Mobile Marketing News Weekly - Week of August 22, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly

Android is expected to be the top global mobile ad platform by the end of the year, according to the latest quarterly analysis from independent mobile advertising network InMobi.  Read Original Content

Google this week released a new tablet based online catalogue that promotes mobile shopping through devices.  Google Catalogs includes content from Anthropologie, Bare Escentuals, Bergdorf Goodman, Crate and Barrel, L.L. Bean, Lands' End, Macy's, Neiman Marcus, Nordstrom, Pottery Barn, Saks Fifth Avenue, Sephora, Sundance, Tea Collection, Urban Outfitters and Williams-Sonoma.  Read Original Content

A Georgia hospital is using Quick Response codes in its advertising to make it easier for women to schedule mammograms.  Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com.

Portio Research reports that the mobile application user base is expected to hit 256 million people by 2015, growing at 37 percent yearly.  Read Original Content

A survey by JiWire reports that 63 percent of UK participants are willing to give up personnel information in order to receive relevant updates on their mobile devices.  In the United States that number is 60 percent.  Read Original Content

Mobile Commerce News Weekly - Week of August 22, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly

According to Visiongain there are currently 150 million mobile payment users and that number will likely grow at 30 percent yearly for the near future.  Read Original Content

The recently released BlackBerry Bold includes an NFC feature allowing owners to pay for goods using the mobile device.  Read Original Content

New York City is testing a mobile payment parking meter program that will allow people to pay for parking spots through their mobile phones.  Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

Narian, a mobile payment company, has recently produced a new software program designed to allow retail companies to easily create mobile payment apps for use in their stores.  Read Original Content

For the second consecutive year, Wells Fargo & Company has been named "Best Consumer Internet Bank" and "Best Corporate/Institutional Internet Bank" in the United States by Global Finance magazine.  This award includes an analysis of a company’s mobile banking features.  Read Original Content

Mobile Marketing News Weekly - Week of August 15, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly
Also read Mobility ROI Weekly

Consumer usage of mobile coupons is forecasted to exceed 300 million globally by 2014, according to Juniper Research’s latest report.  Read Original Content

Mobile advertising is small compared to online ads, but is expected to grow from $491 million in 2009 to $2.9 billion in 2014, according to BIA/Kelsey.  This is a 43 percent compound annual growth rate.  Read Original Content

According to a new report from comScore, more than 14 million Americans used their smartphones to scan QR codes or bar codes this June, another sign that mobile advertising campaigns are becoming more widely accepted.  Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com.

Millenial Media reports that Apple continues to be the most popular mobile device to advertise through, representing 30 percent of overall ad impressions.  Read Original Content

Mobile Commerce News Weekly - Week of August 15, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly
Also read Mobility ROI Weekly

According to Digital Transaction, the acquisition of Motorola by Google could help speed the rise of mobile payments.  Read Original Content

eBay continues to enter move into the mobile payment market after recently purchasing the NFC payment company Zong for $240 million.  Read Original Content

According to a study from Gartner, worldwide mobile payment users will surpass 141.1 million in 2011, a 38.2 percent increase from 2010.  However, the research firm also said mobile payments are not growing as fast as originally projected due to a slower than expected uptake in developing countries.  Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

ABI is forecasting that 85 percent of point-of-sale terminals shipping worldwide in 2016 will be “contactless-enabled”, NFC-equipped smartphones that let shoppers touch-in or tap their smartphones to make purchase.  Read Original Content

Mobile Marketing News Weekly - Week of August 8, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly

Online and mobile advertising networks serving platforms and exchanges are projected to clear an estimated $5.65 billion in gross video media spend in 2011, according to an interdisciplinary sector report.  Read Original Content

Gartner has estimated that worldwide spending on mobile advertising will double in 2011 to $3.3 billion, from $1.6 billion in 2010, and should reach $20.6 billion by the year 2015.  Read Original Content

Fast food franchise Taco Bell is using QR codes on its fountain drink cups and big box packaging to offer exclusive MTV content to consumers.  Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com.

According to a recent Forrester report, consumers prefer to shop using their tablet devices rather than smartphones.  Read Original Content

Mobile Commerce News Weekly - Week of August 8, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly
Also read Mobility ROI Weekly

The number of consumers paying for items via their mobile devices will pass 141 million this year, says new data from Gartner.  Read Original Content

ABI research estimates that Near Field Communication payment transaction values in China could surpass $8 billion by 2014.  Read Original Content

Capital One Financial Corp. launched an Android mobile banking application last week. The new Android app joins Capital One's other digital channels:  iPhone app, mobile website, SMS text, chat, Twitter and Facebook.  Read Original Content

American Express and Verizon are building a mobile payment platform called Serve that will enable customers to make mobile payments using Verizon phones and tablets.  Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

With over 400 million cell phone owners and few traditional banks, Africa is experiencing a movement towards mobile banking.  Read Original Content

Mobile Marketing News Weekly - Week of August 1, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly

A new survey by Deloitte has found that an increasing number of families will be back-to-school shopping through their mobile devices.  Read Original Content

Cars.com has improved their mobile site and now allows shoppers to view vehicle history reports for free.  Currently around 35 percent of potential car shoppers use tablets and mobile devices while searching for new vehicles.  Read Original Content

Mobile ad spend is growing at a rate of 50 percent or more in many markets across the globe.  In South Africa, Vodacom, MXit and Google predict that mobile marketing and advertising spending in South Africa will grow to $1 billion in revenue by 2012.  Read Original Content

According to comScore 76 million Americans own smartphones, this combined with the recent BIA/Kelsey report predicting mobile advertising revenues to hit $2.8 billion in 2015, makes it clear that mobile marketing is set to increase in demand.  Read Original Content

Marketers are failing to invest in targeted mobile channels, such as search, by being too fixated on smartphone apps, according to a study by Forrester Research.  Read Original Content

Velti has been selected by Subway Restaurants as the provider of mobile marketing and advertising technology.  Subway will begin providing mobile marketing for over 24,000 stores.  Read Original Content

Mobile Commerce News Weekly - Week of August 2, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly
Also read Mobility ROI Weekly

eBay will process $4 billion in mobile transactions this year, up from $2 billion in 2010, according to Bob Page, VP of analytics platform for the company.  Read Original Content

The mobile payments market will almost triple in value by 2015 reaching $670 billion, according to a new Juniper report.  Read Original Content

Reports from analysts and investors claim Amazon.com Inc will release a tablet computer later this year in a bid to cement their position as the world's largest Internet retailer.  Read Original Content

Fandango has announced that 20 percent of its summer ticket sales has been generated by its mobile applications and its newly redesigned mobile site.  Read Original Content

Mobile payment users will reach 141.1 million in 2011, a 38.2 percent increase from 2010, according to research firm Gartner.  Read Original Content

As of July 2011, Square is now processing $4 million mobile payments per day and is expected to grow quickly over the next few months.  Read Original Content

Mobile Marketing News Weekly - Week of July 27, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Charts Weekly

Pyramid Research reports that global revenue for the location-based services market is expected to reach $10.3 billion in 2015.  Read Original Content

A Forrester Research report claims that people prefer to shop online using tablets rather than smartphones.  Read Original Content

ExactTarget has found that mobile phone users will more likely make a purchase after viewing a mobile email advertisement compared to using a retail app to browse products.  Read Original Content

The steady growth in Apple’s tablet and smartphone sales show that there is a need for businesses to focus more of their marketing strategies on mobile advertising.  Read Original Content

JC Penny is using mobile apps and QR codes to help drive back-to-school sales for this fall.  The company is using barcodes that will guide viewers to the company’s mobile shopping site.  Read Original Content

A survey by Delloitte has found that nearly half of U.S. smartphone owners have used their devices for assistance while shopping for groceries.  Read Original Content

Mobile Commerce News Weekly - Week of July 25, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly

Worldwide mobile payment users will surpass 141.1 million in 2011, a 38.2 percent increase from 2010, according to Gartner.  Read Original Content

Isis, an NFC payment provider, has gained the support of all four major credit card companies, Master Card, American Express, Visa and Discover.  Read Original Content

The adoption of electronic banking in the Philippines, particularly Internet banking, will continue on its strong upward growth over the next few years, according to a top official of the Bank of the Philippine Islands.  Read Original Content

Two year old mobile payment startup Dwolla has gone from zero to $1 million per day in transactions.  Read Original Content

A survey by global consulting firm McKinsey and Co. has found that the affluent class in India, categorized as people whose household income is above 10 lakh a year, use mobile phones more than the Internet for their banking needs.  Read Original Content

Mobile Marketing News Weekly - Week of July 18, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Charts Weekly

eMarketer has estimated that advertisers in the U.S. will spend just over $1.1 billion on mobile phone advertising this year, rising to $1.5 billion in 2012.  Read Original Content

A new study by comScore has found that in the past year mobile searches on major search engines like Google have increased 34 percent.  Read Original Content

A new survey conducted by the Interactive Advertising Bureau shows that despite in-app rich media opportunities, most marketers are directing advertising at traditional mobile web display ads.  Read Original Content

Gartner predicts that money spent on mobile ads will soar nearly seven times from an anticipated $3.3 billion this year to $20.6 billion in 2015.  Read Original Content

Groupon and Expedia have partnered to form a location-based travel discount service called Groupon Getaways.  This will provide travelers with a wide range of travel discounts on hotels and airfare.  Read Original Content

Mobile Commerce News Weekly - Week of July 18, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly
Also read Mobility Charts Weekly

The total value of mobile payments for digital and physical goods, money transfers and NFC transactions will reach $670 billion by 2015, according to a new study from Juniper Research.  Read Original Content

PayPal last week unveiled a new peer-to-peer payment functionality that allows Android users to pay each other by tapping two near field communication-enabled devices together.  Read Original Content

According to Research and Markets the global NFC payment market is expected to grow at an annual growth rate of 68 percent between 2010 and 2014.  Read Original Content

Weyrich Enterprises has released a mobile app that allows smartphone owners to easily shop and browse through over 300 retail clothing brands on smartphones.  Read Original Content

In the past fourteen months 2.5 million Canadians have downloaded mobile banking applications to their smartphones according Solutions Research Group.  Read Original Content

A study by Mobile Entertainment Forum has found that more than nine out of ten Britons use their mobile phones to either research or make new purchases.  Read Original Content

Mobile Marketing News Weekly - Week of July 11, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobility News Weekly
Also read M2M News Weekly

Local Media Consultancy predicts that advertisers will invest a total of $690 million on local mobile ads this year, reaching $2.84 billion by 2015.  Read Original Content

Pyramid Research recently stated that global revenue for the location-based services market is expected to reach $10.3 billion in 2015 up from $2.8 billion in 2010.  Read Original Content

Marketers are poised to increase their U.S. mobile advertising spending from $790 million in 2010 to $4 billion in 2015 according to a new forecast published by BIA/Kelsey.  Read Original Content

Apple is trying to capture a larger advertising client base by offering special deals to ad agencies to market companies through iAds.  Read Original Content

Earlier this week Groupon informed it’s 83 million subscribers that they have changed their privacy policy in order to collect more information from mobile devices and personal content.  Read Original Content

AT&T is creating a mobile location-based yellow pages feature that allows companies to advertise through the mobile app.  AT&T expects the local mobile ad market to be worth $2 billion by 2014.  Read Original Content