a native wrapper around them. With the number of HTML5 compatible handsets expected by 2013, we’ll see momentum grow for true web apps on low-end phones.”





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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Marketing News Weekly - Week of January 2, 2012

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

New projections from research firm Berg Insight suggest the total value of the global mobile marketing and advertising market is on pace for record growth over the next 48 months. According to the latest estimates, the industry will see 37 percent growth by 2016, bringing the industry’s total value to $22.6 billion at that time. Read Original Content

To boost sales of its McCafe beverage line and drive in-store traffic, McDonald's has launched a geotargeted promotion that uses mobile ads to reach potential customers. Read Original Content

Mobile advertising impressions originating from Amazon.com's new Android-powered Kindle Fire tablet continued to increase over the holiday season, surging 261 percent on Christmas Day according to new data published by mobile ad network Millennial Media. Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

According to the Bangkok Post, Thailand will experience a surge in smartphone and tablet shipments during 2012, much greater than original forecasts had predicted. This is expected to increase the opportunities for mobile marketers in that region. Read Original Content

The Best Mobile Strategies Videos of 2011

I must admit that the selection is small, the video production is lacking, and these are all me, but it is the best of my Video Comments on mobile strategies from 2011.  In case you successfully avoided watching these in 2011, I am shamelessly promoting them again in 2012.

Kevin Benedict's Video Comments: Field Services Velocity

Kevin Benedict's Video Comments: 4D Mobile Field Services

Kevin Benedict's Video Comments: Mobility Without Tactics is Wasted

Kevin Benedict's Video Comments: Enterprise Mobility and Real Time Decision Making

Kevin Benedict's Video Comments: Mobile Data and the Real Time Enterprise

Video Comments: Mobile Technologies and the Real Time Enterprise


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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobility News Weekly - Week of January 2, 2012

The Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Health News Weekly
Also read Mobility Charts Weekly

The smartphone and tablet buying rush over the holidays spilled over into a corresponding deluge of app downloads, with the total weekly number exceeding one billion for the first time.  Read Original Content

RIM’s share of U.S. mobile phone subscribers in the three months through November dropped to 6.5 percent from 7.1 percent in the previous quarter, according to research firm ComScore Inc.  Read Original Content

According to market research firm NPD Group, the demand for tablets is expected to grow in the small and medium business market, companies with less than 1,000 employees, over the next year with Apple’s iPad taking the lead.  Read Original Content

ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business.  This newsletter is sponsored in part by ClickSoftware - http://www.clicksoftware.com/.

Gartner is forecasting that some 50 percent of traveling workers this year will ditch their laptops in favor of handier devices.  Read Original Content

Mobility Charts Weekly - Week of January 2, 2012


The Mobility Charts Weekly is a weekly publication of charts depicting the current and future status of the enterprise mobility market.  I am specifically targeting information that reflects market data and trends.



comScore recently released new numbers on U.S. online holiday spending for the season-to-date, and found that consumers continued to shop online in record numbers. For the first 56 days of the November to December 2011 holiday season, $35.3 billion was spent online – an increase of 15 percent over the corresponding days last year, and a new record. Read Original Content



Pew Research has recently studied the relationship between per capita income and technology.  In a recent study they found that as a country’s per capita income increased, so did the number of mobile devices and overall usage of social networking. Read Original Content



According to comScore’s latest mobile subscriber data for November, the percentage of users who use apps has finally surpassed the percent of subscribers who turn to a mobile browser. Read Original Content

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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Commerce News Weekly - Week of January 2, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

New York Waterway, which carries passengers across the Hudson and East rivers, will launch the first smartphone-based ticketing system for mass transit riders this week. The free app, developed by New York-based Bytemark, allows riders to purchase tickets in advance with an Apple or Android compatible smart device. Read Original Content

Recent predictions suggest that during 2012 there will be 30 to 40 million purchased smartphones enabled with NFC chips. Read Original Content

Juniper Research reports that nearly $55 billion in international remittances will be enabled via mobile devices by 2016. For 2011, it is estimated to be under $12 billion. Read Original Content

Tech Endeavour structures a mobile application as a multi-layered application consisting of user experience, business, and data layers. The mobile application development process starts with definition of the mobile application, understanding key components, learning scenarios where it will be used, learning key patterns and technology considerations as well as identifying specific scenarios such as deployment, power usage and synchronization.  This newsletter is sponsored in part by Tech Endeavour, http://www.techendeavour.com/.

KPMG's fifth annual Consumers and Convergence survey has found that 23 percent of U.S. consumers are now "very willing" to use their mobile phones as a wallet and the number rises to 30 percent for younger adults aged between 16 and 34. Read Original Content

The Value in a Mobile Enterprise Solution


Have you ever pondered where the primary value in an enterprise mobility solution resides?  Is it in a smartphone with apps in your pocket or a tablet in your hand?  Is it the wireless connection to the Internet?   Is it the mobile middleware or integration to your back end systems, or is it the back end system?  

I proposed that the core value in an enterprise mobility solution is in the back end systems.  The back end systems are where the business logic, business processes, big data and business analytics are primarily located.  Most enterprise mobility solutions are extending back end systems.  This may seem like an obvious thing, but for many it is not.  Many people feel there is something magical about mobility and that mobile solutions, on their own, offer big value.

Let's think back a few years to when many of us were carrying mobile PDAs (personal digital assistants).  They were mobile and offered some value to us as individuals, but it would be hard to say they revolutionized the enterprise.  At that time, the enterprise's business solutions were rarely extended out to PDAs.  The PDA apps that did connect to back end systems, were mostly limited to synchronizing to a desktop via a docking stations or USB connections.  Back end systems and their value were not being efficiently exposed to mobile workers at that time.  


Today, however, back end systems can be efficiently exposed and made available to the mobile workforce.  It is this capability that can revolutionize a business.  The ability to make the back end system value, available to many more users.

As an increasing number of  enterprise mobility vendors enter the market, the ability to design, develop, deploy and maintain a mobile solution rapidly becomes a commodity.  The core value of a mobile solution moves from the the mobile app into the back end system again.  What does this mean?  It means the aggregation of data, business logic, business processes and analytics in a back end system designed to support the mobile workforce is where the biggest value is located.

Once the ability to implement mobile solutions is achieved, enterprises moving up the mobility maturity curve will turn their focus to providing more back end system functionality to support mobile solutions.  Mobility vendors that want to have longevity in the mobility market will recognize this trend and devote much of their R&D to building solutions that integrate and aggregate business logic, data sources, business processes and analytics into unique and usable services that support mobile workers and their different roles.

Enterprise mobility solutions provide the means to deliver back end system value to mobile workers. Do you agree or disagree?



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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Field Mobility News Weekly - Week of January 2, 2012

The Field Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to field mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

General contractors and builders at more than 30 construction sites within the United States are employing an RFID-enabled solution to track the number of workers on those sites, as well as their identities. Read Original Content

Global enterprises are shifting to mobile-only communications faster than expected, according to the BroadSoft 2011 Mobile Enterprise of the Future Survey. Read Original Content

TomTom vehicle management solutions have grown 30 percent yearly and now represent the largest fleet telematics provider in the Europe region. Read Original Content

Since 1995, Syclo has enabled hundreds of companies in 37 countries and industries supercharge their businesses with mobility.  This newsletter is sponsored in part by Syclo. http://www.syclo.com/.

GAO RFID has recently released a rugged RFID scanner that allows livestock owners to more easily track and manage animals throughout farmland. Read Original Content

Enterprise Mobility, PIOs and PIVs

Bringing it all together.
There are many different objects and variables that can impact the performance of a mobile workforce, especially in the field services space.  In my enterprise mobility workshops I call these things PIOs (performance impact objects) and PIVs (performance impact variables).  Here are examples of PIOs:
  • People
  • Parts/Supplies/Materials
  • Tools
  • Qualifications
  • Job locations
  • Equipment availability
  • Transportation availability
  • Vendor availability
  • Subcontractor availability
  • Jobsite access
  • Permits/Approvals

Examples of PIVs:
  • Schedules
  • Skills
  • Experience
  • Weather
  • Traffic
  • Equipment repair/maintenance
  • Sickness/Health
  • Funding
Each of these items must come together at the right time and right place to optimize the performance of a field service technician.  I think of a PIOs and PIVs in the context of building a railroad.  In order to be completed and functioning, all the PIOs/PIVs must come together at the right place and time.  If pieces are missing, the entire system is delayed or fails.

In an ideal world, each PIO/PIV should be tracked and monitored.  Let me provide a scenario for consideration.  A customer calls in and requires repairs to a specialized piece of equipment.  This work requires specialized training and skills, certifications, special parts, special tools and experience.  Knowing just the schedules and locations of your field service technicians is not good enough.  You need to know information concerning each PIO and PIV.  In order to optimally provide service to your customer, you need to know and monitor all relevant information, and since most field services teams are mobile, that means mobile technology must be integrated with as many PIOs and PIVs systems as possible in order to provide the necessary visibility to maximize productivity.

When PIOs and PIVs are all connected via a shared network that provides visibility to network members it is called a Network Centric Operation.  Download and read more about Network Centric Field Services here.





If you have an available field service technician without the right experience and qualifications, then that does not help.  If you have a qualified, experienced and available field services technician, but without the right tools, parts or their location is too far away to be of service, then that also doesn't solve your need.

It is important to understand all of the PIOs/PIVs and to document and track them in real-time.  To know as much about them as possible, in real-time,  in order to optimize your productivity in the field. 

PIOs/PIVs are most often not in one place for easy management.  They are located in many different locations and accessed via many different systems.  Enterprise mobility, connectivity, integration, dashboards, dynamic scheduling, HCM (human capital management), GPS tracking and event/project management are all required to bring the vast array of components together to provide optimal productivity.  Ideally these would be brought together into one dashboard view that could also be shared on mobile devices.

I recognize that this article is painting a picture of a world that may be unachievable today, but developing a roadmap is possible.  A roadmap based upon an understanding of what is technologically possible, while considering the ideal.

For more mobile enterprise strategies read:


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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

HTML5 – What’s New Christmas Week?

New HTML5 GPS App

Software company TeleNav has developed a browser-based HTML5 app that delivers voice-enabled, turn-by-turn GPS navigation on most mobile devices.  The service is now available for developers, and is scheduled for launch to the public in the first part of 2012.

From the press release issued December 14, 2011:  “By simply adding one line of code, developers of mobile websites or of apps with local content will have a free and easy way to integrate full GPS turn-by-turn directions into their services, creating a more seamless user experience and increasing user engagement and time spent within their applications.”

For more information click here.

iOS Beats Android in HTML5 Performance Evaluation

A study conducted by Sencha, Inc. (www.sencha.com) shows that Apples iOS 5 wins over Google’s Android in HTML5 browser performance.  Sencha deals with frameworks used in creating web apps for HTML5.  According to the study, the latest Android OS, the Ice Cream Sandwich, shows advances in the Android browser, but the iOS still offers better performance.







Google Says “Let it Snow” with New Holiday Hidden “Easter Egg”

For a fun holiday effect, go to Google’s home page (www.google.com) in your HTML5 supported browser, type in “let it snow” and watch to see what happens.  Your screen will frost over with HTML5 snow flurries until a “defrost” button appears.  The search also produces Dean Martin and Frank Sinatra links.  For another cool holiday effect, type in “Christmas” or “Hanukkah”.

appMobi tackles HTML5 sound problem


A problem with HTML5 is that it can only play one sound at a time.  appMobi is now using “multi-channel sound” to allow developers to layer sounds on top of one another to generate a more dynamic audio experience, according to a December 19, 2011 article from ReadWriteWeb.



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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Thank You! From Mobility Analyst Kevin Benedict and Team

As I sit in front of our fireplace with a hot cup of coffee, while the first snows of winter are falling outside, I am feeling blessed and grateful.  I want to thank all of you who read our blogs, newsletters, analyst reports, attend our enterprise mobility workshops and use our consulting services.

When I first started writing a blog on enterprise mobility in 2006, I was a busy CEO of a mobile applications company simply looking for a better way to connect with my customers and prospects.  It worked!  I have not stopped writing and have now published over 1,500 articles.

In 2011, I spoke and conducted mobile strategy workshops in 9 different countries around the world, and was honored to receive over half a million page views (www.mobileenterprisestrategies.com and http://kevinbenedict.ulitzer.com/) on our enterprise mobility blog sites. Thank you very much for reading!  My writing has since expanded into a full time business that includes enterprise mobility analyst reports, mobile strategy workshops and consulting.  Contact me if you would be interested in the details of these services.

The Benedicts Christmas 2011
The amount of work we do today requires a dedicated and hardworking team.  My lovely wife of twenty-six years Shawna is our online editor and publisher.  Our son Caleb, who just graduated from Boise State University this month, does research and writing and is a big part of our weekly newsletters and analyst reports.  He earned his BA degree in Political Science, with an emphasis in International Relations and is now studying GIS (geographical information systems) and software development. Our daughter Rebecca, another promising and dedicated scholar, is also intimately involved in our research and weekly newsletter publications.

Again thank you for honoring us with your time, friendship and business in 2011!

Warm Regards,

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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Apps and the Marriage of My Virtual and Physical Worlds

Greetings Great Mobility Minds!  In January 2010, I asked the world for a mobile application that would help me reduce my personal risks and improve my life experiences.  Nearly 2 years later, I still do not know if this mobile solution exists.  So again, I am asking the great minds of mobility to point me in the right direction if this solution does exists.  If it doesn't exist, I encourage the great minds that are also great entrepreneurs to develop this product.  Here again, is my original blog article, with minor edits, from 2010.

I love traveling, hiking and reading good books. I enjoy growing tomatoes and pondering religious and philosophical themes. I love my iPad and iPhone. I crave Thai food. I love drinking coffee in a comfortable chair and reading the New York Times. I want a mobile application that will connect my lifestyle preferences to a map, predict my safety, and suggest locations conducive to my lifestyle choices and interests.

I would like to arrive in a new city and open my mobile application and have it suggest great walking tours and hiking trails that were close to highly rated coffee shops, Thai restaurants, bookstores and public gardens. I would want to see these locations on a map with route options that predict relative safety for those using the various routes.  I would love to be shown several options all based on my preferences.

The application could also show me user comments and ratings of those locations, and overlay crime and safety statistics of those geographic areas so I can weigh the risk of going there. Is the Thai food worth getting mugged, hit by a car or a falling tree limb?

While we are at it, let's predict the clothes I should wear based upon the weather forecast and time of year!

I can see it now - you should be able to set different safety ratings. You can configure the mobile application to show just the safest locations based upon accident, crime and health inspection data, or you can live on the wild side.This kind of mobile application is taking the next step.  It is converging the virtual world with my physical world and adding my preferences and interests.  It is being predictive.  It is using real time analytics based on "big data."

Does this mobile app exist?  I look forward to hearing from you!!!


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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

M2M News Weekly - Week of December 19, 2011

Welcome to M2M News Weekly, an online newsletter that consists of the most interesting news and articles related to M2M (machine to machine) and embedded mobile devices.  I aggregate the information, include the original links and add a synopsis of each article.  I also search for the latest market numbers such as market size, growth and trends in and around the M2M market.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

Pike Research suggests that nearly nine out of ten plug-in electric vehicles sold during this year will include a basic telematics package.  That number will grow to 94 percent by 2017 and annual revenue from the market will reach $1.4 billion by the same year. Read Original Content

According to Fieltechnologies.com, telematics solutions are saving U.S. businesses millions of dollars yearly by recording driving behavior and engine performance using sensor technology embedded within vehicles. Read Original Content

Market research firm Telsyte expects M2M applications in Australia to present a $300 million opportunity for carriers over the next four years as the Australian mobile services market grows from around 29 million subscriptions this year to 35 million by June 2015. Read Original Content

Tech Endeavour structures a mobile application as a multi-layered application consisting of user experience, business, and data layers. The mobile application development process starts with definition of the mobile application, understanding key components, learning scenarios where it will be used, learning key patterns and technology considerations as well as identifying specific scenarios such as deployment, power usage and synchronization.  This newsletter is sponsored in part by Tech Endeavour, http://www.techendeavour.com/.

According to Sam Lucero, practice director of M2M Embedded at ABI Research, the future of M2M largely depends on the creation of off-the-shelf, modular components that have core functionality but can operate across different applications. Read Original Content

New Security Concerns with HTML5 - Guest Security Expert


We are fortunate to have a guest mobility and security expert, Joe Bulman, share his HTML5 insights with us today in this article.  Thanks Joe!

A recent survey (State of BYODreported, “Enterprises are widely embracing Mobile Device programs, including the most highly regulated and security conscious industries.  Additionally, there is no doubt that the variety of mobile device selections have grown significantly. For these reasons, businesses must support a best-of-breed security device approach rather than predicting and attempting to police specific technologies. HTML5 relates to this growing trend of mobile devices within an organization through the provisioning of applications to these devices.

HTML5 is more than a web markup language, it is a suite of technologies that improves the usability of web applications. While HTML5 entails the usual updates to HTML such as tags, styles and field types, many additional features are incorporated like multi-threading, local databases and a brand-new protocol called WebSockets.


The reason for a new protocol is from the inadequacies of HTTP for building today’s web applications. HTTP is big and slow; too big when scaling infrastructure and too slow for pages with dynamic content. While many existing web apps work fine today, they are using third party technologies such as Adobe Flash to supplement HTTP. With online and mobility business models at risk, a kinder, gentler technology (read: non-proprietary) is required. That’s where HTML5 hits the mark. Steve Jobs stated, “The world is moving to HTML5.” Apple iOS, Google Android, RIM Playbook and Blackberry OS are all equipped with HTML5 support.

HTML5 on the device will power a range of online business applications including messaging, collaboration, intelligence, data and mobility. According to a CISCO study (Entering the Zetabyte Era, 2011-06-01), global business Internet traffic alone will grow by 19 percent from 2010 to 2015; however, mobile business traffic will increase by 79 percent compounded.  The “connected device” is quickly becoming the platform of choice, delivering applications rich with HTML5 content. Unfortunately, this content explosion will come with security consequences. How do you protect a myriad of devices using a plethora of content over a range of protocols?

Traditionally, locks are placed on the doors to our businesses. That was once sufficient for keeping most bad guys out. With the arrival of the Internet came a new type of ubiquitous intruder known as the hacker. Firewalls, Intrusion Detection/Prevent and Web gateways arrived to the organization’s defense. These solutions provided adequate protection for the limited content flowing through the networks. With today’s richer HTML5 content, new protocols such as WebSocket and disparate devices, businesses must do more to protect themselves. So where do devices, content and protocols meet? At the network!


A winning, yet-secure mobile and HTML5 strategy must center on the secure delivery of ‘clean’ content flowing in and out of the organization at its most accessible spot, the network. Fortunately, a new breed of security technology has arrived to tackle such content, Deep Content Inspection (DCI). Applying DCI at the network layer works much the same as anti-malware works on the desktop. Content is scanned thoroughly for malware, viruses, spam and data leakages – and if deemed clean, it can continue on to or from the device. If it is not clean, the content will be prevented from proliferating. Not all DCI implementations are equal as full visibility of all content is a requirement. Organizations will need to choose a DCI vendor who fully supports HTML5, including its powerful, yet stealthy WebSocket protocol.

You may contact the author with any questions.  His contact details follow:

Joe Bulman
Senior Systems Architect, Wedge Networks
403.830.8407
Joe.bulman@wedgenetworks.com
For more information on HTML5 protection, visit http://www.wedgenetworks.com/component/content/article/229.html

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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Interviews with Kevin Benedict