In 1812 Napoleon marched into Russia with six hundred thousand men, the largest army Europe had ever seen. His goal was continental dominance. But dreams do not feed soldiers or warm them through a Russian winter. As the march dragged on, supplies ran thin, horses starved, and morale cracked. The farther the army advanced, the weaker it became. When the survivors limped back across the border, fewer than one-hundred thousand remained.
Napoleon did not lose because he lacked strategy. He lost because he ran out of energy. The greatest vision collapses when the fuel runs dry. That is the essence of Transformational Energy Units (TEUs)—the invisible reserves that power change. Every transformation burns energy: human, cultural, organizational. Without replenishment, the march stalls not in one dramatic clash but through slow exhaustion until people cannot carry the mission any farther.
John Boyd taught that maneuverability and conserved energy can defeat brute force. But even the fastest jet stalls without fuel. TEUs measure whether people can keep learning, unlearning, and relearning when the future pelts them with chaos. They can be consumed by fear, overload, and uncertainty—or renewed by trust, purpose, and coherence.
Fear: The Hidden Gravity of Change
Every transformation begins with fear. Fear of loss, of incompetence, of irrelevance. It is the natural gravity that pulls people back toward what they know. Suppress fear, and it burns energy underground; name it, and it becomes fuel. TEUs are the mechanism for turning fear into flow—the courage to keep moving when certainty has vanished.
Fear taxes every system. It slows decisions, silences truth, multiplies approvals, and corrodes meaning. Managing TEUs means converting that fear into coordinated motion. Leadership, at its core, is energy management under uncertainty.
Why Change Drains Workers
Consider Maria, a mid-level manager in a retail chain. For fifteen years she had mastered her routines—Monday reports, Tuesday meetings, Friday inventory checks. Competence was her identity, rhythm her comfort. Then the pandemic arrived.
Overnight her company shifted to curbside pickup and e-commerce. Her familiar spreadsheets were obsolete. She went from expert to beginner, and her TEUs burned fast as she struggled to relearn what she thought she already knew.
Rumors of layoffs spread. Anxiety devoured her reserves faster than any overtime shift. Colleagues were furloughed, lunch-break friendships dissolved, and isolation did what no workload could—it drained her sense of belonging.
Working from the kitchen table while helping her children attend remote school multiplied the cognitive load. Every ping, login, and Zoom call took another sip from her fuel tank. Her identity—the reliable one who always delivered—wobbled. Doubt replaced pride.
Then came the next wave: polyintelligence. AI systems now forecast inventory, optimize routes, and analyze sentiment. What had once been Maria’s judgment was now the algorithm’s recommendation. Her value felt uncertain again. Machines were fast; she was human. The tempo gap widened, and fear whispered: Am I still needed?
Corporate sustainability goals followed. Maria now had to weigh efficiency against carbon footprints, local sourcing against global costs. These were moral decisions as much as operational ones. Each demanded new learning—and burned more TEUs.
Maria’s story is everyone’s story. The pandemic was a shock; polyintelligence is the marathon. It demands constant adaptation, constant recalibration, and deliberate refueling of energy.
Fear into Flow
Fear burns energy without making progress. Flow is energy moving forward and accomplishing things. The leader’s task is to redirect one into the other. TEUs describe that conversion in motion—the cycle of burn, replenish, and convert that keeps systems alive.
Burn is unavoidable; change consumes energy. Replenish requires rhythm—cadence, rest, empathy, and shared purpose. Convert turns temporary courage into lasting capability. This cycle is the metabolism of transformation.
When DBS Bank in Singapore began its digital reinvention, leaders started by confronting fear directly. They replaced control with curiosity, giving small teams room to experiment. Failure became rehearsal, not crime. Energy that once powered anxiety now powered learning.
Fujifilm faced extinction when photography went digital. Instead of mourning film, it converted chemical expertise into healthcare and optics. That was Transformational Energy in practice—fear transformed into focus.
Cadence: The Antidote to Anxiety
Fear thrives in chaos. Cadence creates safety. Predictable rhythms—daily stand-ups, reflection Fridays, clear sprint cycles—tell the nervous system: you can breathe here. Atlassian’s Team Playbook codified such rituals so teams could balance intensity with recovery. Predictability became permission.
Leaders who protect cadence protect courage. Burnout is not commitment—it is unmanaged fear.
Pandemic Case Studies
Zoom — From Verb to Infrastructure
When the world locked down, usage exploded thirty-fold. Engineers worked without rest, servers strained, and households coined the term “Zoom fatigue.” Fear of collapse burned TEUs at every level. Renewal came through massive infrastructure upgrades, rapid hiring, and a unifying mission: keep the world connected.
Moderna — Purpose as Jet Fuel
Scientists faced impossible deadlines and personal sacrifice. TEUs drained daily. But a single, moral sentence—we might save millions—refilled them faster than rest. Purpose became the power source.
Uber — From Rides to Eats
When streets emptied, revenue vanished. TEUs evaporated in fear and uncertainty until the company pivoted to food delivery. That new sense of service recharged energy, giving workers and drivers renewed meaning.
Across every case the rhythm is the same: fear ignites the burn; purpose and coherence refill the tank. Strategy and technology matter, but stamina decides survival.
CROME: The Levers of Energy
Leaders cannot prevent TEU burn, but they can guide the cycle through five levers: Coherence, Resilience, Orientation, Motivation, Empathy (CROME).
• Coherence keeps everyone rowing the same way.
• Resilience builds shock absorbers.
• Orientation provides maps, even short-term ones.
• Motivation reminds people why the struggle matters.
• Empathy acknowledges the cost.
CROME is not a checklist; it is a balancing act. Push too much motivation without empathy and people burn out. Over-control coherence and you calcify. The leader’s role is to steward energy, not just assign tasks.
Fear Transformed: Global Lessons
In Rwanda and Ghana, Zipline uses drones to deliver blood and vaccines where roads fail. Over one million deliveries and 100 million autonomous miles later, their engineers still talk about the mission, not the machines. Seeing a life saved replaces fear of failure with pride.
In Kenya, Safaricom’s M-Pesa faced political resistance and technical risk, yet its purpose—banking the unbanked—overpowered fear. Each successful transaction restored national confidence.
In Mumbai, the Dabbawalas deliver hundreds of thousands of lunches daily with near-perfect accuracy. Their strength is rhythm—cadence so precise that even monsoons cannot disrupt it. Routine becomes resilience.
These examples share a pattern: fear met with purpose, uncertainty met with trust, exhaustion met with meaning.
Polyintelligence and the Energy Gauntlet
The fusion of human, machine, and ecological intelligences—what this series calls polyintelligence—magnifies both capability and cost. Humans must adapt to machines that learn faster and never rest. Organizations must embed ecological intelligence, balancing sustainability with profit. Leaders must orchestrate across these domains without losing human identity.
Each fusion burns TEUs. Workers lose confidence when AI outperforms them, or when environmental mandates reshape familiar roles. Cognitive overload and identity drift are the new occupational hazards.
Polyintelligence is necessary for survival in the Sixth Great Transition—but it is not free. TEUs are the only currency that can pay for it.
If polyintelligence came with a warning label, it would read: “Combining human, machine, and ecological intelligences will cause fatigue, disruption, and identity shock. Use TEUs responsibly.”
Energy Meets Tempo
Boyd taught that tempo wins battles; TEUs remind us that stamina decides who finishes the war. CROME gives leaders the levers to sustain that stamina. The hidden side of transformation is not technology or strategy—it is energy. The future belongs to those who can balance tempo with Transformational Energy, keeping the music alive when others fall silent.
Digital systems now move at speeds our biology cannot match. My next article in this series explores what happens when machines take the lead—and why leaders must design organizations that can operate beyond human tempo without exhausting the human spirit.
*I use AI in all my work.
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Kevin Benedict
Futurist, and Lecturer at TCS
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I work with and have worked with many of the companies mentioned in my articles.


