Geneva Eggs With Benedict Mobility Breakfast Meeting, June 27th

Eggs With Benedict Geneva
Today the folks from K2 Partnering and I were in Geneva, Switzerland for a mobility breakfast meeting.  It was a beautiful venue on the lake.  We met mobility experts from many different companies and had numerous discussions about interesting projects.

Did you know that in some places in Africa medicine bottles have phone numbers on them so you can text to validate the medicine's authenticity?  Seems counterfeit medicine is a huge problem in Africa.

Did you know some companies are wanting to capture and utilize the knowledge of their remote workers around the world by implementing social networking and knowledge management solutions?  Seems many remote workers do not even have computers.  Companies are considering supplying them with mobile phones with SMS capabilities to integrate with these solutions.  Very interesting!

Another issue - It is often very difficult for a remote worker to find in-house experts in the same company in different parts of the world?  Seems many in-house experts are only known through personal relationships.  Large companies want to optimize the value of their institutional knowledge and expertise through mobility. 

I am always interested to learn how different systems integrators around the world view the Sybase Unwired Platform and SAP's mobility strategy.  I spoke to an SI today that believes Afaria is top notch, but is less convinced about the rest of SUP.  He wondered why SAP did not just expand DOE to cover the mobility feature gap.  I shared my opinion that there are many motivations for acquiring a company beyond just a particular product feature set.  There is market position, image, perception, momentum, brand evolution and a need to start strong and command attention.  Everyone must start and build.  Sybase was a good place to start and build.

The SIs I spoke with today are seeing a lot of mobility interest from their clients in central Europe.  They have numerous opportunities and a strong mobility sales pipelines.

Tomorrow I will be in Frankfurt for another Eggs With Benedict mobility breakfast meeting.  Again I was disappointed that there were no real eggs for breakfast in Geneva.  How many croissants can one person eat?  There is still time to join me for breakfast in Brussels and London later this week to learn if I will ever see a real egg at these meetings.

Upcoming Events

Eggs with Benedict - European Tour - Mobility Strategies and More, June 27 – July 1, 2011
ClickConnect APAC 2011, July 11 – 13, 2011
Syclo Mobile Conference 2011, July 13 – 15, 2011

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems
ClickSoftware Mobility Suite and Sybase Mobility Solution
Mobile Adoption Among Gas and Electric Utilities
Mobile Adoption in Life Sciences
Mobile Adoption in Oil and Gas
Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM
The Future of Enterprise Mobility
The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies
The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access
Syclo and SAP Deliver Mobile Apps on Sybase Unwired Platform



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Kevin Benedict, Independent Mobile and M2M Industry Analyst, SAP Mentor Volunteer
Follow me on Twitter @krbenedict
Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

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Interviews with Kevin Benedict