Mobile Marketing News Weekly - Week of June 13, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobility News Weekly
Also read M2M News Monthly

A research report by mobileSQUARED reports that by the end of 2011 the Asian mobile advertising market will be valued at $2.8 billion.  Read Original Content

According to Strategy Analytics, by 2016 location-based services could become a $10 billion dollar industry despite recent privacy concerns.  Read Original Content

With the help of mobile devices, online advertising in Europe grew 15.3 percent in 2010 and total adspend reached 17.7 billion Euros.  Read Original Content

According to PwC by 2015 Canada will experience a growth in smartphone and tablet advertising that will reach $241 million compared to the present spending amount of $77 million.  Read Original Content

PricewaterhouseCoopers reports that mobile TV advertising will increase from $370 million to $1.4 billion in 2015.  Read Original Content

Mobile Expert Video Series: About Time's Stuart Jack

In this video interview with About Time's Stuart Jack, we learn about the South African enterprise mobility market and what trends they are seeing there.



Upcoming Events

Live Webinar - Learn how Carefusion mobilized SAP CRM Field Service with Syclo, June 22, 2011
Eggs with Benedict - European Tour - Mobility Strategies and More, June 27 – July 1, 2011
ClickConnect APAC 2011, July 11 – 13, 2011
Syclo Mobile Conference 2011, July 13 – 15, 2011

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Mobile Adoption Among Gas and Electric Utilities
Mobile Adoption in Life Sciences
Mobile Adoption in Oil and Gas
Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM
The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies
The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access

*************************************************************
Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Expert Video Series: Accenture's Brandon Webber

At SAPPHIRENOW 2011, SAP and Accenture announced a partnership to develop and support mobility applications focused on three verticals: oil and gas, utilities and consumer products.  I met up with Accenture's Brandon Webber last week and was able to record this interview with him about this announcement and more. 

One of the most interesting segments of this interview is that Accenture believes their primary opportunity is not so much in developing individual mobility apps, but rather in delivering enterprise strategy, mobility platforms, integration and mobile device and data management.



Upcoming Events

Live Webinar - Learn how Carefusion mobilized SAP CRM Field Service with Syclo, June 22, 2011
Eggs with Benedict - European Tour - Mobility Strategies and More, June 27 – July 1, 2011
ClickConnect APAC 2011, July 11 – 13, 2011
Syclo Mobile Conference 2011, July 13 – 15, 2011

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Mobile Adoption Among Gas and Electric Utilities
Mobile Adoption in Life Sciences
Mobile Adoption in Oil and Gas
Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM
The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies
The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access

*************************************************************
Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Expert Video Series: Vivint's Scott Taylor

I think this interview is one of the best in the Mobile Expert Video Series to date.  Scott Taylor with Vivint, works on field service mobility applications (ClickSoftware), M2M (machine to machine apps) and B2C (business to consumer) mobility applications.  These three categories are huge and each takes a different skill set.  He is in a unique position of being an "end user" that has developed and deployed apps in all three categories so has much expertise to share with us.

Scott is practically a neighbor of mine, I am in Boise, Idaho and he is located in Provo, Utah, but we met last week in Cannes, France.  I hope you enjoy and benefit from this video interview.




*************************************************************
Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Commerce News Weekly - Week of June 13, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Monthly

Verizon is working on a mobile payments service for smartphones, tablets, and PCs with mobile payments start-up Payfone.  Read Original Content

Google has agreements with Citigroup and MasterCard to embed near field communication technology (NFC) in the upcoming versions of Android-based phones.  This will give Google an advantage in the mobile payment market that is estimated to be at $618 billion by 2016.  Read Original Content

According to Bloomberg, Hewlett Packard is planning on introducing smartphones and tablets that are equipped with NFC technology.  Read Original Content

In an attempt to dominate the mobile payment market Visa has acquired the South African software company Fundamo for $110 million.  Read Original Content

Ericsson has developed a mobile payment program that allows users to send and receive money through text messages.  Read Original Content

Field Mobility News Weekly - Week of June 13, 2011

The Field and Medical Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to field and medical mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Monthly

Research firm Technavio reports that by 2014 the global patient monitoring market will hit $9.3 billion.  Read Original Content

General Electric and Analog Devices have created a partnership with the Massachusetts Institute of Technology in order to help commercialize the mobile medical inventions of MIT.  Read Original Content

The U.S. Army will be testing iPhones and Androids this week so that they may be used for surveillance, biometrics, mobile drone piloting and real-time updating of battlefield data.  Read Original Content

The research firm RNCOS estimates the mobile health market will be worth $2.1 billion by the end of 2011.  The firm expects the market to grow 22 percent from 2012 to 2014.
Read Original Content

By 2017 the global chipless RFID market will be a $2 billion dollar industry.  Read Original Content

Eggs with Benedict - European Tour - Mobility Strategies and More

During the week of June 27th, I will be touring a number of European cities with K2 Partnering speaking on the subject of enterprise mobility, mobility strategies and sharing advice from mobility experts.  These are breakfast meetings that will be held in five different cities.  Here are the details:

K2 Partnering Solutions is proud to be hosting a Mobile Strategy presentation and question and answer breakfast session with Kevin Benedict as our guest speaker.  Kevin is a renowned authority in the area of mobility and a much sought after advisor by companies around the world.

Whether you are presently reviewing or have already begun implementing a mobile strategy at your own company, this is an opportunity to broaden your understanding and share experiences with CIOs, Application Managers and Mobile specialists from other leading firms.

We would welcome your attendance and are happy to extend additional invites to your colleagues or peers in this area but would be grateful if you would inform us in advance of the numbers in your party along with their name and job titles.

Limited spaces are available for one to one sessions on the day with Kevin so please inform us of your interest as soon as possible so these can be reserved.

The ‘Eggs with Benedict’ Tour will be held at the following hotels around Europe:
  • Paris - 27th June - Park Hyatt Vendome Hotel - 5 Rue de la Paix
  • Geneva - 28th June - Hotel Grand Kempinski - 19 Quai de Mont Blanc
  • Frankfurt - 29th June - Marriott Hotel - 2 Hamburger Allee
  • Brussels - 30th June - Radisson Blu - 35 Idaliestraat
  • London -1st July - Park Hyatt The Churchill Hotel - Berkeley Mews Mayfair
If you would like to attend please email K2 Partnering's James Common the following information:
  1. Your company name
  2. Your name
  3. Your Title
  4. The location you would like to attend



*************************************************************
Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Expert Video Series: Sybase's Shawn McEwen

I met up with my long time friend Shawn McEwen on the shores of the Mediterranean last week and cornered him for an interview on Afaria and cloud computing, and why he was wearing dress shoes in the sand.


Upcoming Events

Live Webinar - Learn how Carefusion mobilized SAP CRM Field Service with Syclo, June 22, 2011
Syclo Mobile Conference 2011
Chicago Mart Plaza
July 13-15
www.syclo.com/smc2011

ClickConnect APAC 2011
Manly, Australia
July 11-13th
http://www.clicksoftware.com/www.clicksoftware.com/clickconnect-apac.htm

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Mobile Adoption Among Gas and Electric Utilities
Mobile Adoption in Life Sciences
Mobile Adoption in Oil and Gas
Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM
The Future of Enterprise Mobility
The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies
The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access
Syclo and SAP Deliver Mobile Apps on Sybase Unwired Platform

*************************************************************
Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

The Season of Mobility User Conferences

Last week I had the honor of speaking about enterprise mobility during several sessions at ClickConnect Europe 2011 in Cannes, France.  In a few weeks from now, Syclo will be holding their user conference in Chicago, and ClickSoftware will be holding their APAC user conference in Manly, Australia.  If you are interested in attending any of these conferences please see the details here:

Syclo Mobile Conference 2011
Chicago Mart Plaza
July 13-15
www.syclo.com/smc2011

ClickConnect APAC 2011
Manly, Australia
July 11-13th
http://www.clicksoftware.com/www.clicksoftware.com/clickconnect-apac.htm



*************************************************************
Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

M2M News Weekly - Week of June 6, 2011

Welcome to M2M News Weekly, an online newsletter that consists of the most interesting news and articles related to M2M (machine to machine) and embedded mobile devices.  I aggregate the information, include the original links and add a synopsis of each article.  I also search for the latest market numbers such as market size, growth and trends in and around the M2M market.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly

Top Italian utility Enel and its Spanish subsidiary Endesa have launched a pilot project to install remote power meters in Brazil, part of a drive to develop smart grids in Latin America.  Read Original Content

GE smart meters are credited for prompting North Leigh in Oxfordshire to reduce its energy consumption by 10 percent for three consecutive months.  The power conservation has earned the British village a £20,000 award from Scottish and Southern Energy.  Read Original Content

Kore Wireless Group Inc. announced it has acquired Australian-based M2M provider Mach Communications Pty. Ltd. to grow its M2M business for multinational companies. This acquisition allows Kore to prepare for the predicted surge in the Asian M2M market in the coming years.  Read Original Content

Reportlinker has recently published a research report and argues that the market for M2M in the utilities sector will see significant growth in connections from 100 million in 2010 to 1.5 billion in 2020.  Read Original Content

Matt Hatton from Machina Research estimates the total market for M2M in the utilities segment will be worth approximately $33.7 billion in 2020, up from $5.6 billion in 2010 and peaking at $39.3 billion in 2017.  Read Original Content

Interviews with Kevin Benedict