Kevin Benedict Ponders the Future

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Money News Weekly - Week of April 25, 2011

The Mobile Money News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week. I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Retailing News Weekly
Also read Mobility News Weekly
Also read M2M News Monthly

In 2016 the value of transactions made using Near Field Communication (NFC) services in North America will reach nearly $47 billion.

http://www.internetretailer.com/2011/04/21/north-america-will-be-top-nfc-market-five-years

********

Research shows the number of annual mobile payment transactions will increase to 45 billion in 2015.

http://www.mobile-financial.com/node/14111/Mobile-Payment-Transactions-to-Reach-45-Billion-in-2015

********

It has been forecasted that by 2015 over half a billion people worldwide will be using their smartphone as a ticket on their daily commute.

http://www.unthinkable.biz/home/article/2467/half-a-billion-commuters-to-use-mobile-ticketing-by-2015

********

Mobile payments in North America experienced a substantial increase in adoption in 2010 with conversion rates doubling within one year.

The Mobile Retailing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile retailing applications and mobile marketing applications that I run across each week. I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Money News Weekly
Also read Mobility News Weekly
Also read M2M News Monthly

Advertising on mobile devices in China will more than double to $1.16 billion in the next three years, growing faster than the U.S. market.

http://www.bloomberg.com/news/2011-04-19/china-s-mobile-ads-will-top-1-billion-in-2014-emarketer-says.html

********

AT&T is creating a program that will allow developers to run location-based ads in their smartphones. This will allow AT&T to compete with Google in the location-based advertising market.

http://blogs.forbes.com/elizabethwoyke/2011/04/19/att-preparing-in-app-local-ads-to-compete-with-google-admob/

********

Visa is working with Gap to deliver real time discounts and promotions to opt-in consumers via SMS.

http://www.intomobile.com/2011/04/22/visa-delivers-realtime-discounts-mobile-consumers-they-shop/

********

A Massachusetts company has created a smartphone app that allows customers to shop for groceries by scanning barcodes with their phone cameras.

The Military and Mobile Devices

The U.S. military is preparing to release in July 2011, a new mobile development environment called the Mobile /Handheld CE Product Developers Kit, an Android-based smartphone framework and suite of applications for tactical operations. This is part of the Joint Battle Command-Platform or JBC-P Handheld program.

The platform is intended to help mobile applications developed for the military to better integrate with the following systems:

Mapping
Blue force tracking (friendly forces)
Tactical Ground Reporting, or TIGR tactical graphics
Critical messaging (such as SPOT reports, Medevac and Mayday)

I see this as similar to what SAP is doing with the Sybase Unwired Platform and project Gateway. They are developing platforms to enable a standard way to integrate with core processes.

Lt. Col. Mark Daniels, product manager for JBC-P says, "Allowing industry to freely develop apps within a government-led software environment means the Army can leverage fresh ideas and technology while still maintaining disciplined governance." It is for the similar purpose of maintaining disciplined governance that it is necessary for SAP to define how mobile devices integrate and interact with SAP.

"We're going to allow third-party developers to actually develop capabilities that aren't stovepiped," said Daniels. That means there will be interoperability across the entire family of military systems of JBC-P, which would include the platforms, the aviation, the logistics community, the tanks, the Bradleys and the handhelds. Eliminating stovepiped applications is also a motivation of SAP's.

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Networked Field Services

Webinars of Note

The Real Time Mobile Enterprise. The Benefits of Rapid, Easy, Access
Redstone Arsenal’s (DOD/Chugach) 3 Maintenance Challenges Solved by Mobile

*************************************************************

Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer

Follow me on Twitter @krbenedict

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Field Mobility News Weekly - Week of April 25, 2011

The Field Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to field mobility that I run across each week. I am specifically targeting information that reflects market data and trends.

Also read Mobile Money News Weekly
Also read Mobile Retailing News Weekly
Also read Mobility News Weekly
Also read M2M News Monthly

The Defense Department has chosen Android to develop a smartphone network and military apps for soldiers out in the field.

http://www.tomsguide.com/us/Army-Marine-Corps-Android-Phone,news-10946.html

********

Modiv Media has a handheld device that allows people to scan in their purchases in grocery stores and avoid lines. They will soon release an iPhone app that allows people to shop through stores simply using their phones.

http://www.wirelessweek.com/News/Feeds/2011/04/wireless-e-zpass-for-your-grocery-store/

********

Officials at Dallas’ Department of Intergovernmental Service are deploying asset-tracking software for managing asset data in the field and a bar code label printer for creating asset tags.

http://gcn.com/articles/2011/04/04/city-of-dallas-asset-tracking.aspx

********

The USDA is ramping up efforts to track livestock with microchip implants in horses. This will allow handheld devices to scan chips planted behind the animal’s neck.

*************************************************************

Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer

Follow me on Twitter @krbenedict

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Kevin's Video Comments on Mobility at SAP's SAPPHIRE NOW 2011

In this video comment I share what I want to learn about enterprise mobility at SAP's SAPPHIRE NOW 2011, May 15-18, 2011. I hope to see you there!

*************************************************************

Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer

Follow me on Twitter @krbenedict

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Kevin's Video Comments on m-Business Trends and Mobile Marketing Numbers

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Networked Field Services

Webinars of Note

Redstone Arsenal’s (DOD/Chugach) 3 Maintenance Challenges Solved by Mobile

*************************************************************

Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer

Follow me on Twitter @krbenedict