Discussions About Sybase's Embedded Mobile Database Business, Part 1

SQL Anywhere
Yesterday, I had the pleasure of speaking with Tom Slee at Sybase.  Tom works out of the Sybase office in Waterloo, Ontario.  We have known of each other professionally for many years, as I was the CEO of a mobile application company that partnered with Sybase.  Yesterday we discussed many different subjects including, HTML5, SQL Anywhere, SQL Lite, SUP, mobile application development strategies, data synchronization and the most interesting developments in the embedded mobile database areas at Sybase. 

Tom had commented on an article I wrote several weeks back questioning the role of embedded mobile databases in a future with HTML5 and SQL Lite.  He had corrected me by saying SQL Lite is very often used with HTML5, but that it was not an "official" part of the HTML5 standard.  I stand corrected.  However, yesterday he added that SQL Lite is an unofficial part of HTML5 for many developers.

My questions several weeks ago were directed at learning if developers would continue to need and to purchase Sybase's SQL Anywhere embedded mobile databases (RDBMS) if there was a free option that works with HTML5 called SQL Lite.  Tom provided me with a much greater understanding of this issue which I will share to the best of my abilities.

SQL Lite working with HTML5 enables developers to store data on mobile devices.  This is very useful when developers want to save data entered into a mobile application, record the state of a mobile application, or record where the user is in an application.  Developers can also store product catalogs and all kinds of other data in this database.  It is a very good solution when there is no need, or limited need to synchronize the mobile application data back to an enteprise database.

Mobile Marketing News Weekly - Week of July 4, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly

Oracle is claiming $2.6 billion in patent and copyright infringement damages related to its ongoing intellectual property skirmish with Google over the Android mobile operating system.  Read Original Content.

Total consumer and advertiser money spent on location-based services could make the sector a $10 billion industry by 2016, according to a new report from Strategy Analytics.  Read Original Content.

A recent study by Nielsen has found that during the past three months smartphones outsold traditional cell phones for the first time ever.  Read Original Content.

According to BIA/Kelsey, total U.S. mobile ad spending will grow from $790 million in 2010 to $4 billion in 2015.  Read Original Content.

According to a Gartner report, global mobile advertisement spending is projected to double in 2011 to $3.3 billion due a more favorable market and by 2015 it could reach $20.6 billion.  Read Original Content.

Within the past three years over 4.5 billion apps have been downloaded to Android smartphones.  Read Original Content.

Real Estate Companies and Enterprise Mobility

I read today that the Inland Real Estate Group of Companies, Inc., was a recipient of a Digie Award at the Realcomm 2011 tradeshow last week. The award recognizes Inland’s achievements in mobilizing business data and property management information.  Never heard of the Digie Award?  Me neither, but it honors companies, projects and solutions that represent the most innovative use of technology and automation in commercial and corporate real estate.

Their enterprise mobility solution is said to enhance the productivity of property managers, maintenance supervisors and leasing agents.  What was the problem?  They were using JD Edwards ERP system and custom built SQL data warehouses in the office, but they printed expensive and out-of-date paper reports to use in the field.

The mobile solution they chose was from Webalo.  Now, once on site, employees can use a mobile solution on their smartphones to check the current status of rent receivables, review upcoming lease expiration's, check on outstanding work orders for repairs and improvements, look up and contact approved vendors, access staff and tenant phone numbers and review the history and status of onsite safety equipment.  Those are a lot of different business processes that are all supported in one solution.

The article said the Webalo solution connected the existing enterprise with the most current data to the employees’ smartphones without creating mobile apps, and without incurring the expense of traditional mobile development.  Without creating mobile apps?  Hummm....how do they do it?   Here is what their website says, "The Webalo Client automatically generates an interface that’s compatible with the user's device to provide interaction with enterprise applications."

Inland’s John Bedlek said, “In the current difficult economic climate, we were able to quickly and economically provide better service to tenants, more information to property managers and leasing agents and most importantly, greater value to investors.”

I find this model very interesting.  You configure your interface to the back end systems in a cloud-based configuration tool, and then the user interface is generated for your mobile device, and you have access to your data.  They claim simple mobile projects can be done in hours or days if you have the right business analyst available to help you access and find the right data.  Interesting indeed!

You can read the full press release here.

Upcoming Events

ClickConnect APAC 2011, July 11 – 13, 2011
Syclo Mobile Conference 2011, July 13 – 15, 2011

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Mobile Adoption Among Gas and Electric Utilities
Mobile Adoption in Life Sciences
Mobile Adoption in Oil and Gas
Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM
The Future of Enterprise Mobility
The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies
The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access
Syclo and SAP Deliver Mobile Apps on Sybase Unwired Platform



*************************************************************
Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Commerce News Weekly - Week of July 4, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Monthly

Verifone has announced that it now offers a device that turns a tablet into a form of checkout register.  The device has both a magnetic device for swiping credit cards as well as NFC capability for mobile payments.  Read Original Content.

Despite being unprofitable, Square, the manufacturer of the small credit card reader that attaches to smartphones, is valued at $1.6 billion.  Read Original Content.

Asia continues to contain the largest number of mobile phone users who make mobile payments.  Currently there are 1.8 billion worldwide mobile phone users who make purchases via a mobile device.  By 2015 the Wireless Federation expects there to be 2.5 billion.  Read Original Content.

PayPal president Scott Thompson has said that by 2015 paper currency in the United States will nearly become obsolete as the popularity of mobile payments continues to rise.  Read Original Content.

Analyst firm Juniper Research has revealed figures predicting that by 2015, the number of people using mobile payment services will have risen by 40 percent to 2.5 billion.  Read Original Content.

MasterCard and CSI Enterprises are expected to release a handful of new mobile payments applications for Android, BlackBerry and iOS this summer, but it's unclear whether or not the apps will employ NFC for payment transactions or another technology.  Read Original Content.

Social Networking and Enterprise Mobility in Less Developed Regions

I am still pondering a conversation I had last week with a manufacturing company that has 40,000 of their 80,000 employees in remote parts of the world that are not connected to the company through IT resources.  They have no computers or Internet connectivity through the company.  The company wants to connect with these disconnected employees.  They are convinced that there is business value in connecting with them.  They see mobility as a key part of their solution.  Perhaps not smartphone and laptop apps kind of connectivity, but SMS.

The company believes mobility and social networking for the enterprise are the keys to improved sales, customer services, accountability, community, process improvement and information sharing. 

I think the reason this is so interesting to me is that the company sees social networking via SMS as a key element to their strategy.  They want groups sharing information.  They want to explore all kinds of different SMS based applications that can support different business processes on simple inexpensive phones.

I understand that Sybase 365 is a Sybase solution for SMS.  I really need to learn more to see if it can be used to help companies like the one mentioned above.  I also need to understand if StreamWorks has an SMS component that can add value here.

What do you think? 

Upcoming Events

ClickConnect APAC 2011, (Sydney, Australia) July 11 – 13, 2011
Syclo Mobile Conference 2011, July 13 – 15, 2011

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Mobile Adoption Among Gas and Electric Utilities
Mobile Adoption in Life Sciences
Mobile Adoption in Oil and Gas
Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM
The Future of Enterprise Mobility
The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies
The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access
Syclo and SAP Deliver Mobile Apps on Sybase Unwired Platform



*************************************************************
Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Interviews with Kevin Benedict