Kevin’s Mobile Retailing Weekly – September 14, 2010

Kevin's Mobile Retailing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile retailing applications, mobile payments and mobile marketing applications that I run across each week. I am specifically targeting market size and market trend information.

Additional weekly newsletters on the subjects of enterprise mobility and M2M from Kevin Benedict can be found here http://mobileenterprisestrategies.blogspot.com/.

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ABN AMRO, ING, KPN, Rabobank, T-Mobile and Vodafone have signed a letter of intent to jointly introduce point of sale mobile payments in the Netherlands.

http://www.nfcnews.com/2010/09/10/banks-telecoms-unite-to-bring-contactless-m-payment-to-the-netherlands

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Android, Blackberry, Windows Mobile and the iPhone’s iOS may be the lead operating systems battling it out for smartphone supremacy, but when it comes to getting users around the world to click on ads, good old flip phones and Nokia’s Symbian OS powered phones beat them hands down.

http://www.wired.com/epicenter/2010/09/mobile-ads/

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PayPal has been partnering up with companies like Google for mobile payments, and it is expecting to see some huge business before the year’s end. More specifically, PayPal expects to see approximately $500 million in mobile payments before 2011.

http://www.intomobile.com/2010/09/09/paypal-expects-to-close-2010-with-500-million-in-mobile-payments/

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Smartsoft Mobile empowers some of the world’s largest multi-national organizations to extend and improve business processes by providing mobile solutions to their employees and customers. Smartsoft has more than 700 experienced ERP/mobile consultants with over 5,000 man years of experience helping 400,000 plus mobile users achieve their business goals with powerful mobile B2B and B2C applications, designed and developed specifically for today’s popular consumer and industrial grade mobile devices. For more information please visit, http://www.smartsoftmobile.com/. This newsletter is sponsored in part by Smartsoft Mobile Solutions.

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Consumers in the Netherlands will be using smartphones as mobile wallets within two years as result of a joint venture between top banks and mobile operators.

http://www.totaltele.com/view.aspx?ID=458487

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MasterCard Worldwide today announced an agreement with Borderlinx, the international industry leader in global cross border e-commerce shopping, in order to offer MasterCard customer financial institutions and their cardholders around the world improved access to the global e-commerce marketplace and facilitate the flow of electronic commerce.

http://www.marketwatch.com/story/mastercard-and-borderlinx-collaborate-to-enhance-e-commerce-experience-around-the-world-2010-08-30?reflink=MW_news_stmp

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About 29 percent of consumers said they planned to use their phones to power through their back to school shopping lists, according to a survey this summer by consulting firm Deloitte.

http://www.washingtonpost.com/wp-dyn/content/article/2010/08/28/AR2010082800191.html

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Google and Apple are both making moves to ensure smooth financial transactions on their mobile platforms.

http://www.eweek.com/c/a/Mobile-and-Wireless/Google-Apple-Joust-for-Mobile-Payments-Via-Android-iPhone-507837/

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Mobile Commerce is just beginning to demonstrate how tricky it can get. Barnes & Noble announced new versions of its free e-reader app for the iPhone and iPad.  The app has most of the features of Barnes & Noble’s Nook tablet e-reader. One feature is notably absent: the Nook’s ability to let users read anything in Barnes & Noble’s electronic inventory when the device is inside one of the book chain’s 723 stores.

http://www.storefrontbacktalk.com/e-commerce/is-barnes-nobles-fear-of-ipad-competition-stunting-its-m-commerce-effort/

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Mobile commerce can mean many things to many different people, thus creating confusion within an organization. In the first installment of a series on m-commerce, we provide a definition, and discuss must have functionality within m-commerce.

http://smartsoftmobile.com/wordpress/2010/09/10/m-commerce-a-definition/

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Intuit and mophie have teamed on a credit card swiping iPhone accessory called Complete Credit Card Solution that will allow any approved iPhone owner to walk out of an Apple store in as little as 15 minutes with the ability to accept credit card payments.

http://www.wired.com/epicenter/2010/08/intuit-squares-off-in-mobile-credit-with-a-little-help-from-apple/

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Online grocer Peapod LLC has introduced PeapodMobile, a mobile app that enables shoppers to shop for groceries and complete purchases wherever they may be.

http://www.internetretailer.com/2010/09/13/mobile-grocery-cart

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Starting in September, Bank of America customers will be eligible for a test program allowing them to pay for store purchases using their smartphones. The country's largest consumer bank is partnering with Visa to run the pilot in the New York area, marking the biggest step the two companies have taken so far to create a "digital wallet" with a range of financial capabilities.

http://www.informationweek.com/news/hardware/handheld/showArticle.jhtml?articleID=226900097

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VeriFone Systems Inc. said Wednesday it has acquired Way Systems Inc., expanding the company's presence on cell phones and other mobile gadgets.

http://www.businessweek.com/ap/financialnews/D9HV5JPG0.htm

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According to Juniper Research, the value of digital and physical goods that people buy through their mobile phones will more than double to $200 billion globally by 2012. Separately, Gartner has projected the number of mobile payment users worldwide will reach 108.6 million this year -- a 54.5 percent increase from the 70 million in 2009.

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=134484

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Starbucks was an early player in mobile payments, and has repeatedly made counterintuitive moves. By developing an app for Research In Motion Ltd.'s devices at a time when most banks are focused on Apple Inc.'s iPhone or phones that use Google Inc.'s Android operating system, Starbucks appears to be acknowledging that people who might want to use their phones for purchases often carry company issued BlackBerrys.

http://www.americanbanker.com/bulletins/-1025192-1.html

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Everyone needs an iPhone app it seems, even e-commerce sites, but most shopping sites don’t want to bother with creating their own custom mobile app. Now we are starting to see white-label mobile e-commerce apps. Magento Commerce , which raised $22 million in March for its open-source e-commerce platform, is getting into the mobile game with white-label apps for existing customers who use its e-commerce backend.

http://techcrunch.com/2010/09/08/magento-mobile/

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MasterCard plans to buy European payment provider DataCash for $520 million. The move is just the latest indication of how hot the e-commerce space has become.

http://web-self-service.tmcnet.com/topics/mobile-answers/articles/95903-mastercard-opens-its-digital-wallet-with-520m-datacash.htm

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For most retailers, the fourth quarter is relied upon to generate a substantial portion of the company’s yearly revenue. The mobile commerce market is currently $2.5B with a projected four times annual growth rate for 2013. Businesses have made mobility a top priority for growth and view m-commerce as a new retail channel.

http://smartsoftmobile.com/wordpress/2010/09/10/fourth-quarter-2010-trends-in-mobile-retailing/

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MarketsandMarkets has released a new report predicting that the value of mobile payment transactions in the US will reach $56 billion in 2015.

http://www.nfcnews.com/2010/08/30/report-us-mobile-payments-market-to-reach-56-billion-in-2015

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In a survey of 1,000 professionals around the world released by Netsize (a subsidiary of smart card maker Gemalto), 94 percent said they were "very likely" or "somewhat likely" to purchase goods totaling up to $31.50 using their mobile phones.

http://www.banktech.com/news/showArticle.jhtml?articleID=227200033&cid=RSSfeed_BankTech_News

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New technologies will pit payment giants Visa and MasterCard against wireless carriers and start-ups in a race to create a platform that allows consumers to purchase goods, distribute money and manage accounts using only their smartphones. The stakes transcend the technology and strike at the heart of who will retain market dominance over $6.70 trillion in payment transactions.

http://www.poder360.com/article_detail.php?id_article=4704


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WorldMate released its mobile personal travel service app on the Android platform. The free WorldMate for Android app offers itinerary management, hotel bookings, alerts for flights and meetings, Google Maps, currency conversion and 5-day weather forecasts.

http://www.tnooz.com/2010/09/14/mobile/worldmate-puts-its-mobile-travel-assistant-app-on-android/

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Leading online travel company Yatra.com and Sony Ericsson came together to launch a new mobile phone application - 'Travel Buddy' - which will allow Sony Ericsson Xperia users to book tickets anytime, anywhere.

http://www.indianexpress.com/news/Yatra-com--Sony-Ericsson-launch---Travel-Buddy--/679044

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You can read more about enterprise mobility at the blog site,
http://mobileenterprisestrategies.blogspot.com/.

Mobile Expert Interview – Dan Homrich, Part 1
http://mobileenterprisestrategies.blogspot.com/2010/09/mobile-expert-interview-series.html

Mobile Expert Interview – Dan Homrich, Part 2
http://mobileenterprisestrategies.blogspot.com/2010/09/mobile-expert-interview-series_10.html

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Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin: http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro
Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.

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