Mobile Expert Interview Series: Adobe's Matthias Zeller

Adobe's Matthias Zeller

I have known Matthias Zeller for over ten years.  We first met in the fast lanes of the Silicon Valley dot.com days, where we were both focused on e-commerce and B2B systems.  A lot has happened in the past ten years for Matthias, including marriage, children, an SAP Mentorship and work as Group Product Manager, Enterprise Rich Internet Applications, at Adobe Systems.

Please read Matthias's responses with a slight German accent.

Note:  These are not Matthias' exact words, rather my notes from our interview.

Kevin:  What mobile device(s) do you carry?
Matthias:  An iPhone 3G, although I am switching to a new Android that supports Adobe's Flash.  I have a MacBook Pro and an iPad.

Kevin:  Have you purchased products using your mobile device(s)?
Matthias:  Just music and apps - no physical items.

Kevin: What industries do you see adopting mobility today?
Matthias:  Financial services, mobile banking, regular and investment banks, and insurance companies.

Kevin: What business processes do you see companies mobilizing?
Matthias: Processes that involve customer engagements like insurance claim filing, transactions, interactions between businesses and customers.  I also see a lot of field force automation, sales force automation and inventory monitoring while on the road.