Kevin’s Mobility News Weekly - Week of January 24, 2011

Kevin's Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week. I am specifically targeting information that reflects market data and trends.

Also read Kevin's Field Mobility News Weekly
Also read Kevin’s Mobile Retailing News Weekly
Also read Kevin’s Mobile Money News Weekly

Forty-four percent of 250 IT managers surveyed plan to roll out five to 19 mobile apps for enterprise users this year. One in five have their sights on 20 or more. The main driver behind the mobile expansion is cost savings: 63 percent of the sample picked cost savings as one of the influences in choosing new apps.

http://www.cio.com/article/654467/Survey_Finds_Big_2011_Surge_in_Enterprise_Mobile_Apps?source=CIONLE_nlt_enterprise_2011-01-19

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A study found that in November 2010, the number of visitors to web-based email sites declined six percent compared to the previous year, while email engagement declined at an even greater rate. During the same time period, the number of users accessing email via their mobile devices grew by 36 percent.

http://www.comscore.com/Press_Events/Press_Releases/2011/1/Web-based_Email_Shows_Signs_of_Decline_in_the_U.S._While_Mobile_Email_Usage_on_the_Rise

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China's wireless subscriber base swelled to 841.94 million in December, the country's top three operators reported.

http://wirelessweek.com/News/2011/01/Carriers-Subs-Reach-842M-China-Mobile/

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In 2009 the market for mobile medical apps was worth about $41 million, or about 1.5 percent of the total mobile app market. Research firm Kalorama estimates that sales from mobile medical apps in 2010 total about $84.1 million.

http://mobihealthnews.com/9845/medical-app-revenues-total-84-1m-in-2010/

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ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business. This newsletter is sponsored in part by ClickSoftware - http://www.clicksoftware.com/.

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According to SAI's Matt Rosoff, citing IDC estimates, the global PC market is about 100 million units a quarter. That means that, in its third quarter of existence, Apple's iPads already have seven percent of the global PC market.

http://www.businessinsider.com/ipads-are-already-7-of-global-pc-market-2011-1#ixzz1BV6dGA3V

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Mobile app stores are booming worldwide, and a new market research report by MarketsandMarkets acknowledges that trend. According to its report World Mobile Applications Market (2010 – 2015) report, the total global mobile applications market is expected to be worth $25 billion by 2015 (up from about $6.8 billion in 2010).

http://techcrunch.com/2011/01/18/report-mobile-app-market-will-be-worth-25-billion-by-2015-apples-share-20/

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Insurance companies and physicians face many challenges in 2011 as new models of care emerge, machine-to-machine transmission of health data increases, more business intelligence tools to analyze health data are used, and the adoption rates for mobile health devices grows.

http://www.informationweek.com/news/healthcare/interoperability/showArticle.jhtml?articleID=229000824&cid=InformationWeek-Twitter

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In under a year, tablets have gone from newbie to necessity among technologists and mainstream buyers alike. Apple threw down the gauntlet with the iPad, and more traditional enterprise vendors followed: Cisco (with the Cius), Avaya (Desktop Video Device), RIM (PlayBook) and various vendors supporting the Android operating system.

http://www.nationmultimedia.com/2011/01/18/technology/Predictions-for-the-Enterprise-Tablet-Market--by-F-30146619.html

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Apple made record profits and record revenues in the run up to Christmas as shoppers bought more Macs, iPhones, and iPads than analysts predicted. Apple said that in the three months up to December 25, net profit was $6 billion on revenues of $26.74 billion.

http://www.bbc.co.uk/news/mobile/business-12221931

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Seventy-three percent of mobile app users agree that they expect a company’s mobile app to be easier to use than its website.

http://gigaom.com/2011/01/14/feature-creep-emerges-as-next-challenge-for-mobile-devs/

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HP/Palm is throwing a webOS press event in San Francisco on February 9, and indications are we’ll see phones, tablets and perhaps netbooks running the OS.

http://www.zdnet.com/blog/mobile-news/hppalm-is-about-to-shake-up-the-tablet-space-with-webos/516

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Research in Motion faces an uphill climb with its upcoming seven inch PlayBook tablet, which will run its BlackBerry Tablet OS. RIM recently showed off the device to a gathering of 50 analysts and reporters. The general consensus was that Apple's iPad will continue to dominate the market through 2011-- and a second-generation iPad expected this spring will keep it on top.

http://www.networkworld.com/news/2011/011311-blackberry-playbook-tablet-poses-big.html?page=1

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When Apple CEO Steve Jobs formally introduced the iPad in January of 2010, he had mostly the consumer market in mind for his much anticipated new product. Nonetheless, the iPad, and similar consumer-focused devices such as the iPhone and Android-based smartphones are increasingly being used for work-related duties.

http://www.computerworld.com/s/article/9202800/Enterprise_apps_find_a_space_on_consumer_devices

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Fifty-three percent of midsize businesses plan to spend more on IT in 2011, according to a study recently released by IBM.

http://www.informationweek.com/news/smb/ebusiness/showArticle.jhtml?articleID=229000690&cid=twitter

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If you're in any doubt that Apple is serious about dominating the enterprise market with its slew of iDevices, eating RIM's lunch right out from under it, then check this: Apple's patenting a way to restrict access to parts of the App Store for specialist enterprise users.

http://www.fastcompany.com/1717416/apple-patent-reveals-restricted-enterprise-app-store-plans-rim-beware

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While SAP has received considerable notoriety for being an aggressive early adopter of the Apple iPad—it currently has 2,500 in full deployment—CIO Oliver Bussmann says the company's rapidly expanding mobility campaign will soon embrace the BlackBerry Playbook, Android devices, and any other type of mobile platform that can deliver new business value.

http://www.informationweek.com/news/global-cio/interviews/showArticle.jhtml?articleID=229000630&cid=InformationWeek-Twitter

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Law enforcement departments in two Tennessee counties now have a new crime-fighting tool: iPads.

http://www.govtech.com/featured/IPads-Helping-Tenn-Police-Fight-Crimes-on-the-Go.html

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Middle East mobile ad growth continues to pace with the global insurgence of mobile. With the current growth trends, this market will break the 1 billion monthly impression level in just a few months. The region represents a very interesting ecosystem with a young, mobile dedicated population driving mobile media consumption and an emerging developer community eyeing globalization.

http://www.gomonews.com/smartphone-market-surges-in-middle-east/

The Internal Revenue Service has introduced IRS2Go, its first smartphone application that lets taxpayers check on the status of their tax refund and obtain helpful tax information.

http://www.accountingtoday.com/news/IRS-Launches-App-iPhones-Droid-Phones-57012-1.html

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Kevin Benedict, SAP Mentor, SAP Top Contributor, mobile industry analyst and experienced mobile industry executive, offers both one and two day onsite workshops designed to educate and inform executives and management teams on enterprise mobility and mobile strategies for businesses. This workshop is designed to provide a complete overview of enterprise mobility and what it means to the business. The workshop is customized based upon the needs of participants. For more details visit http://mobileenterprisestrategies.blogspot.com/p/workshops.html.

Recent Articles by Kevin Benedict

Mobile Expert Interview Series: Webalo’s Peter Price
Special Report: Advice from Mobile Experts
Wireless M2M Growth Projections
Enterprise Mobility 2011: An Analysis
Special Report: The Mobile Devices that Mobile Experts Use

Mobile Expert Interview Series: Sybase's Eric Lai

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Archived editions of Kevin's Mobility News Weekly are available here.

You can follow me on Twitter @krbenedict and read my blog, Enterprise Mobility Strategies.

Also available are:

Kevin's Field Mobility News Weekly
Kevin’s M2M News Weekly
Kevin’s Mobile Money News Weekly
Kevin’s Mobile Retailing News Weekly

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Kevin Benedict, SAP Mentor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join the SAP Enterprise Mobility group on Linkedin: http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
 
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.

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