Ecosystem Business Strategies

It seems business leaders today must recognize and implement two distinct kinds of business strategies.  One strategy for well established businesses in traditional industries designed to maximize efficient operations.  The other is ecosystem business strategies required for innovative, fast transforming and emerging business environments.

In the traditional automobile manufacturing industry, competitors and suppliers were well known and competition was mostly centered around incremental design changes and improving efficiencies.  Today electric vehicle (EV) manufacturers often use new and different supply chain ecosystems, and are just as likely to emerge out of Silicon Valley as Michigan.  

Giving Our Own Moral Codes to Robots

In military and other time sensitive environments the ability to shorten, or compress the time it takes to gather relevant information, make a decision and then act on it is critical.  For that reason, no matter how concerned people are about introducing artificial intelligence, automation and robots onto the battlefield, it will happen.  

Already today, inexpensive swarms of commercial drones supported by open source software and algorithms, high definition cameras and commonly available weapons can be launched by the dozens to attack predesignated targets.  The low costs of these attack drones guarantee that large numbers will be used to overwhelm slow, human dependent defense strategies and responses.  These vulnerabilities today ensure that automated defense systems will need to be employed in the future.  The speed and complexity of an offense dictates what is required of a defense.

Starting at the Finish Line

Starting at the finish line
Every futurist I know seems to be emphasizing that the speed of change is accelerating.  Are you hearing the same thing?  Have you ever pondered why that might be the case?  There are many reasons given including the famous phrase by Marc Andreessen, "Software is eating the world," so in this article we will touch on a few additional ones.

Let's start by considering a line of automated robots building vehicles on an assembly line.  If the manufacturer needs to scale up and produce more vehicles they simply deploy more robots with all necessary best practices and instructions pre-loaded.  There is no long recruitment, training, experience and probation period required. The robots are optimized on day one.  This example represents an ability to introduce change much faster than in the past as digital automation provides far more agility.

Another reason change can be accelerated is that once institutional knowledge is captured, codified and algorithms developed there are near-zero costs to duplicating and distributing them anywhere around the world.  Instantly best practices from Europe or Asia can be uploaded to systems anywhere and the benefits of the digitized knowledge utilized.  There is no need to start from the beginning again in a different location - when you can simply start at the finish line.  

The Future of Climate Risk with Expert Stephen Bennett

Each of us are experiencing the effects of extreme weather, so I reached out to Stephen Bennett, the Chief Climate Officer and Co-Founder of The Demex Group to learn how businesses and markets should strategically think about and adapt to them. A fascinating interview!


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Kevin Benedict
Partner | Futurist at TCS
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I work with and have worked with many of the companies mentioned in my articles.

Interviews with Kevin Benedict