Mobile Commerce News Weekly – Week of November 23, 2014

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

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Shoppers are going mobile in larger and larger numbers, according to on-line retail data leader comScore. Mobile digital commerce is expected to have grown by 25 percent over the last season, almost twice the growth of desktop E-commerce.  Overall digital commerce is expected to grow by 16 percent, reaching $61 billion.  Read Original Content

Powa, a commerce specialist operating primarily in the United Kingdom, will be bringing its mobile commerce service to the United States. New funding will allow the company to launch its digital payments system in the U.S., expanding the mobile commerce options that are available in the country.  Read Original Content

Smartphone traffic to e-commerce sites grew by more than 62 percent and revenue grew 141 percent, according to MarketLive. Tablet revenue and traffic grew by a more modest 20 percent. Though still dominant, PC-based commerce growth “continued its decline.”  Read Original Content

The cost and time to mobilize enterprise applications can actually meet or exceed the original cost and time to implement those systems. In their new report, “StarMobile Transforms Enterprise Apps into Mobile Apps”, 451 Research details the advantages of StarMobile’s app development tool and how it can drastically reduce the cost and time to mobilize enterprise applications. Download report here: http://starmobileinc.com/report-451research-starmobile-transforms-mobile-apps-into-enterprise-apps/

A recently unveiled report from Juniper Research has found the total number of users who plan to engage in mobile transactions is going to grow considerably over the coming years. They predict just over two billion mobile phone or tablet users will make mobile commerce transactions by the end of 2017, up from 1.6 billion during this calendar year.  Read Original Content

Mobile payments may experience lackluster growth in Canada. A new study from GfK, a global market research firm, shows Canadians are somewhat apprehensive when it comes to using a smartphone to make a payment.  Read Original Content
Target Corp. has now taken another step that reveals the retailer is getting very serious about mobile commerce, as it has purchased Powered Analytics, which is said to have “an Amazon-like shopping experience,” that can be provided to shoppers while they are within a brick and mortar store location.  Read Original Content

In Contact Solutions' recently completed retail mobile shopping survey, one major issue with mobile buying behavior–customer care was found. Altogether, 16 percent of consumers said they struggle with mobile shopping apps at least half the time, and 38 percent of respondents said they are disappointed with the inability to get help within a mobile app.  Read Original Content

Smartphone and tablet based commerce is expected to account for 49 percent of all online sales in Europe by 2018, according to new research published by Forrester.  Read Original Content

According to the 2014 holiday shopping study conducted by Deloitte, which included the participation of 5,000 American consumers, the average holiday spending this year will be $1,299, which represents an increase of 13 percent over last year. Among all U.S. consumers 72 percent will be using their smartphones for shopping purposes.  Read Original Content

Realex Payments, Europe's leading payment solution provider, announced a new partnership with Shopgate, the world's leading software-as-a-service m-commerce platform.  Read Original Content

Nearly three-quarters (73 percent) of consumers surveyed said they trusted their bank in providing a mobile digital wallet service, a Deloitte report found.  Read Original Content

Mobile-based payments in the United States are expected to reach $142 billion in volume in 2019, according to a report from the research firm Forrester, from about $50 billion currently.  Read Original Content

In the three weeks since the company released Apple Pay, Whole Foods has processed more than 150,000 Apple Pay transactions. McDonald’s, which accepts Apple Pay at its 14,000 restaurants in the United States, said Apple Pay accounted for 50 percent of its tap-to-pay transactions.  Read Original Content

A new study by Retale found consumers are ready for mobile.  Thirty-six percent of respondents have previously used a mobile device to pay for something in a brick-and-mortar retail store, while the majority (64 percent) has not. However, mobile pay use has more than doubled over a two-year period.  Read Original Content

Apple’s new mobile payment system Apple Pay already has support from major banks, credit card companies and also some major retailers.  Now it would appear smaller independent retailers will also be able to support Apple Pay in the future as Square’s Jack Dorsey has confirmed the company is working on bringing Apple Pay to Square.  Read Original Content

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************************************************************************
Kevin Benedict
Writer, Speaker, Senior Analyst
Digital Transformation, EBA, Center for the Future of Work Cognizant
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

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