Friday, May 18, 2018

Digital and Marketing Leadership in Travel and Hospitality with Rob Russell

In this episode my guest is Rob Russell, CEO of Resort Income Optimization.  I love this interview.  He is an inspiration to all entrepreneurs. He recognized a significant digital transformation and marketing problem and jumped in with both feet to become the expert and to solve it.

As giant resorts moved online and hired big digital marketing teams to focus on web marketing,  Rob recognized that the thousands of small hotels and resorts would not be able to afford them, so  he built a company to provide digital marketing, analytics and operations as a service.

Not only is Rob a problem solver and business builder, but he is an expert at marketing in the travel and hospitality industry.  In this interview you will learn the inside secrets about how it all works.

Kevin Benedict
Senior Vice President Solutions Strategy, Regalix Inc.
Website Regalix Inc.
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I work with and have worked with many of the companies mentioned in my articles.