Mobile Medical News Weekly - Week of November 28, 2011


The Mobile Medical News Weekly is an online newsletter made up of the most interesting news and articles related to medical mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

A new study from ABI Research predicts the overall mobile health app market will nearly quadruple to $400 million by the year 2016, up from $120 million in 2010. Read Original Content

Manhattan Research recently reported that three out of every four U.S. physicians own some type of Apple device. Smartphone use among physicians is forecast to reach 81 percent by the end of 2011, compared to 50 percent for U.S. consumers. Read Original Content

Equitable Life of Canada announced the launch of its EZClaim app for BlackBerry devices. The mobile app enables users to submit health and dental claims and receipts electronically from their mobile device. Read Original Content

Webalo technology eliminates the need for traditional mobile application development tools and custom programming to provide in hours, instead of weeks or months, mobile access to the specific enterprise data and functions that smartphone and tablet users rely on to do their jobs.  This newsletter is sponsored in part by Webalo, www.webalo.com.

Ottawa Hospital is being praised for purchasing 3,000 iPad devices and hiring 70 app developers to create mobile applications that focus on both patient service and administrative functions. Read Original Content
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How to Use MobileEnterpriseStrategies.com

Kevin Benedict's
Enterprise Mobility
Workshops - see how I
match the wallpaper!
The site www.MobileEnterpriseStrategies.com has grown considerably since it was first started in 2006, and now contains over 1,400 articles.  Many if not most people don't have the time to browse this site in detail, so I wanted to quickly share some of the resources available for your quick reference.

  • Read interviews or listen to podcast interviews with 90+ mobile experts here.
  • Watch over 100+ video interviews with enterprise mobility experts here.
  • Read and browse market numbers, trends, charts and analyst projections here in the archives of Mobility News Weekly.
  • Read Field Mobility News archives here.
  • Read Mobility Marketing News Weekly archives here.
  • Read Mobile Commerce News Weekly archives here.
  • Read our newest weekly newsletter, Mobile Medical News Weekly archive here.
On the right sidebar of www.MobileEnterpriseStrategies.com is a table of contents.  The table of contents is organized by year, month and day.  So you can even go back as far as 2006 and learn what was happening then in enterprise mobility.

You can subscribe to this blog site and receive all newsletters and articles directly through email or an RSS Reader by "Subscribing" which is available on the left sidebar.

You can search for particular subjects in all 1,400+ articles by using the search function on the right sidebar.

I first developed this site to share experiences implementing enterprise mobility solutions and delivering projects.  Later, I added my research findings, analysis and opinions.  Over time, I became a full time mobility analyst and now publish daily newsletters, interviews, videos, podcasts, surveys and analyst reports all on the subject of enterprise mobility.

I now travel regularly around the globe to speak at conferences and to present workshops on enterprise mobility, my research and mobile strategies.  If you are interested in the details of any of my enterprise mobility workshops or consulting services please contact me here.

Enjoy!  Thank you for being a reader!  Happy Holidays!!!

*************************************************************
Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.
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Insider's Insight into NFC - Near Field Communications


Over the past few years, we have seen significant changes across all the major smartphone platforms led by companies such as Apple, Google, BlackBerry and Microsoft.  Each vendor is trying to add unique values in order to differentiate themselves from the crowd.  This competition is helping smartphones evolve as a platform for software applications rather than just being a messaging platform.  Given these developments, technologies such as Near Field Communications (NFC) are getting renewed attention.

NFC has the potential to impact the way we shop, travel and transfer data. It can make our lives easier and transactions more convenient. It can make accessing new media and content services more instinctive; it can make it easier to pay for things; easier to discover, synchronize and share information; and easier to use public transportation and other public services.  NFC is creating new opportunities for MNOs (mobile network operators), device manufacturers, service provider, enterprises and consumers.

Endeavour and BlackBerry are presenting a webinar on “Insider’s Insight into NFC” where they will discuss NFC device and application capabilities.  This webinar will be presented on December 8th, 2011, at 10:30 AM CDT.  Register here!

Webinar Outline:
  • Introduction to Near Field Communication
  • NFC Ecosystem with focus on NFC Enabled Smartphone Devices
  • NFC Use Cases
  • Guidelines & Considerations
  • Future of NFC

Participants and Highlights:
  • NFC Application Demo
  • Tom Parish - Mobile Strategy Thought Leader
  • Pradeep Rao - Alliances Solutions Manager at Research In Motion
  • Dwarak LN – Sr. Consultant – Technology Consulting Group, Endeavour
  • Basavraj Birajdar – Technical Architect, Endeavour

*************************************************************
Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.
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Mobile Marketing News Weekly - Week of November 28, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Medical News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

Sears has prepared a mobile marketing strategy for holiday shopping that includes mobile payment options and QR codes advertisements in magazines and newspapers. Read Original Content

Best Buy is running geotargeted ads that let consumers save money on products sold at locations closest to them. The ad, which is targeted within Pandora’s iPhone application, tells users where the nearest Best Buy location is.  Read Original Content

InMobi has found that the Malaysian mobile advertising market has grown 37 percent during the third quarter and is experiencing one billion ad impressions each quarter. Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

Pandora, the online radio company, is now providing radio service to 70 percent of its customers through mobile devices. Read Original Content
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Mobile Expert Video Series: K2 Partnering's Fabio Paradiso

A couple of weeks ago while I was in Singapore teaching enterprise mobility and mobile strategy workshops, I was able to spend a humid equatorial afternoon with an Italian, Fabio Paradiso from K2 Partnering discussing enterprise mobility and mobile commerce with local businesses.  In this video Fabio shares some of his insights on mobility in Asia.




*************************************************************
Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.
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