Thursday, February 03, 2011

Kevin's Mobility News Weekly - Week of January 31, 2011

Kevin's Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week. I am specifically targeting information that reflects market data and trends.
During the third quarter of 2010 — the first complete quarter with Apple's iPad on sale the entire time — manufacturers shipped 4.8 million tablets worldwide, up 45 percent from 3.3 million in the same period last year.
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According to IT provider Softchoice’s recent survey of more than 1,400 people from over 1,200 companies, mobile is quickly becoming a preferred method for researching IT purchases.  The survey found that 60 percent of respondents that carried smartphones used them to research IT.
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According to its annual report, Forrester Research indicates that Technologies like 4G and LTE, Near Field Communication, barcodes and augmented reality will see increasing amounts of hype in 2011, and the use of mobile/social/location combinations will soar.


http://www.readwriteweb.com/mobile/2011/01/2011-mobile-trends-a-look-ahead.php
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Mobile application developers in North America rank AT&T as the best carrier for developers in the region, according to a recent report by Evans Data Corp.
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Kony Solutions, which provides a mobile app platform for developers to “write once, run everywhere,” has raised $19.1 million in a Series A round of funding from Insight Venture Partners.
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ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business.  This newsletter is sponsored in part by ClickSoftware - http://www.clicksoftware.com/.
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With sales of its iPhone handset and accessories hitting $10.47 billion in the winter 2010 quarter, Apple has now surpassed Nokia to become the world's largest mobile phone maker in terms of revenue.
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Running on smartphones and tablet computers, augmented reality overlays digital information - text, graphics, games - on images of the world around us.  While revenues from AR alone amount to no more than a few tens of millions of dollars, that number is set to double annually to reach $350 million in 2014, according to New York-based ABI Research.
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Taiwan’s biggest smartphone manufacturer HTC has published its fourth quarter earnings, posting profits of NT$14.59 billion ($500 million) between October and December, a 160 percent rise from last year.
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Facebook CTO Bret Taylor recently talked about how mobile will be Facebook’s primary focus in 2011, mainly because “mobile devices are inherently social,” he said.  Currently Facebook has one-third of its almost 600 million user base on mobile devices and mobile users of Facebook are twice as active as Facebook web users.
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McGraw Hill is jumping into the mobile education market with its upcoming mConnect platform: “an open-standard mobile learning platform designed to bridge the skills gap in emerging markets.”  mConnect will initially roll out in India, and will have a strong focus on cell phones as learning device.
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Research firm In-Stat forecasts that unit shipments of smartphones will be nearly 850 million by 2015, as they move toward the 1 billion shipment mark.
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According to a recent study by Yahoo's advertising division, the TV watching crowd is ripe for prime time interactivity, with 86 percent of mobile Internet users using their mobile devices while watching TV.
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Corporations "are adding iPads to their approved device list at an amazing rate," Peter Oppenheimer, Apple Inc.'s chief financial officer, recently told analysts. Apple's products, more known for their consumer appeal, are now used in by employees of Wells Fargo, Archer Daniels Midland, DuPont and others.
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A slew of small security software developers are helping Apple's iPhone gain a foothold within corporations that were once the exclusive domain of Research In Motion's BlackBerry.  The shift reflects efforts by some companies to accommodate the preference of many employees for Apple's iconic smartphone, a trend that has led software makers to develop programs to deliver secure email and other data over the iPhone.
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The humble SMS will remain a significant source of revenues and traffic for mobile operators on a global basis until at least 2015, according to the latest forecasts from Informa Telecoms & Media.  Global SMS revenues are forecast to rise to $136.9 billion by 2015 from $105.5 billion in 2010, as global SMS traffic increases from five trillion messages in 2010 to 8.7 trillion messages in 2015.
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According to a report on new smartphone activations in 2010, Android is holding its own in the market, with nearly 30 percent of overall new activations and 40 percent of new smartphone (i.e., non-tablet) activations.
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2011 will be the year of the “dumb” smartphone user. Thanks to handset subsidies, smartphones will be available to the masses. Expect new smartphone users to be less engaged and active than the first cohorts of Android and iPhone early adopters.
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Kevin Benedict, SAP Mentor, SAP Top Contributor, mobile industry analyst and experienced mobile industry executive, offers both one and two day onsite workshops designed to educate and inform executives and management teams on enterprise mobility and mobile strategies for businesses. This workshop is designed to provide a complete overview of enterprise mobility and what it means to the business. The workshop is customized based upon the needs of participants.  For more details visit http://mobileenterprisestrategies.blogspot.com/p/workshops.html.  
Recent Articles by Kevin Benedict

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Archived editions of Kevin's Mobility News Weekly are available here.
You can follow me on Twitter @krbenedict and read my blog, Enterprise Mobility Strategies.
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Kevin Benedict, SAP Mentor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
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 Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.