Kevin Benedict's What's New in HTML5 - Week of August 12, 2012

In my 2012 Mid-Year Enterprise Mobility Survey last month, I asked the question, "How important is HTML5 or HTML5 hybrid apps to your company's enterprise mobility plans?"  Mobility consultants rated it 2.6 out of a 4 - with 1 being "Not Important" and 4 being "Critical." The 2.6 weighted average is between "Somewhat Important" and "Very Important" on the scale.

Now for the news...


HTML5 WebSockets have been identified as a potential security risk.  One key issue is that since WebSocket technology is still relatively new, most firewall and IPS network security devices are not aware of them; therefore, WebSocket traffic is not inspected or secured by the same mechanism as other web traffic.  Read Original Content

The Alliance for Telecommunications Industry Solutions is developing a suite of tools “to give device manufacturers and HTML5-enabled application developers access to core network capacities”.  The toolkit release is targeted for late 2012.  Read Original Content

With the adoption of HTML5 rising at a steady pace worldwide, there are performance challenges with on mobile devices that must be overcome.  Read Original Content

Web-based task manager Todoist has announced a major update incorporating HTML5 features.  The company founder believes that HTML5’s offline support and web storage are key features; however, he also believes that “HTML5 introduces a lot of new technical challenges and is probably the main reason why few web applications use it”.  Read Original Content

Web developer Burke Holland created a Kendo UI Mobile Bootstrap to provide developers with a basic mobile layout with which to jumpstart HTML5 projects.  He provides instruction in this article “Improving Your HTML5 Mobile Development Experience”.  Read Original Content

Two good examples of what HTML5 brings to the table are its video capabilities and the ability to offload data onto mobile devices so that applications can operate locally.  ReadOriginal Content
This article from Safari Books Online provides details for development of an HTML5 canvas-based mobile web game, including tips and tricks for a full screen web app that “feels like a native game or app, right in the browser”.  Read Original Content

Vice president and general manager of mobile for Black Entertainment Television says the network is definitely interested in HTML5 for mobile, and is currently weighing options to improve its “touch-optimized experience for mobile Web”.  Read Original Content

Targeting mobile web developers interested in HTML5 and JavaScript, JSCamp Asia will be held in Singapore on November 29 and 30, 2012.  (http://jscamp.asia/) ReadOriginal Content

Freshdesk has released an HTML5-based mobile version of its online customer support service.  ReadOriginal Content

According to Forrester, from the second quarter of 2011 to the second quarter of 2012, HTML5 browser penetration jumped from 57 percent to 75 percent.  Forrester states it’s time for companies to embrace the latest Web standards and start building richer Web experiences that take advantage of the capabilities that are supported by modern Web browsers.  Read Original Content

An article in Dark Reading, “Top 3 HTML5 Vulnerability Risk Categories”, states that “developers need to think carefully about the vulnerabilities that their new code may introduce into their organizations' Web infrastructure”.  Read Original Content

Apple’s decision to drop YouTube from new versions of iOS may be a boost for HTML5 if millions of users suddenly realize how easy it is to load HTML5 apps in the Safari browser it could be “a major turning point for HTML5 – after all, it can do most of what iOS apps need to do”.   Read Original Content
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Kevin Benedict, Mobile Industry Analyst, Mobile Strategy Consultant and SAP Mentor Alumnus
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobility News Weekly – Week of August 12, 2012

The Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility and M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Health News Weekly

Smartphone sales to end-users grew year-on-year by 42.7 percent in the second quarter to 153.7 million units, and accounted for 36.7 percent of total sales. Read Original Content

Gartner reports the mobile phone market saw weakened demand in the second quarter of 2012, as “the challenging economic environment and users postponing upgrades to take advantage of high-profile device launches and promotions available later in the year slowed demand across markets”.  Read Original Content

AnyPresence, a leading cloud-based mobile platform provider, has announced it has raised $5.5 million in Series B funding to further accelerate the company’s growth and customer success.  Read Original Content

ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business.  This newsletter is sponsored in part by ClickSoftware.

Apple’s share of all tablet sales jumped 44 percent in the second quarter over the previous three-month stretch, said IHS iSuppli. Apple's iPad accounted for 70 percent of the 24.4 million tablets sold in the period ending June 30. Read Original Content

According to Gartner, within the last quarter, Android outsold iOS devices nearly three to one while capturing 64 percent of the worldwide market share. Samsung was the top dog accounting for 90 million handset sales.  Read Original Content


Apple's share of the smartphone market dominated at AT&T and Verizon, but Samsung's share was growing, records show. In the fourth quarter of 2011, Apple's share of the market had grown by 3 percent from the first quarter of 2010, while Samsung's had more than quadrupled to 12 percent during the same period.  Read Original Content

iMore, the first blog to publish reports that Apple plans to unveil its latest iteration of the smartphone on September 12, is now saying that pre-orders will begin that day and that the phone will be released nine days later, on September 21.  Read Original Content

What Do Mobility Consultants Really Think?

Earlier this week I wrote an article titled, "What Do Mobile Technology Vendors Really Think?", which covered technology vendors' responses to my "2012 Mid-Year Enterprise Mobility Survey."  This article is reviewing the answers from enterprise mobility consultants and comparing and contrasting them with the mobile software vendors' answers.

Q: What are your biggest challenges to implementing enterprise mobility today?
A: #1 answer - Developing an enterprise-wide mobile strategy, #2 - Determining anticipated ROIs, and #3 - Finding qualified mobility experts to assist with implementations.

The first two rankings were the same between mobile technology vendors and mobile consultants, but finding qualified mobility experts was a bigger problem for mobility consultants.

Q: Where do you expect to find the biggest ROIs as a result of implementing mobile solutions?
A: #1 answer - Increased productivity of mobile workers, #2 - Real-time data collection and reporting from mobile workers, #3 - Improve decision making by receiving real-time data.

Mobility consultants share the same answer #1 as mobile technology vendors, but consultants placed "Real-time data collection and reporting from mobile workers" as their 2nd highest ROI and it was #4 for mobile technology vendors.  Improved customer service was #3 with mobile technology vendors, but ranked #5 for mobility consultants.

Q: How important is it to select a standard MADP (mobile application development platform) before developing mobile solutions for your company?
A: Mobility consultants ranked it #3 - Very Important

Mobility consultants ranked it 3 - very important, and mobile technology vendors ranked it similar at 2.9.

Q: How important is mobile security to your company's mobile strategy?
A: Mobility consultants gave it a 2.7 score which is between "Somewhat Important" and "Very Important"

Mobility consultants and mobile technology vendors rated it nearly the same.  Mobile technology vendors gave it a 2.8.

Q: How important is HTML5 or HTML5 hybrid apps to your company's enterprise mobility plans?
A: The answer was 2.6 out of a 4 - with 1 being "Not Important" and 4 being "Critical." The 2.6 weighted average is between "Somewhat Important" and "Very Important" on the scale.

Mobile technology vendors gave it a 2.8 rating, slightly higher in importance than mobility consultants.

Q: How difficult is it to find third-party consulting talent with the right expertise in enterprise mobility?
A: The answer was a weighted average of 2.3 out of 3 - with 1 being "Not difficult" and 3 being "Very difficult."

Mobility consultants rated it slightly higher (2.3) in difficulty that did mobile technology vendors (2.2).

Q: How important do you believe tablets will be to your enterprise mobility plans?
A: The weighted answer was 2.8 out of 3 - with 1 being "Not important" and 3 being "Very important."

Mobility consultants rated it slightly lower than mobile technology vendors (2.9).

Q: How important is enterprise mobility to your company's future success?
A: The answer was a weighted average of 3.2 out of 4 - with 1 being "Not Important" and 4 being "Critical."

Mobile technology vendors rated it higher in importance at 3.5, than did the mobility consultants.

In summary, the answers were very close between mobility consultants and mobile technology vendors with the exception of where they anticipated finding the biggest ROIs.

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Kevin Benedict, Mobile Industry Analyst, Mobile Strategy Consultant and SAP Mentor Alumnus
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Marketing News Weekly – Week of August 12, 2012

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility and M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly

A report from eMarketer suggests that spending on mobile advertising will reach $6.43 billion in 2012, driven by 97 percent growth in the United States, which will account for some $2.3 billion of the total. Read Original Content

Mobile advertising influences 48 percent of consumers – putting in on par with desktop advertising and only slightly behind TV advertising (55 percent), research by InMobi has found. Read Original Content

According to Yankee Group global mobile advertising revenue will expand by three and a half times its present level by 2016. Read Original Content

Sky Technologies has been making SAP mobility easy since 1998. With Sky, you can mobilize your business and empower your team with solutions that are quick to install, easy to use, highly secure, and already proven in hundreds of SAP mobility projects across the globe. For more information, visit www.skytechnologies.com

The Interactive Advertising Bureau has reported online advertising for the 2011-2012 financial year reached $3.14 billion, eclipsing the previous record by more than $549 million. Read Original Content

Facebook is testing a new ad system for mobile apps intended to boost downloads from stores like Google Play and Apple's App Store. Read Original Content


According to research by PricewaterhouseCoopers, mobile advertising in Australia has increased 212 percent since in the past twelve months. Read Original Content

According to a survey from Hipcricket some 46 percent of surveyed smartphone owners have viewed a mobile ad; among them, 64 percent have completed at least one purchase as a result of doing so. Read Original Content

Mobile Expert Podcast: Unvired's Srinivasan Subramanian

In this 18 minute audio podcast, Srinivasan Subramanian from Unvired and I discuss all kinds of issues related to enterprise mobility, mobile strategies and cloud mobility.  The audio is not perfect, but the content is good.  Grab some popcorn, or jump on the treadmill and I hope you enjoy!

Here is the link in case the audio player does not appear in your browser:  https://www.box.com/shared/aa55e7e5adf5c521504c





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Kevin Benedict, Mobile Industry Analyst, Mobile Strategy Consultant and SAP Mentor Alumnus
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Interviews with Kevin Benedict