The Master Plan for Enterprise Mobility and the Role of Digital Transformation and Artificial Intelligence

Enterprise mobility and digital transformations are ultimately about enabling AI (artificial intelligence) and human collaboration to provide better and faster data driven decision making. ~ Kevin Benedict

If you agree with the statement above (it's not mandatory), then what does it take to actually deliver on it?  I believe this is where digital transformation and artificial intelligence comes into play.  First, let's discuss digital transformation.  Wikipedia's (one of my most favorite sites) definition is, "Digital transformation refers to the changes associated with the application of digital technology (i.e. going paperless) in all aspects of human society."

Geography and locations can be digitized through digital maps, satellite images, overlays, GPS tracking and on-the-ground sensors (with embedded wireless chips)  that report on all kinds of measurements and activities to a central server.  The status of machines can even be monitored through wireless sensors.  Think of a train, truck or ship automatically and wirelessly reporting its location, speed and operational status every few seconds to a central server. Mobile workers can report on the status of their work and projects, their physical environment and other activities and events from remote location.  This data paints a picture or digital representation of an environment.  My colleagues at the Center for the Future of Work at Cognizant call this data, "Code Halos."

Having all kinds of real-time data from a location or business process effectively digitizes it.  It provides a digital representation of events and activities that enhances your situational awareness.  It removes the "blind spots" in your area of operation.  Removing these blind spots from business processes are where competitive advantages and ROIs will be found in 2014.

Enterprise mobility enables every mobile user to effectively be a remote sensor.  Each additional sensor increases the situational awareness and intelligence of the organization, and better intelligence wins. ~Kevin Benedict

Once you have an accurate digital representation of your operational area (i.e. activities, resources, assets, events, locations, schedules, times, statuses, etc.) algorithms can be developed to better manage and execute your business based upon the digital inputs.  Algorithms or digital rules can be developed and implemented so rapid and automatic adjustments can be made to schedules, assignments, business processes and workflows using artificial intelligence.  I define artificial intelligence in this context as, "the theory and development of computer systems able to perform tasks, take actions and make decisions based upon data inputs and developed digital rules.  The key is having the data to input.  Mobile and wireless technologies, sensors and the Internet of Things provides the platforms for remote data collection in support of these solutions.

You can see a real world implementation of artificial intelligence integrated with mobile solutions in action in ClickSoftware's solutions ClickButler here - http://blogs.clicksoftware.com/clickipedia-blog/bid/91748/Artificial-Intelligence-Goes-Mobile-with-ClickButler

On a related subject, here is a great new video on the concept of "Code Halos" from my colleagues at the Center for the Future of Work at Cognizant.


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Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

The Mobile Strategy and Management Challenge

Believe it or not, a fair number of people like my workshops on mobile strategy.  The problem though is a fair number don't.  Why?  Sometimes developers come into my sessions, stay for 15 minutes and then leave.  They were expecting to learn how to develop mobile apps, or how to secure and integrate them with back-office systems.  They had no interest in learning about enterprise wide mobile strategies.

Enterprise wide mobile strategies are increasingly a business and IT leadership issue.  They involve brand, product and service strategies.  They involve plant operations, logistics and transportation.  They involve asset management, field operations and sales.  Enterprise wide mobile strategies touch every corner of the business.  Enterprise mobility is no longer an IT issue, or just a technical discussion.  Enterprise mobility is a C level discussion today.  Because of this mobile solution vendors must change their marketing strategies to address the needs of both business and IT decision makers rather than developers.
I had two people from different large oil companies come to a session I was leading in Orlando this month at the Enterprise Mobility 2013 conference.  They both had just suffered cyber-attacks that had caused major damage.  They only wanted to know about mobile security, not enterprise wide mobile strategies.  I understand.  That was the disaster on their plate that day.  They had no time to discuss strategy.  The challenge though is that without a strategy, it is hard to deliver mobile solutions that are strategic enough to matter.

I was reading an article from Forrester Research over the weekend.  Forrester Research is predicting the prices of mobile solutions will rise in 2014.  Why?  They will become more strategic.  They will offer significant competitive advantages.  They will support innovative products, services and business models.  They will make a difference.  The time for POCs (proof of concepts) is over.  It is time to execute with a strategy.

*I am in London speaking on mobile strategies and mobile led transformation with Forrester Research and Cognizant on Friday, December 6th.  Let me know if you would like to join us!  Email me here.

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Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Kevin Benedict Speaking with Forrester Research in London on December 6th

Greetings All,

I am speaking along with Forrester Research's John McCarthy on mobile led transformation in London on Friday, December 6th from 4 PM-7 PM.  If you are interested in attending the details follow:



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Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Where the Physical Meets the Digital - GIS and Enterprise Mobility

One of the mega-trends I write often about is the merging of the physical with the digital and the resulting impact on businesses.  A key element of this trend is the association of geospatial or location data with events, tasks, projects, processes, assets and resources.  I asked my civil engineering friend and hero of all ducks, J.D. Axford, to teach us a bit about graphical information systems (GIS).  Here it is for your reading pleasure.

Three broad categories of information are combined in GIS.  As a point of reference, let's consider how a utility company would use these three:
  1. Landbase information typically comes from outside sources and depicts the natural (earth) and built (man-made) environment in which the utility operates – roads, rivers, and so on. 
  2. Grid information, defining the physical system (power lines, transformers, substations, power generation sites) the utility owns and operates, this information comes from their engineering, surveying, and maintenance crews. 
  3. Customer information is generated in-house and includes names, addresses, services provided, and maintenance schedules and requests, in addition to billing information. 
Combining these three data categories into a GIS enables a utility to support:
  • outage management systems
  • workflow scheduling
  • damage prevention
  • routine operations and maintenance 
  • asset management
  • workforce optimization
A GIS serves several purposes.  It is a geospatial database, plus a collaboration and communications tool for sharing geospatial data accurately, quickly, and broadly amongst enterprise teams.  This of course requires enterprise mobility solutions.  It ensures the field crews, engineering design and customer service departments are working together to efficiently meet goals. As always, effective communication require the data shared be accurate and available to those who need it, when they need it, and where they need it.  This is where the utility of mobile devices and especially tablets comes in.

In order to effectively use GIS, mapping software (like LatLonGo) must be developed that works across a number of different mobile hardware platforms to maximize its utilization.  It must also be able to integrate with ERPs, asset management apps and other business solutions.  Specialized software platforms are needed that support GIS integration with mobile devices.

Compressing data is another requirement so mobile devices have the space available to store GIS data, and so it remains accessible even when connectivity is lost. Collecting data through text and voice notes, photographs, and redlined maps and drawings are also essential and must be synchronized back to the main GIS server for collaboration and review.

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Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Enterprise Mobility is a Component of Digital Transformation

Companies don't want enterprise mobility.  They want increased sales, lower expenses, better products, improved customer service and more profits.  They want to be survivors during this period of massive digital transformations.  What do I mean by digital transformation?  I mean the fact that entire industries are being changed before our eyes because the physical world is merging with the digital.  I mean big data analytics, mobile applications and broadband connectivity to the internet through mobile devices that introduce completely new business models, processes, products and markets.   In order to be a survivor in this competitive climate, companies must have a clear understanding and vision of what digital transformation is, and how it is impacting their industry, market, products and company.

I met with a large national paper manufacturer today.  They have yet to start any mobile application projects internally.  I wonder if they have ever read about the impact of digital transformation on Kodak film sales?  I don't revel in writing about this. I cringe.  The challenge is not IT. It is in the business that chooses not to commit a budget to preparing for digital transformation.  That sounds to me like waving the white flag in the face of change.

When I talk to companies about mobile strategies, I am not really talking about mobile strategies.  I am talking about digital transformation and how mobile applications support this transformation.  If you buy into the fact that entire industries and marketplaces are being digitally transformed (think film, newspapers, media, retail, banking, travel, education, healthcare etc.), then you recognize mobile applications are about real-time prospect, customer and employee engagement, commerce, interaction and collaboration on any device, any place and at any time!  The mobile app is the interface between the outside world and the company.  However, the mobile app will provide very little value if the internal IT systems are not capable of supporting the demands of evolving marketplaces.

Let me emphasize the concept of "real-time."  Mobile devices and mobile applications feed our desire for instant results accompanied by instant satisfaction.  This desire generates intense pressures for companies to upgrade and transform themselves, their business processes and IT systems to be able to respond in real-time.

In addition to our desire for real-time information capabilities, we must be able to creatively innovate our way into the new landscape where the competition is around "information logistics" systems.  Where our success is dependent upon our ability to collect data (from mobile devices, websites, social media, apps, sensors and other database) faster than our competition, and then integrate, analyze, report and put it to use in new business processes and services faster than our competitors.  It is the ability to look at all of these capabilities and to envision new business models, products and services never before possible without real-time capabilities that will determine the market winners.

It is our "information logistics" systems that enable us to digitally transform and be competitive.  It enables us to market to customers with precision.  It enables us to provide better SLAs (service level agreements) because of better visibility into remote operations and delivery capabilities.  It enables us to manage our cash better, because we can manufacturer in a "just-in-time" paradigm based upon real-time visibility into demand and orders.

Yes enterprise mobility is a crucial element in all of this.  It supports the "information logistics" system required to remain competitive in a world undergoing digital transformation, but let's not become mesmerized by enterprise mobility.  It is not the end goal. It is simply an enabler on the journey through digital transformation.

**Have you read the new Mobile Solution Directory here - http://mobilesolutiondirectory.blogspot.com/?

Read more on the Future of Work here - www.unevenlydistributed.com.

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Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
View Linkedin Profile
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Interviews with Kevin Benedict