Tuesday, May 25, 2010

Mobile Expert Video Series: Santiago Becerra of Mellmo

I attended a session at Sapphire last week with Mellmo founder Santiago Becerra!  Here is how they describe their solution, "Use Roambi to transform your existing reports and data — from a variety of sources — into interactive visualizations and dashboards for the iPhone or iPad.  Explore and analyze your data with the ease of playing a video game and the power of an enterprise reporting tool."

One of the most interesting things Santiago said was that he favors hiring gamers - developers that have experience developing video games and flashy UIs.  He believes they think more creatively and that they will be better capable of developing the next generation of enterprise mobility applications.

Here is the video interview:  http://www.youtube.com/sapmentors#p/u/6/01SLH5n5mgI

Related videos: 
Kevin Benedict SAP Mentor, SAP Top Contributor, CEO Netcentric Strategies LLC
Mobile Industry Analyst, Author of the report Enterprise Mobile Data Solutions, 2009
Mobile Strategy Consultant and Web 2.0 Marketing Services
***Full Disclosure: I am an independent mobility consultant and Web 2.0 marketing expert. I work with and have worked with many of the companies mentioned in my articles.