The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week. I am specifically targeting market size and market trend information.
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Greetings! This is Kevin Benedict offering a free report on enterprise mobility for everyone that completes my new enterprise mobility survey. At the end of the survey is a place for you to leave your name and email address. I will send the results of this survey to all participants. I believe we can all learn some very interesting and perhaps unexpected information from this survey that will help us plan and develop good strategies.
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A recent study conducted by IBM has found that 51 percent of adults have preformed a purchase using their mobile device.
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The global market for location-based advertising is projected to reach $12.8 billion by the year 2017, according to Global Industry Analysts.
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Google predicts consumers will conduct 15 percent of Black Friday web searches on mobile devices this year. Research also suggests that 65 percent of consumers will use their mobile device to look for a business to make in-store purchases.
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Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform. It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time. This newsletter is sponsored in part by Pyxis Mobile,
http://pyxismobile.com/
Sharespost estimates that location-based ad spends will explode over the next four years, jumping from approximately $40 million in 2010 to $1.8 billion by 2015 due to an increase in dependency on smartphones and other mobile devices in day-to-day use.
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