I reference the late American military strategist, John Boyd, often in my articles. He had such a unique perspective and understanding of conflict, decision-making and strategy. One of the most insightful points he taught, and I have shared often, is that the ultimate objective of a military force is not to kill more enemy on the battlefield, but rather to impose mental and emotional chaos on the enemy that results in poor decision-making and a "loss of will" to continue the fight.
Before the age of the internet and the advent of social media, messaging, podcast and media platforms, the most efficient way to impose mental and emotional chaos on an enemy was to enlist the church to oppose and curse an adversary, and then to march or sail to their land and attack, pillage, destroy, enslave and conquer. Today, with digital transformation and digital platforms, there are more cost-effective alternatives. These alternatives offer improved efficiencies, and the ability to impose your will without the economic costs, discomforts and inconveniences of the battlefield.