Mobile Marketing News Weekly - Week of November 7, 2011


The Mobile Marketing News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read M2M News Weekly

A recent report from Juniper Research suggests that the mobile coupon market will be worth $46 billion by 2015, a large jump from the $5.6 billion projected for the industry this year.  Read Original Content

Sixty-two percent of consumers are expected to make purchases with their mobile devices this holiday season, according to a survey from Sybase 365 and Mobile Marketing Association.  Read Original Content

A new report from Juniper Research has found that the value of mobile retail marketing will reach $15 billion globally by 2012 as digital adspend goes mobile. Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

The Grafton Stop & Shop Supermarket is among the stores offering SCAN IT! Mobile, a grocery app that allows customers to use their personal mobile device to scan, tally and bag their groceries while they shop. Read Original Content
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Mobile Commerce News Weekly - Week of November 7, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Medical News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly

Parks Associates has predicted that NFC will play a major role in a mobile payments market worth $800 billion by 2015.  Read Original Content

Over one million smartphone owners have downloaded the Starbucks mobile payment application since January and have made over 20 million mobile payments.  Read Original Content

According to new information, PayPal is processing $10,000 per minute through mobile payments. Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

MarketResearch.com’s report on the global mobile payment market expects mobile payments users to hit 893 million globally in 2015 with $945 billion in transaction value. Read Original Content
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Mobile Expert Video Series: ClickSoftware's Dmitri Krasik

I had the chance last week to sit down and interview Dmitri Krasik with ClickSoftware about some of their HTML5 implementations within the utility industry.






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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.
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Mobile Expert Video Series: Sybase's Willie Jow

I was able to catch up with Sybase's VP of Mobile Solutions, Willie Jow for an interview last week in Las Vegas at that Enterprise Mobility Exchange 2011.  In this interview he shares his thoughts on enterprise mobility and strategies.  He focuses on mobile business intelligence, the full circle mobility concept and the real-time enterprise.





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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.
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Field Mobility News Weekly - Week of November 7, 2011


The Field Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to field mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Medical Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly

Container security and tracking revenues will grow at a compound annual growth rate of 27 percent from $212 million in 2011 to $690 million in 2016, according to recent research from ABI Research.  Read Original Content

Markem-Image, a commercial printing company is saving $600,000 per year after adopting a new field mobile management solution for 500 company technicians. Read Original Content

Trucking company Direct Drive Express was able to reduce the amount of time each driver spent at delivery sites by 10 percent after moving to a rugged tablet based solution to handle paperwork. Read Original Content

Since 1995, Syclo has enabled hundreds of companies in 37 countries and industries supercharge their businesses with mobility.  This newsletter is sponsored in part by Syclo. http://www.syclo.com/.

Recent news shows indictes Walmart, Macy’s, and JC Penny will begin using item-level RFID tracking within stores in upcoming months, further illustrating a trend towards electronic tracking in retail stores.  Read Original Content
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Mobile Expert Video Series: SAP's Ingo Piroth

My job is so fun.  I am blessed to meet the most interesting people, and have many fascinating conversations about mobility.  I am learning things every single day.  In this interview, SAP's Ingo Piroth shares his insights on enterprise mobility, strategies and planning.



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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.
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M2M News Weekly - Week of October 31, 2011

Welcome to M2M News Weekly, an online newsletter that consists of the most interesting news and articles related to M2M (machine to machine) and embedded mobile devices.  I aggregate the information, include the original links and add a synopsis of each article.  I also search for the latest market numbers such as market size, growth and trends in and around the M2M market.

Also read Field Mobility News Weekly
Also read Medical Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

According to a new report from Pike Research, increased utility adoption of public wireless networks around the world will drive the cumulative shipment of 73 million cellular M2M communication nodes for use in smart grid applications during the period from 2011 through 2020.  Read Original Content

Advanced electricity meters with integrated cellular communication modules are forecast to increase from 2.6 million shipments in 2010 to 9.5 million shipments annually in 2016. This is one conclusion in the IMS Research study, The World Market for Smart Electricity Meters 2011.  Read Original Content

The volume of cellular M2M subscriptions is expected to increase almost fourfold between 2010 and 2016, from 72 million to 282 million, providing operators with long-term growth potential. Read Original Content

ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business.  This newsletter is sponsored in part by ClickSoftware - http://www.clicksoftware.com/.

NRG Expert’s new Utility Metering Deployment and Smart Grid Report shows the overall market size for new utility meters growing with an annual rate of 8 percent between 2010 and 2014. Value of the market nearly doubles to over $20 billion in the same period as old technology is replaced and newly installed smart meters take hold. Read Original Content
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Mobile Expert Video Series: Onyeka Nchege

I had the good fortune to interview CIO Onyeka Nchege with Coca-Cola Bottling Company Consolidated this week at the Enterprise Mobility Exchange in Las Vegas. Onyeka gave an insightful presentation in which he warned IT organizations to become the owners of enterprise mobility or else.



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Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.
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Enterprise Mobility and Joe on the Plane

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Yesterday, Onyeka Nchege, CIO with Coca-Cola Bottling Company Consolidated spoke about "Joe-on-the-Plane" at the Enterprise Mobility Exchange in Las Vegas.  Joe-on-the-Plane is the guy who shows your boss all the cool stuff he can do on his iPad while sitting next to him/her on the plane.  Joe shows off the brilliant business intelligence charts he is using on the iPad.  He drills down to see the numbers with the swipe of his finger.  Joe claims these mobile apps are cheap and easy to implement, and wonders why any company with an IT department wouldn't have implemented these years ago. 

Joe-on-the-Plane is your worst enemy.  He has influenced your boss, or even worst, your boss' boss.

You must combat the evil influence of Joe-on-the-Plane.  You must already have a mobility strategy, mobility plan and a thorough mobility road map.  You must annihilate Joe-on-the-Plane with the "been-there-done-that" weapon, the "already-on-the-schedule" bomb, or the "I-have-an-even-better-idea" punch.  I love it!!!

Onyeka says the IT organization should be the thought leaders on mobility and take ownership of it.  They should not sit back and let Joe-on-the-Plane dictate your company's strategy and direction.  I agree!

*************************************************************
Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.
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Mobility News Weekly - Week of October 31, 2011

The Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Field Mobility News Weekly
Also read Medical Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly

A UK man, born without his left forearm has become the first person to have a smartphone dock embedded in his prosthetic limb.  Read Original Content

VeriFone Systems Inc. acquired Global Bay Mobile Technologies, a mobile retail solutions provider that helps retailers use alternative payment devices -- such as iPads -- as payment vehicles.  Read Original Content

Nokia’s chief executive said this week that the company will re-enter the U.S. smartphone market in early 2012 with the introduction of devices running Microsoft’s Windows Phone for multiple U.S. carriers, according to media reports. Read Original Content

ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business.  This newsletter is sponsored in part by ClickSoftware - http://www.clicksoftware.com/.

RIM has fallen to $18.91, below the book value per share of $18.92 at the end of last quarter, according to data compiled by Bloomberg. Book value comprises a company’s assets including cash, inventories, real estate and intellectual property minus its liabilities. Read Original Content
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