Tuesday, August 23, 2011

Enterprise Mobility Solutions with Depth and Width

Some enterprise mobility solutions are "containers", "shells", "frameworks", "libraries" or "scripts."  They don't in themselves have a lot of business logic or business process expertise.  These kinds of enterprise mobility solutions often provide interesting low cost efficiency improvements, but the efficiency gains are typically small incremental improvements.  Enterprise mobility vendors, however, that bring to the table depth and width in their business logic and business process expertise can revolutionize the way a company operates and significantly impact the company's bottom line.

Often companies will start with simple low cost mobile solutions to test the waters and to demonstrate some efficiency improvements, but the best in class will move beyond that and research how the new world of mobility can actually revolutionize their business.

Let me provide as an example of depth and width, an excerpt from ClickSoftware's recent software update announcement.

This offering optimizes the deployment of the entire workforce; not just those employees out in the field, but also those who are office/plant based, using the same Workforce Management Platform. This means that employees can be quickly aligned to company objectives across any number of businesses or departments regardless of their role. 

This update reaches beyond just dispatching work orders to mobile service technicians, it now seems to include the ability to optimize the schedule and deployment of all workers in all departments  This requires sophisticated and complex business logic (depth and width).  These new kinds of optimized workforce scheduling solutions also include mobile clients.  Here is more on that:

ClickSoftware’s Mobility Studio now allows enterprises to build and configure mobility applications that utilize the latest HTML5 standards so that they are device agnostic.

It is my opinion that the business logic and business process expertise is where the most value comes from in any mobile solution.  The more you can simplify the enterprise mobility component the better.  Here is more on that topic:

Version 8.1.5 adds to this the Business Views Engine enabling business users with no technical ability to create and configure modular mobile applications with no coding, and using drag and drop wizards to meet role-based requirements.

To truly revolutionize your business, you need depth and width in your mobile applications that provide sophisticated algorithms, in-depth business logic and business process expertise.  Revolutionary mobility is not usually simple mobility.  It takes some thought and execution to be best in class.

Upcoming Events

Build vs. Buy:  Mobile App Development Webinar - August 24, 2011
Field Mobility 2011, Sydney - October 25 - 27, 2011
Enterprise Mobility Exchange - November 2 - 3, 2011

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Mobile Adoption Among Gas and Electric Utilities
Mobile Adoption in Life Sciences
Mobile Adoption in Oil and Gas
Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM
Healthrageous Mobility Case Study
The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies
The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access
Syclo and SAP Deliver Mobile Apps on Sybase Unwired Platform 

Ruggedized and Industrial Mobile Device Articles

Consumer Smartphones or Industrial Smartphones?

Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

ClickSoftware field service management software