Mobility, Location, Speed and Refugees

In today's world of fast paced project management, simply knowing a location on a map where something is supposed to happen is not good enough - we need to know a location-in-time, what is happening there (status), and who or what (resources) are present there and how this information is going to impact future plans.  This information is particularly important when you are managing projects, with time constraints, and organizing events and meetings across a wide geographical area.

The key planning concept here is - location at a point-in-time.  If I ask, where was the bus located on the route? You would likely respond, "At what time?"  The same response could be used for the question, "Where will the bus be?"  Time and location are necessary for planning current and future events and activities.

This week my family is experiencing and struggling with location and time.  Several families from our church have adopted a refugee family from the Congo and are helping them to survive, integrate, adapt and ultimately thrive in their new country.  The family consists of a mother and three children.  We are learning so much!

The mother doesn't speak English, doesn't have work, doesn't have a home, doesn't have money, doesn't have an income, doesn't have winter clothes, doesn't own a watch, doesn't have a working mobile phone, doesn't have a car (Boise, Idaho has limited public transportation) and has kids in school. The family has a busy schedule of appointments with social services, English classes, buses, school schedules and medical appointments.  Wow!  It can at times seem overwhelming.  There are many dozens of appointments all at different times and locations.

Yesterday, one of our support team went to pick up the refugee mother for an appointment and she could not be located.  Yikes!  There were appointments to keep, language classes to attend, school buses to catch and kids to track.  We ultimately found her and got the day back on track, but I was again reminded of how important it is to have mobile communications and location knowledge.  It is very difficult to keep things organized and on schedule without these.

Mobile technologies, location information and social collaboration platforms can provide enormous productivity gains and an increased speed of work or operational tempo.  Time, status and location data, and the ability to share this knowledge, enables one to accomplish a great deal more in a given time.

To appreciate the full value of these solutions, just try to track and monitor a refugee family with three children, on different school schedules, no permanent home, and dozens of weekly meetings all across the city, while not leaving them stranded and freezing to death in zero degree (F) Boise, Idaho weather.

Our team has learned and experienced much over the past few weeks and we are better for it.  With the constant use of mobile communications, DropBox and collaboration websites, plus a lot of love and commitment, our team has managed to keep them alive, so far.

Yesterday I thought to myself, I should buy the refugee mother a mobile phone (iPhone or Android) with Google Latitude.  That way she could download Swahili translation software, keep a calendar, have a clock with an alarm, voice or text us, email, see a map, view the bus schedule, FaceTime, conduct conference calls with a translator, Skype with her friends overseas, plus we could know her location.

Then I woke up from my fantasy.  That would probably be too much in the beginning.  Many companies just getting involved in mobile technologies would also be over their heads if they tried to implement too much all at once.  It is a learning process.

We decided to start with a basic mobile phone with text messaging, but I still dream and look forward to introducing more mobile technologies into this effort.  It has reminded me of how valuable mobile devices and mobile apps, and the information received as a result of them, are to all of us.
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Kevin Benedict, Head Analyst for SMAC, Cognizant
ReadThe Future of Work
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility
Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Soti, Enterprise Mobility and the Changing World of MDM

I had the opportunity to be briefed by the MDM  (mobile device management) vendor Soti a couple of weeks ago.  The briefing gave me a glimpse into the changes happening in this space.  In days gone by when the mobility projects I was involved in were all about rugged handhelds and bar code scanners, MDM vendors like Soti were critical, not so much for mobile security, but for their ability to help debug mobile device problems in the field.

In 2006 nearly all enterprise mobility apps were custom.  Every app deployment was complex and time consuming.  MDM vendors like Soti provided the remote access and monitoring of mobile devices that app developers needed to understand bugs.  Mobile devices had so little memory that running out of memory was a common problem.  In order to solve this problem, either the user would need to bring in the device, or software from companies like Soti would allow you to remotely access, control and debug the device.  This enabled the helpdesk to discover and resolve problems while leaving the device to be productive in the field - a useful and cost effective solution.

When your custom mobile app was the only app on the device, and there were only a few hundred users, there were much fewer security concerns.  Today security is a huge concern, but MDM vendors have stretched out way beyond just mobile security.  Here are some of the areas that Soti just announced:
  • Web Filtering
  • Real-Time Antivirus/Malware Protection
  • Mobile Help Desk Suite
  • Telecom Expense Management
  • Secure Content Library
In this article I use the common acronym MDM, but most vendors in this space have moved beyond this term.  Soti today uses the term Enterprise Mobility Management to cover the full range of capabilities.

Another interesting development is that MDM or EMM is now for more than just security conscience companies.  Many of Soti's deployments these days involve mobile devices in schools.  You can understand the connection to web filtering and real-time anti-virus and malware protection given this environment.

Mobile security concerns today have evolved beyond just smartphones.  Vehicles, equipment, smart homes and appliances all have the ability to wirelessly communicate today.  It will be interesting to continue to watch how this industry evolves.
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Kevin Benedict, Head Analyst for SMAC, Cognizant
Read The Future of Work
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility
Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Business Transformation Involving Mobile and Social Technologies


Over the last few weeks I had a chance to read a number of interesting books and articles on transformative trends and technologies and wanted to share some of my notes.  I hope you find them useful and interesting as well.

Mobile and Social Transforming Power Structures

By 2010, 70 percent of all information generated every year in the world came from e-mails, online videos, and the World Wide Web. This dramatic change in the linked technologies of computing and communications is changing the nature of government and accelerating a diffusion of power.  ~ The Future of Power by Joseph Nye

World politics is no longer the sole province of governments thanks to social media and mobile technologies.

The real challenge is acting strategically enough to matter. ~ Social Business By Design

As Facebook and Twitter become as central to workplace conversation as the company cafeteria, federal regulators are ordering employers to scale back policies that limit what workers can say online.

Media Transformation Caused by the Internet and Mobility

The Financial Times said it would try to eliminate 35 editorial jobs through voluntary means and add ten jobs as part of its focus on "digital" and a move away from news to "a networked business."  Lionel Barber, Editor of the Financial Times, wrote that a trip to Silicon Valley in September had "confirmed the speed of change" and added, “We must also recognize that the Internet offers new avenues and platforms for the richer delivery and sharing of information.”

More from ZDNET, “Google's content production costs are small and so are its distribution costs, which means it can sell advertising at very low rates and still make large profits.  The FT, or any type of traditional media organization, cannot compete against a Silicon Valley media company that can thrive on such low advertising rates.”

A new study from the Pew Internet and American Life Project, found that in the past 12 months, 13 percent of survey participants visited a library website using a smartphone or tablet.  The overall number of library users has shrunk.

Transforming IT Infrastructures and the Cloud

In a recent survey of 2,000 CIOs, a Gartner report revealed that the execs' top tech priorities for 2013 include cloud computing in general, as well as its specific types: software as a service (SaaS), infrastructure as a service (IaaS), and platform as a service (PaaS).

Here are comScore’s Top 10 Burning Digital Issues for 2013:
  1. Big Date
  2.  e-Commerce
  3. Social Media
  4. Shift of Ad Spending to Digital
  5. Audience Targeting vs. Media Location
  6. Measuring Digital Media Campaigns
  7. Growth of Smartphones and Tablets
  8. Multi-Platform Media Planning and Analysis
  9. Real-Time Marketing Insights
  10. Privacy
http://www.comscore.com/Insights/Blog/The_Top_Ten_Burning_Issues_in_Digital
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Kevin Benedict, Head Analyst for SMAC, Cognizant
Read The Future of Work
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility
Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Mobile and Social Businesses are Changing Management

In the picture to the right, would it really matter if you took one small step to the left or right, or even one step back?  Probably not.  You are squashed either way.  I found this quote in the book Social Business by Design, "The real challenge is acting strategically enough to matter." ~ Dion Hinchcliffe and Peter Kim.

That quote resonates with me.  I don't think many companies have yet to understand the enormity of change happening in our society right now.  Aberdeen Group calls it SoMoCo (social, mobile, cloud), Gartner calls it the "Nexus of Forces" (social, mobile, information and cloud), Cognizant calls it SMAC (social, mobile, analytics and cloud).  The combination of these forces, all on your smartphone and tablet, are transforming entire industries and markets.

I speak with companies on a regularly basis that have mobility strategies that look like this:
  • Pilot mobile CRM apps
  • Pilot mobile HR apps
  • Pilot mobile BI reports for managers
The question I would ask again is: "Are these apps strategic enough to matter, and are you deploying at a fast enough pace to matter?"  

The pace of change is happening many times faster than most budget cycles and three-year plans support.  Businesses must recognize the pace of change, so they can know the pace they must respond.  The following quote I found in an article titled, Can Social Media Sell Soap? by Stephen Baker, "The impact of new technologies is invariably misjudeged because we measure the future with yardsticks from the past."

What does this quote mean to you?  To me it means we are measuring mobile ROIs with yardsticks, when we should be measuring in miles.  SMAC must be recognized for the importance and revolution it is.
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Kevin Benedict, Head Analyst for SMAC, Cognizant
Read The Future of Work
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility
Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

The Role of a Mobile Strategist

Tomorrow, Wednesday January 16 at 2 PM EST, I will be discussing "9 Reasons Every Business Needs a Mobile Strategist" on a live webinar with Jim Somers, Chief Marketing and Strategy Officer, with Antenna Software.  This is an interesting topic to me as nearly every executive team I meet is struggling with the development of a mobile strategy.

I think the reason developing a mobile strategy is so difficult may be related to this excerpt I came across recently in the book Social Business By Design, "The real challenge is to act strategically enough to matter."  Mobility matters, it really, really matters and this means uncomfortable change.  Let's think about this excerpt together, "The real challenge is to act strategically enough to matter."  What does that mean to you?  I think about companies just slowly dipping their toe in the water of mobility and supporting simple HR apps on smartphones.  Is that strategic enough to matter?

In the NFL (national football league) and in college football there is an evolving trend to use a different offensive strategy that involves playing the game at a much quicker pace than is generally played.  This strategy also involves using players with different body types, new formations and plays, and using players with more endurance than is typical.  It is a different way of playing the game and it has proven quite successful.

The football teams that succeed with this new strategy have not just changed one player, or one play, or one formation.  They have developed a whole new philosophy that impacts every part of the organization and strategy from recruiting, to teaching, to workouts, practices, and the way the game is managed and played.  Companies that act "strategically enough to matter" will embrace change in much the same way.  They will recognize how strategically important mobility is and will review all aspects of their business to understand what needs to change to truly matter.

Join us on the webinar - register here.
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Kevin Benedict, Head Analyst for SMAC, Cognizant
Read The Future of Work
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility
Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Interviews with Kevin Benedict