Mobile Marketing News Weekly - Week of July 27, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Charts Weekly

Pyramid Research reports that global revenue for the location-based services market is expected to reach $10.3 billion in 2015.  Read Original Content

A Forrester Research report claims that people prefer to shop online using tablets rather than smartphones.  Read Original Content

ExactTarget has found that mobile phone users will more likely make a purchase after viewing a mobile email advertisement compared to using a retail app to browse products.  Read Original Content

The steady growth in Apple’s tablet and smartphone sales show that there is a need for businesses to focus more of their marketing strategies on mobile advertising.  Read Original Content

JC Penny is using mobile apps and QR codes to help drive back-to-school sales for this fall.  The company is using barcodes that will guide viewers to the company’s mobile shopping site.  Read Original Content

A survey by Delloitte has found that nearly half of U.S. smartphone owners have used their devices for assistance while shopping for groceries.  Read Original Content

Mobile Commerce News Weekly - Week of July 25, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly

Worldwide mobile payment users will surpass 141.1 million in 2011, a 38.2 percent increase from 2010, according to Gartner.  Read Original Content

Isis, an NFC payment provider, has gained the support of all four major credit card companies, Master Card, American Express, Visa and Discover.  Read Original Content

The adoption of electronic banking in the Philippines, particularly Internet banking, will continue on its strong upward growth over the next few years, according to a top official of the Bank of the Philippine Islands.  Read Original Content

Two year old mobile payment startup Dwolla has gone from zero to $1 million per day in transactions.  Read Original Content

A survey by global consulting firm McKinsey and Co. has found that the affluent class in India, categorized as people whose household income is above 10 lakh a year, use mobile phones more than the Internet for their banking needs.  Read Original Content

Projections for and Demonstrations of HTML5

This is the third article in my HTML5 series.  I am researching HTML5 for myself, and sharing some of what I am learning.  I came across an interesting article this week from Reuters entitled, “The HTML5 boom is coming.  Fast."  Here is an excerpt, "New data released Friday indicates that HTML5 is not just going to be big, it’s going to be huge – and it’s coming fast...more than 2.1 billion mobile devices will have HTML5 browsers by 2016, up from just 109 million in 2010, according to a new report by ABI Research."

What is HTML5 again?  HTML5 is the newest version of HTML and a lot of new features have been added that are significant to mobile application developers.  One of the focuses of this new version is to improve multimedia applications and offer support and features for a broader range of devices, particularly mobile devices.

The purpose of these improvements is to help the web support newer and smarter mobile devices and to compete with native mobile applications in terms of a rich user experience.

ABI Research has a new report on HTML5.  A summary of the report is available here.

A number of companies are demonstrating HTML5 capabilities on their websites.  Here are a few links for your enjoyment:

• Google has rolled out a mobile Doodle that moves and sways with your mouse to show off HTML5 Canvas http://www.digitaltrends.com/web/googles-html5-tribute-to-american-artist-alexander-calder/ 
• Nokia Maps now offers an HTML5 version of its service which is compatible with Android and iPhone web browsers http://www.intomobile.com/2011/07/22/nokia-maps-now-iphone-and-androidfriendly-html5-version/ 
• Pandora is replacing Flash with HTML5 and will be unveiling a new look http://content.usatoday.com/communities/technologylive/post/2011/07/pandora-trades-flash-for-html5-in-social-redesign/1 
• Microsoft has been developing a new version of Bing that uses HTML5, enabling video on the home page, instant search results (a la Google Instant), scrolling information, animated weather reports and more http://blog.seattlepi.com/microsoft/2011/07/21/report-bing-to-get-metro-look-with-live-tiles/

Here are the first 2 articles in the HTML5 series:

What Can HTML5 Offer Mobile Developers?
HTML5 - What I am Learning

Upcoming Events

Critical Requirements for Mobile App Development:  Agility and Speed Strategy, Process, and Tools to Accelerate Mobile Development, July 21, 2011
Mobile Tablet Trends in the Enterprise featuring Samsung Mobile - July 28, 2011

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Mobile Adoption Among Gas and Electric Utilities
Mobile Adoption in Life Sciences
Mobile Adoption in Oil and Gas
Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM
The Future of Enterprise Mobility
The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies
The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access
Syclo and SAP Deliver Mobile Apps on Sybase Unwired Platform

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Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility Group

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobility Charts Weekly - Week of July 25, 2011

In the course of my daily research on subjects related to enterprise mobility I find charts that depict the current and future status of the market.  It occurred to me that these charts might also be useful to others, so I am going to collect these charts, include links to the original source, and then publish them in a new weekly blog article called Mobile Charts Weekly.  I hope you find this useful.

According to research firm iSuppli, 2011 will be a great year for popular mobile app stores.  The study found that Apple, Google, RIM, and Nokia will see a significant rise in app sales.  In 2010 these companies sold $2.1 billion in mobile apps, and by the end of this year it is estimated that over $3.8 billion in apps will be sold.  Read Original Content

Earlier this month Apple announced that since opening its App Store, over 15 billion iPhone, iPad and iPod apps have been downloaded. Within the past three years over $2.5 billion has been paid to app developers and there are currently over 450,000 total apps available.  Read Original Content

According to a new study by Flurry Analytics, the average time spent on mobile apps has surpassed the time spent on regular websites either while on computers or mobile devices.  In June 2010, 64 minutes per day were spent on the web and 43 minutes were spent on mobile apps.  That number has since changed and during June of 2011 some 74 minutes per day were spent on the web and 81 minutes were dedicated to mobile apps.  Read Original Content

A recent report by Aite Group focused on the growth of mobile payments in the United States.  The report found that since 2009 the gross dollar volume of mobile payments has risen sharply and is expected to reach $214 billion by 2015.  Read Original Content


Recent Articles by Kevin Benedict

Enterprise Mobility Exchange - Las Vegas in November
Mobile Expert Video Series: ClickSoftware's Uri Pintov
Mobile Expert Video Series: Electrix's Jeff Morgan
What Can HTML5 Offer Mobile Developers?
Mobile Expert Video Series: ETSA Utility's Grant Roach

Upcoming Events

Critical Requirements for Mobile App Development:  Agility and Speed Strategy, Process, and Tools to Accelerate Mobile Development, July 21, 2011
Mobile Tablet Trends in the Enterprise featuring Samsung Mobile - July 28, 2011

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Mobile Adoption Among Gas and Electric Utilities
Mobile Adoption in Life Sciences
Mobile Adoption in Oil and Gas
Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM
The Future of Enterprise Mobility
The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies
The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access
Syclo and SAP Deliver Mobile Apps on Sybase Unwired Platform

You can follow me on Twitter @krbenedict and read my blog, Enterprise Mobility Strategies.

I have added a feature to my blog site that supports email subscriptions.  You can now receive all blog articles directly via email.  If you are interested, click here.

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Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility Group

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Field Mobility News Weekly - Week of July 25, 2011

The Field Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to field mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly

A New Zealand farm inspector company has equipped employees with tablet devices to modernize the inspection process for local dairies.  Read Original Content

A Chinese producer of RFID tags has designed a Velcro wristband specifically for events and festivals that require an admission ticket.  The wristband is designed to reduce admission time and increase security for events with large crowds.  Read Original Content

A John Deer factory has implemented wireless RFID tags on its equipment to increase manufacturing efficiency.  The company has seen a 40 percent efficiency increase in certain phases of construction since introducing RFID tags.  Read Original Content

Venture Development Corporation predicts purchases of ruggedized notebooks will increase 10 percent in 2011.  Read Original Content

Doctors are increasingly using tablets and smartphones in their work as the medical field continues to experience a mobile revolution.  A new survey from QuantiaMD found that one-third of doctors use tablets to research medical information.  Read Original Content

Vehicle tracking specialist Quartix more than doubled its new fleet tracking installations in the UK in the first half of 2011 compared with the same period last year.  Quartix installed over 10,000 tracking systems in the first six months of 2011 and receives over 100 new fleet customers every month.  Read Original Content

M2M News Weekly - Week of July 18, 2011

Welcome to M2M News Weekly, an online newsletter that consists of the most interesting news and articles related to M2M (machine to machine) and embedded mobile devices.  I aggregate the information, include the original links and add a synopsis of each article.  I also search for the latest market numbers such as market size, growth and trends in and around the M2M market.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

France is planning a $5.6 billion smart meter plan that would install meters in 35 million homes in an attempt to introduce a more advanced electrical system.  Read Original Content

A team at the University of Arkansas and the University of San Francisco has developed an iPhone automated energy management system that monitors energy generation and consumption in off-grid and grid-tied homes that use solar energy or wind power.  Read Original Content

Pike Research projects the smart machine and appliance market to be valued at $26.1 billion by 2019.  Read Original Content

The number of M2M connected devices could increase by one billion devices with the help of 3G and 4G networks.  Read Original Content

M2M connections within the utilities sector will increase from 100 million in 2010 to over 1.5 billion in 2020 according to a new MarketResearch.com study.  Read Original Content

Mobility News Weekly - Week of July 18, 2011

The Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read M2M News Weekly
Also read Mobile Charts Weekly

The FDA has proposed its first ever regulations of the burgeoning mobile health industry, targeting a segment of applications that officials described as being akin to medical devices.  Read Original Content

A new ChangeWave survey found that 48 percent of those looking to buy a new smartphone in the next 90 days plan on getting an iPhone.  Read Original Content

Nokia's basic phones generate better operating profits than its smartphone line-up, the Finnish mobile phone company has said.  Read Original Content

New In-Stat research forecasts mobile video consumption will surpass 693 billion minutes by 2015.  Read Original Content

Apple's primary focus has been on the U.S., capturing nearly 27 percent of the smartphone market in the country. But Apple is now putting increased emphasis on China, as a result of competition from rivals like Google and the pure volume of the Chinese market.  Read Original Content

Enterprise Mobility Exchange - Las Vegas in November

Enterprise Mobility Exchange
Las Vegas

Anyone need an excuse to go to Las Vegas in November?  The Enterprise Mobility Exchange has an amazing line-up of mobility experts speaking there on November 2nd and 3rd:

• Onyeka Nchege, Vice President, Chief Information Officer, Coca Cola Bottling Company Consolidated


• John Leabeater, Lead Technical Analyst, AIDC & Mobility, Coca Cola Bottling Company Consolidated

• Geoff Hunt, Lean, Productivity & Technology Programs Manager, GE Healthcare

• Matthew Berardi, Managing Director, Field Technology Operations Technology & Systems Support, FedEx Ground

• Divya Mahajan, Director, Architect for Enterprise Integration and SOA, Philips International

• Shawn Crossley, Senior Enterprise Architect, PG&E

• Joe Chung, MobileConnect Program Lead, PG&E

• Eric Hartman, Senior Director - Logistics, Papa John's Pizza

• Brian Reed, Director, Transportation and Service, Papa John's Pizza

• Ken Bodenhoefer, Senior Manager, Business Process & Technology Integration, Southern California Edison

• Ted Johnson, IT Manager, Mobility Support, Exelon

• Stephen Jones, GBS ESS Global Mobility Service Manager, P&G

• Stephen Malowney, Enterprise Financial and Operations Solutions Manager, Sempra Energy

• Eugene Signorini, Vice President, Research, Yankee Group

• Tony Winston, Senior Manager Mobility Solutions, American Airlines*

• Sumair Dutta, Senior Research Analyst, Service Management, Aberdeen Group*


The downside is you would be stuck listening to me as well. Oh well, can't win them all.

*************************************************************

Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility Group

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Expert Video Series: ClickSoftware's Uri Pintov

Uri Pintov is the Team Leader of the Solutions Group at ClickSoftware and he shares his views on HTML5 and device agnostic MEAPs, plus his predictions for Windows Phone 7.



Upcoming Events

Critical Requirements for Mobile App Development:  Agility and Speed Strategy, Process, and Tools to Accelerate Mobile Development, July 21, 2011
Mobile Tablet Trends in the Enterprise featuring Samsung Mobile - July 28, 2011

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Mobile Adoption Among Gas and Electric Utilities
Mobile Adoption in Life Sciences
Mobile Adoption in Oil and Gas
Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM
The Future of Enterprise Mobility
The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies
The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access
Syclo and SAP Deliver Mobile Apps on Sybase Unwired Platform

You can follow me on Twitter @krbenedict.
*************************************************************

Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility Group

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Expert Video Series: Electrix's Jeff Morgan

I got to know Jeff Morgan while speaking at the ClickConnect APAC 2011 conference last week in Australia.  Jeff works for Electrix, a company that contracts with utility companies to provide field services, maintenance and asset inspections.  They have a long history of working with mobile applications in the field and he discusses his experiences in this video interview.

Jeff is also the guy that shared the picture of the GIANT snake his colleague saw along the road in Australia.

Upcoming Events

Critical Requirements for Mobile App Development:  Agility and Speed Strategy, Process, and Tools to Accelerate Mobile Development, July 21, 2011
Mobile Tablet Trends in the Enterprise featuring Samsung Mobile - July 28, 2011

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Mobile Adoption Among Gas and Electric Utilities
Mobile Adoption in Life Sciences
Mobile Adoption in Oil and Gas
Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM
The Future of Enterprise Mobility
The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies
The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access
Syclo and SAP Deliver Mobile Apps on Sybase Unwired Platform

*************************************************************

Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility Group

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.