Discussing Digital Strategies in Lisbon, PT |
Last week, I was a keynote speaker at the Mobile Edge '16 conference in Lisbon, Portugal. Following the conference I met individually with many different companies. These companies represented a variety of industries, sizes and digital maturity levels. I was sharing my latest digital strategy report findings, and then answering questions and brainstorming about what the data meant to each of them.
At the hotel, following a long day of meetings, it occurred to me that the biggest value I was bringing to these businesses was the breadth of my experience - the kind of experience that has turned my hair gray.
The report I was sharing was titled, “40-Months of Hyper-Digital Transformation.” This report was the result of surveying 2,000 global executives across 18 countries on the current impact of digital technologies on their business, and their expectations for future impact. In this report I wrote a lot about artificial intelligence and software robots. I wrote about how robotic process automation will change the role of processes, employees and managers.
While pondering my day over a hot drink, it occurred to me that the report and the data I shared could have been presented by a junior employee with good communication skills. The value my gray hair brought to the table was the ability to understand the back-story, the history, how today is different, and analyze what needs to be done today to prepare for tomorrow. It was perspective, experience and wisdom gained from many years of accumulated successes and failures. It was my human baggage that was so valuable. It allowed me to listen to many disparate situations and challenges, understand them, and then see a unique path to success for each. It allowed me to see their challenges in abstraction and define steps to follow. I chuckled and sipped my coffee. Just try to do that, I challenged all the bots and artificial intelligence engines I had been writing and speaking about. Just try to do that.
Follow Kevin Benedict on Twitter @krbenedict, or read more of his articles on digital transformation strategies here:
- Profits that Kill in the Age of Digital Transformation
- Competing in Future Time and Digital Transformation
- Digital Hope and Redemption in the Digital Age
- Digital Transformation and the Role of Faster
- Digital Transformation and the Law of Thermodynamics
- Jettison the Heavy Baggage and Digitally Tranform
- Digital Transformation - The Dark Side
- Business is Not as Usual in Digital Transformation
- 15 Rules for Winning in Digital Transformation
- The End Goal of Digital Transformation
- Digital Transformation and the Ignorance Penalty
- Surviving the Three Ages of Digital Transformation
- From Digital to Hyper-Transformation
- Believers, Non-Believers and Digital Transformation
- Forces Driving the Digital Transformation Era
- Digital Transformation Requires Agility and Energy Measurement
- A Doctrine for Digital Transformation is Required
- The Advantages of Advantage in Digital Transformation
- Digital Transformation and Its Role in Mobility and Competition
- Digital Transformation - A Revolution in Precision Through IoT, Analytics and Mobility
- Competing in Digital Transformation and Mobility
- Ambiguity and Digital Transformation
- Digital Transformation and Mobility - Macro-Forces and Timing
- Mobile and IoT Technologies are Inside the Curve of Human Time
Kevin Benedict
Senior Analyst, Center for the Future of Work, Cognizant
Writer, Speaker and World Traveler
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.