Mobile Health News Weekly – Week of May 6, 2012

The Mobile Health News Weekly is an online newsletter made up of the most interesting news and articles related to mobile health that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility and M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly

Rogers Communications will enable wireless infant pajamas in Canada later this year as part of its M2M mobile health portfolio. Read Original Content

Telit Wireless Solutions announced its CC864-DUAL cellular module will connect the next generation Mobile Cardiac Outpatient Telemetry from CardioNet, Inc., a wireless medical technology company with a current focus on the diagnosis and monitoring of cardiac arrhythmias. Read Original Content

The Department of Defense released a mobile app to help service members adjust to life at home after returning from combat deployments. Positive Activity Jackpot, developed by the National Center for Telehealth and Technology, uses augmented reality with a smart phone’s GPS to help find nearby activities and diversions for someone used to the high tempo of combat life. Read Original Content

Webalo technology eliminates the need for traditional mobile application development tools and custom programming to provide in hours, instead of weeks or months, mobile access to the specific enterprise data and functions that smartphone and tablet users rely on to do their jobs.  This newsletter is sponsored in part by Webalo, www.webalo.com.

Mobiquity, a professional services firm creating mobile solutions, announced Dr. Stephen Ferzoco has joined the company as Chief Medical Officer. Dr. Ferzoco will help Mobiquity tap the vast potential of the mHealth industry, estimated by analysts to top $4.6 billion by 2014. Read Original Content

The future of the mHealth space is, in a word, "growth," which is exemplified at this week's International CTIA Wireless 2012 trade show in New Orleans. The mHealth market is expected to grow from just $500 million in 2010 to $8 billion by 2018, according to a report from Global Data. Read Original Content


Float Mobile Learning’s most recent quarterly report on mobile applications for wellness, home care, emergencies and hospital management reveals a trend toward “do-it-yourself” medicine. Key findings show a movement toward patient-centered healthcare, with mobile devices placing medical knowledge in the hands of patients. Read Original Content

Mobile Expert Video Series: Harish Rau, Part 2

This is Part 2 in this series with Element Five Solutions' Harish Rau.  In this segment, he shares advice and lessons learned during implementations of the Sybase Unwired Platform. He is a true enterprise mobility expert.  By that I mean, he has been down the path and lived to share his experiences with you and I.



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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Alumnus
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobility News Weekly – Week of May 6, 2012

The Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility and M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Health News Weekly

Apple is in roughly the same position it was last quarter, with an 8.8 percent share of the market in terms of units shipped (according to IDC) and a share of profits (according to Dediu) down two percentage points to 73 percent.  Read Original Content

comScore announced the U.S. launch of Mobile Metrix 2.0.  Mobile Metrix 2.0 brings comScore's Unified Digital Measurement to smartphone devices, combining passive on-device measurement with census-level data to provide one of the most accurate and detailed views into actual U.S. mobile media usage across apps and mobile browsing.  Read Original Content

A new Canalys report reveals worldwide smartphone shipments in the first 2012 quarter have reached 146 million units, which means a 45 percent year-on-year growth. In the U.S. the industry grew by 5 percent.  Read Original Content

ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business.  This newsletter is sponsored in part by ClickSoftware - http://www.clicksoftware.com/.

Buoyed by its successful launches, Samsung Electronics hopes to increase its share in the 18 to 19 million unit Indian smartphone market to 60 percent in the current year.  Read Original Content

Lenovo wants a piece of the smartphone pie and has confirmed it’s willing to spend the dough to get a taste of the action with an $800 million investment in a smartphone division.  Read Original Content


By the end of 2017, smartphone shipments will reach 1.7 billion units, research firm Ovum predicts. That would represent a staggering compound annual growth rate of just under 25 percent for the period of 2011 to 2017.  Read Original Content

Mobile Marketing News Weekly – Week of May 6, 2012

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility and M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly

Internet Broadcasting, provider of digital publishing technology and services and one of the world's largest digital advertising agencies, has unveiled a new family of interactive mobile-marketing products that enable advertisers to offer text-based solutions for digital marketing campaigns. Read Original Content

Amtrak, the government-owned corporation that oversees the nation’s railroad train services, has been training conductors since November to use the Apple handset as an electronic ticket scanner on a few routes. By late summer, 1,700 conductors will be using the devices. Read Original Content

With nearly 80 percent of the population owning a mobile phone, major brands, retailers and start-ups are using SMS to interact directly with consumers and drive new business. Read Original Content

Verivo is a leading provider of enterprise mobility software. Verivo helps companies accelerate their business results. Its unique technology empowers teams to build, deploy, manage and update their mobile apps -- rapidly and securely. Verivo’s mobility platform is used by hundreds of companies in numerous industries, worldwide. This newsletter is sponsored in part by Verivo.  To learn more, visit www.verivo.com

Mobile advertising spending has been growing between 50 to 80 percent year over year and, according to eMarketer, it is set to reach 2.6 billion this year and 4.3 billion in 2013. Read Original Content

This week Web.com Group, Inc. published its latest Small Business Mobile Survey. According to the survey’s findings, 69 percent of small businesses consider mobile marketing “crucial to their growth in the next five years.” Read Original Content

Facebook will play up its prospects for expanding in mobile advertising when it begins pitching its initial public offering to investors in New York, Boston and Silicon Valley next week. Read Original Content


Worldwide advertising dollars devoted to mobile devices are expected to leap 85.4 percent this year to $11.6 billion, according to a study by market research company Strategy Analytics. Read Original Content

Mobile Expert Video Series: Clicksoftware's Hadar Shafir

Last week in Atlanta, I met up with ClickSoftware's Product Manager Hadar Shafir, and had the opportunity to interview here and ask about their new ClickAppStore.  Enterprise app stores are an interesting recent development in the enterprise mobility space and I am intrigued by the possibilities.  The video camera is a bit shaky and for that I apologize.  If it is too much, just close your eyes and enjoy the conversation :-)


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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Alumnus
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Expert Interview Series: Sencha's Michael Mullany

Sencha is one of the three new partnerships SAP announced in April around HTML5.  Here is a quote from SAP, "By collaborating with Adobe, Appcelerator and Sencha, SAP will enable millions of developers to effectively build mobile apps based on their choice of client architectures - from native to hybrid Web containers to mobile Web.  Developers will be able to do so while leveraging an industry-leading enterprise mobile application platform from SAP."

Sencha targets the enterprise market and is very excited to be a partner of SAP.  Sencha is doing a lot of things right.  They already have over 1 million downloads of their HTML5 tools, and have 350,000 members in their forum.

I believe SAP is very smart with these partnerships.  There is no way that SAP can keep up with the demand for mobile applications, so they partner with HTML5 tool vendors and ask the industry to standardize on their mobile platforms.  The end users can now choose their own development environment as long as it supports SAP's mobility platform.  The burden for supporting the demands of developers will then mostly fall on the shoulders of these HTML5 tool and framework vendors.

At the same time as SAP announced the partnerships with HTML5 vendors, they also announced the acquisition of Syclo.  Syclo has many great mobile application development tools, but does not currently have HTML5 support, so these partnerships will also serve to provide an alternative development environment for companies wanting to standardize on HTML5 when possible.

SAP also has a partnership with ClickSoftware which has an HTML5 development environment in their ClickMobile Professional solution.

I asked Sencha's CEO Michael Mullany for his prediction on what percentage of enterprise mobility apps will be based on HTML5 by 2014.  He answered, "50% will be HTML5, 20% native and 30% will be hybrid HTML5 apps.  I read that as 80% of enterprise mobility applications will be using some form of HTML5 by 2014.  Wow!

For integrations with SAP, Sencha is connecting via NetWeaver Gateway.

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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Alumnus
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

What's New in HTML5 - Week of May 7, 2012

HTML5 is changing the enterprise mobility industry.  Just look at what SAP announced over the past month.  They announced partnerships with 3 of the leading HTML5 SDK (software development kit) companies.  These partnerships are to help SAP users quickly create HTML5 mobile apps that work with and connect to SUP (Sybase Unwired Platform), which is the standard SAP defined integration layer between mobile apps and backend SAP systems.  In addition, SAP already has partnerships with companies like ClickSoftware that have an HTML5 solution called ClickMobile Professional.

I keep reading things like 63% of the worlds financial transactions move through an SAP system.  These kinds of numbers reflect the pull and push that SAP can have on the entire IT marketplace.  Their endorse of HTML5 and its use in the enterprise will change many roadmaps in this industry.

The mobile web is dividing the Silicon Valley technology companies, which could slow down innovation.  “Official statements from all of these companies show the same thing: They believe in the power and potential of the mobile web to flourish and eventually become more prevalent than native platforms.”  Read original content

Flickr is launching a new HTML5 photo uploader for images.  The HTML5 technology provides additional features such as drag and drop functionality.  Other improvements are an average 20-30 percent increase in upload speed and an increase in file size limits.  Read original content

HTML5 adds a “scoped” attribute to the style element, allowing the developer to nest styles within HTML.  The scoped style attribute is described and illustrated in this article.  Read original content

According to research from eMarketer, 29.7 percent of Americans were accessing the mobile web on a regular basis by the end of 2011, and predict the number will grow to 36 percent in 2012.  Read original content

With website traffic from mobile devices on the rise, mobile software development firms are scrambling to expand their mobile web development services to enable businesses to keep up with the mobile web trend.  Read original content

Rapid Intake has launched a new mobile learning development system, enabling developers to “deploy training courses in HTML5 format as a downloaded application, allowing mobile learners access to their courses while they are offline”.  Read original content

Google has unveiled a new resource, The Mobile Playbook, to assist companies and advertisers in building a mobile campaign.  The Mobile Playbook was built in HTML5 and optimized for viewing on tablet devices.  "[Because] the Mobile Playbook site is built with HTML5, we had the flexibility to customize the experience for different types of screens."  Read original content

RIM is incorporating HTML5 technology as one of the key strategies “to create a viable ecosystem of applications for a new generation of mobile devices expected to ship by year-end”.  Read original content

Built as an experiment to test the boundaries of HTML5, ForestFly is a Facebook photo gallery visualizer built entirely with HTML5 elements, primarily Canvas.  Read original content

Three examples of impressive 8-bit color-cycled landscape images running on HTML5.

Two of the developers of the popular Angry Birds games have left Rovio and created their own game studio, Boomlagoon, and will focus on creating mobile and web based games with HTML5.
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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Alumnus
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Expert Video Series: Harish Rau, Part 1

I had the honor of interviewing Element Five Solutions' Harish Rau last week.  He is one of those rare people that have a lot of experience implementing SAP's mobility platform including SUP (Sybase Unwired Platform).  He has a great deal of real world experience and is the guy to speak to about the good, bad and ugly of implementations.  The value he brings to us, is real world advice.  I hope you enjoy.


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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Alumnus
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Commerce News Weekly – Week of May 6, 2012


The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility and M2M News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly

Kiwibank's first mobile banking app may make banking relationships more intimate. Due to be released this week, the bank's iPhone app has the unique feature of assigning customers their own online relationship manager to help deal with any queries via text or email. Read Original Content

Forrester Research has just released its 2012 U.S. Mobile Banking Functionality Rankings report, which indicates that approximately 17 percent of American adults are currently using their smartphones and tablets in order to interact with their financial institutions. Read Original Content

DropWallet is introducing M-Commerce to the publishing industry, starting with Real Simple's new Mother's Day Gift Guide app for iPhone. By powering an in-app shopping experience, DropWallet's digital content commerce solution enables publishers to diversify their revenue. Read Original Content

Verivo is a leading provider of enterprise mobility software. Verivo helps companies accelerate their business results. Its unique technology empowers teams to build, deploy, manage and update their mobile apps -- rapidly and securely. Verivo’s mobility platform is used by hundreds of companies in numerous industries, worldwide. This newsletter is sponsored in part by Verivo.  To learn more, visit www.verivo.com

NFC phones developed by HTC, Intel, LG Electronics, Nokia, RIM, Samsung and Sony have all now been certified for contactless payments — and have the right to carry a new “MasterCard PayPass Ready” logo. Read Original Content


Web.com Group, Inc. published its latest Small Business Mobile Survey, which looks at small business growth and the tools and resources being used to drive that progress. According to the survey’s findings, 69 percent of small businesses consider mobile marketing crucial to their growth in the next five years. Read Original Content

The mobile payment landscape is rapidly evolving. Many smartphone users welcome the convenience of mobile payments (87 percent in the UK), while others worry about the privacy factor (79 percent in Asia). In the U.S., 49 percent of consumers found shopping on a smartphone awkward. Read Original Content

Guidance on Selecting a Mobile Solution Vendor

Last week while working on a mobile strategy project in Scotland, I was reminded of a few things companies should ask vendors when they are in the RFI process.

  1. Do you support HTML5 today, in all products or a limited subset?  Which products support HTML5?
  2. Do you have a hybrid mobile app development capability?  If so, how does it work and what are the limitations?
  3. What versions of Android do you support today?
  4. Where is your support center located?  I learned of a recent situation where support was only given during India's business hours.
  5. Do you have your own proprietary MEAP (mobile enterprise application platform) or do you embed another market leader's?
  6. What IDE (integrated development environment) or SDK (software development kit) can be used to edit mobile application and develop new ones?
  7. How do you secure your Android devices today?  Are they secured through software or a specific hardware level partnership with a manufacturer?
  8. What specific mobile operating systems and versions are supported today?
  9. Ask the mobile solution vendor for a list of third party software components in your solution.  Get a list of software vendor dependencies that must all work together in order for your solution to be effective.
  10. Ask about R&D funding.  This might be an uncomfortable discussion, but being a mobile solution vendor in 2012 means large amounts of resources need to be invested into research and development to keep current with the rapid developments.  This often requires external funding sources to keep up.
  11. Do you have a connection at the top of the company that you can contact for big and important mobile projects?  You don't want to get assigned a junior sales assistant (three weeks on the job) for a mobile project involving ten thousand mobile users.  
  12. How soon can the mobile solutions vendor support new versions of popular mobile operating systems?  Do they take 90 days, 9 months or three years?
  13. Understand the mobile vendor's expertise with integrating into your specific ERP or backend business solution.  Often, the mobility vendor does not have expertise, and you will need to find it.
  14. How do you get your new feature requests on the product roadmap?  How does the process work? Can you add new features yourself, that may provide competitive advantages, or must you wait for the vendor to add it to a roadmap?
  15. What is your mobility vendors core focus?  Is it enterprise asset management?  Is it workforce scheduling?  Is it B2C solutions?  Is it mobile banking?  You need to understand what expertise you are getting with the relationship.
  16. Is your mobile solution expertise coming from the solution vendor or a third-party system integrator?  There are advantages for both, but it is just important to know who your experts are.
  17. Ask you mobile solution vendor what percentage of their annual revenue comes from software and what portion comes from services.  This might help you understand if you are truly buying an off-the-shelf solution, or a long term services relationship.
  18. Ask for a list of all products and services sold by the mobility vendor that are likely going to cost you.  This is important to try to uncover any and all anticipated costs up front.  Ask for a typical break down of expenses for a similar project.
  19. Is the annual software maintenance fee charged the first year, or does it start on the second year?
  20. We all know and want our mobility vendors to make money.  We want them to be financially healthy and investing in R&D.  What are their business models?  How do they charge for their solutions?  Do they charge by mobile client?  Do they charge a server fee?  Do they charge a subscription by the month, but paid annually?  Do they charge for development environments?  Do they charge for their IDE/SDKs?  What is their annual maintenance costs?
  21. Upfront, getting-started costs are important to understand.  I know some mobile platform vendors that want to charge you hundreds of thousands of dollars worth of platform before there are any mobile apps.  To me this is difficult to swallow. There is no ROI on a mobile platform without apps.  I would rather pay for the platform as part of an app.  I want to pay when my ROI starts.
  22. Scalability for your mobile platform is very important to understand.  Does it take one server to support an average of 1,000 mobile users, or does it require one server to support every 100 mobile users?  This can make a huge difference in total cost of ownership.  Schedule and insist on interviewing real users that have the same numbers of users that you may require.  Don't take promises, interview real users.
  23. Often mobile solution vendors have many different products, and each product has its own feature list.  Often they do not support all the same devices, operating systems, security solutions and capabilities.  If a vendor has 25 different mobile solutions, then you need to review each to see what their capabilities are.  It is very easy to assume that because one of the products supports Android, that the other 24 products support Android.  That is rarely the case in the real world.
  24. Ask the mobile solution vendor which mobile platforms they support for each of their products. 
  25. Some mobile solution vendors only support online solutions only.  This is important to understand if you require offline support.  Ask if they support offline/online solutions or connected/disconnected solutions.
  26. Ask vendors if there are hardware dependencies in their solutions.  I know some solutions are only available on Windows Mobile 6.x operating systems.
  27. If you get a bad RFI or RFP from a good vendor.  Reject it and go higher up in the vendor's organization.  Don't give up on doing business with a good company just because one of their junior level people can't write or answer written questions.

I expect this list to continue to grow over the next few days as I think of more questions.  Can you think of more important questions?  Please add them to the comment section here and share!  Thanks!!!!

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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Alumnus
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Interviews with Kevin Benedict