M2M Growth and Enterprise Mobility

I had the privelege of interviewing RACO Wireless President John Horn this week. RACO is an M2M company (machine to machine) that achieved 300 percent growth in 2011.

Here is an interesting statement from John, "Telehealth and telemedicine are really starting to click now.  “Aging in place” enables people to live longer at home.  In 2012 I see this market really starting to connect."  John made this statement in the context of M2M or wireless devices being embedded in healthcare equipment located in the home.  M2M solutions can enable remote caregivers to closely monitor the health of patients in remote locations.  The machines wirelessly sends data to the caregiver so they can be reviewed without forcing the patient to come into the clinic or hospital.

I have been predicting for a couple of years now that enterprise mobility solutions and M2M solutions will be converging.  In the context of Network Centric Operations, it is all wireless data coming in from remote locations that can used to improve real-time decision making.

Additional areas where M2M solutions are really taking off now are in home and business security systems and enterprise asset management environments.  All of these systems send data to a central server for easy monitoring and tracking.

I recorded a video interview with Scott Taylor from Vivint, a home security company, earlier this year in Sydney, Australia on their adoption of mobile solutions and M2M in their home security systems.

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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer

Visit MobileEnterpriseStrategies.com

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Health News Weekly - Week of January 2, 2012

The Mobile Health News Weekly is an online newsletter made up of the most interesting news and articles related to medical mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

Around 76 percent of small and medium-sized medical and dentals offices plan to purchase tablets in the next year, according to research firm NPD Group’s recently published Third Quarter SMB Technology Report. Read Original Content

Consult a Doctor, a U.S. telemedicine service, has been added to guest services at Marriott Hotels, giving customers the ability to remotely communicate with doctors from hotels around the nation. Read Original Content

The popular health app iTriage announced that it has integrated with Microsoft’s HealthVault to provide users a read-only view of their personal health records. The integration makes HealthVault data viewable via an iPhone app. Read Original Content

Webalo technology eliminates the need for traditional mobile application development tools and custom programming to provide in hours, instead of weeks or months, mobile access to the specific enterprise data and functions that smartphone and tablet users rely on to do their jobs.  This newsletter is sponsored in part by Webalo, www.webalo.com.

According to Hospitals and Health Networks’ Most Wired 2011 survey, 27 percent of physician offices and 42 percent of hospitals indicated they are providing telemedicine services. Read Original Content

HTML5 Reflections on 2011 and Trends for 2012

Mobile Analyst's Predictions

I was moderating a panel of mobile analyst in November and asked them what percentage of enterprise mobility applications were going to be written in HTML5 by 2013.  The answers I received were 30-50%. My personal prediction is that it will be even higher, perhaps even 75%.

Flash loses to HTML5


In the war between Flash and HTML5 for mobile video,  Flash lost.  Adobe gave up on Flash in November of 2011 and put its support behind HTML5.
“Layoffs were paired with a halt to development of Flash Player for mobile browsers, with mobile Flash support limited to critical bug fixes and security updates for existing device configurations.”

HTML5-based games included in the article,  “Zynga CTO:Four predictions for 2012”


Games developed using HTML5 are faster, smoother, and more responsive, says Cadir Lee, CTO of Zynga in a December 29, 2011 article for CNET.  One of his predictions for 2012 is that “open web stack will take hold for browser-based games”.


Read original content

2012 and the “App Internet”


In the debate about the future of the web, one prediction, from Forrester CEO George Colony, is a new “app internet”, in which HTML5 and JavaScript are two key components.  Dominiek ter Heide, CTO and co-founder of Bottlenose, states that “The combination of HTML, JavaScript and CSS is proven, widely adopted and already available on all of these platforms. When it comes to building apps, HTML5 and JavaScript is here to stay. The Document Web is dying, albeit slowly.”

Read original content


The rise of HTML5


Since HTML5 is now supported by all major mobile devices.  Adobe adds (in a November 9, 2011 Adobe blog post), “This makes HTML5 the best solution for creating and deploying content in the browser across mobile platforms. We are excited about this, and will continue our work with key players in the HTML community, including Google, Apple, Microsoft and RIM, to drive HTML5 innovation they can use to advance their mobile browsers.”

Read original content


Prediction – Hybrid Apps with HTML5 Will be the Norm


From GigaOm’s “16 predictions for mobile in 2012," published on December 30, 2011:  “The standards for HTML5 are still in motion so native apps will continue to be stronger than web-based apps. But as in 2011, many of the native apps on smartphones will use HTML5 as a base with a native wrapper around them. With the number of HTML5 compatible handsets expected by 2013, we’ll see momentum grow for true web apps on low-end phones.”

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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer

Visit MobileEnterpriseStrategies.com

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Marketing News Weekly - Week of January 2, 2012

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

New projections from research firm Berg Insight suggest the total value of the global mobile marketing and advertising market is on pace for record growth over the next 48 months. According to the latest estimates, the industry will see 37 percent growth by 2016, bringing the industry’s total value to $22.6 billion at that time. Read Original Content

To boost sales of its McCafe beverage line and drive in-store traffic, McDonald's has launched a geotargeted promotion that uses mobile ads to reach potential customers. Read Original Content

Mobile advertising impressions originating from Amazon.com's new Android-powered Kindle Fire tablet continued to increase over the holiday season, surging 261 percent on Christmas Day according to new data published by mobile ad network Millennial Media. Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

According to the Bangkok Post, Thailand will experience a surge in smartphone and tablet shipments during 2012, much greater than original forecasts had predicted. This is expected to increase the opportunities for mobile marketers in that region. Read Original Content

The Best Mobile Strategies Videos of 2011

I must admit that the selection is small, the video production is lacking, and these are all me, but it is the best of my Video Comments on mobile strategies from 2011.  In case you successfully avoided watching these in 2011, I am shamelessly promoting them again in 2012.

Kevin Benedict's Video Comments: Field Services Velocity

Kevin Benedict's Video Comments: 4D Mobile Field Services

Kevin Benedict's Video Comments: Mobility Without Tactics is Wasted

Kevin Benedict's Video Comments: Enterprise Mobility and Real Time Decision Making

Kevin Benedict's Video Comments: Mobile Data and the Real Time Enterprise

Video Comments: Mobile Technologies and the Real Time Enterprise

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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer

Visit MobileEnterpriseStrategies.com

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.