Mobile Marketing News Weekly - Week of December 12, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Medical News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

According to a new research report by Berg Insight, mobile location-based service revenues in Europe are expected to grow from €205 million in 2010 at a compound annual growth rate of 13.4 percent to reach €435 million in 2016. Read Original Content

Marketing budgets are expected to show a healthy increase next year, despite the uncertain financial climate, and ad campaigns will increasingly target mobile devices, according to the Australian Marketing Institute. Read Original Content

Twitter recently introduced several new enhancements to its service, including ads for its mobile applications, a move that could have significant implications for marketers looking to reach a targeted audience with relevant offers via mobile. Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

Consumer electronics site Retrevo.com said 43 percent of people it surveyed who own smartphones have installed a retailer's app. Only 14 percent have used an app to make a purchase, but 42 percent use their phones to compare prices. Read Original Content

Mobility Charts Weekly - Week of December 12, 2011

The Mobility Charts Weekly is a weekly publication of charts depicting the current and future status of the enterprise mobility market.  I am specifically targeting information that reflects market data and trends.

The 2011 KPMG Mobile Payments Outlook, based on a survey of nearly 1,000 executives found that 83 percent of the respondents believe that mobile payments will be mainstream within four years (by 2015). A study by Gartner also ranked the top most trusted brands in mobile payments. Read Original Content

StumbleUpon, the discovery engine that enables its users to "Stumble" onto personalized web content, recently redesigned its website to facilitate mobile users. Mobile users have increased 800 percent in the past year and have become the company’s main focus. Read Original Content

According to Forrester, mobile commerce is expected to reach $31 billion by 2016. This represents a compounded annual growth rate of 39 percent from 2011 to 2016. Read Original Content

*************************************************************

Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer

Visit MobileEnterpriseStrategies.com

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups

Read The Mobility News Weekly

Read The M2M News Monthly

Click Here!

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobile Commerce News Weekly - Week of December 12, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Medical News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

Amtrak is beginning to offer mobile solutions for train passengers as the company is allowing customers to use smartphones instead of paper tickets while they board trains. Read Original Content

Starbucks is experiencing great success with its newly released mobile payment app. In the last nine weeks Starbucks handled six million mobile payments, double the volume of the first nine weeks after the system launched in January. Altogether it has handled 26 million mobile payment transactions since launch. Read Original Content

Mobile payments and other alternate payments could amount to $2.7 trillion in transactions by 2015, according to a study by Intuit. That would make mobile payments easily twice as popular as cash. Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

Click Here!

Research firm Gartner estimates that global mobile payment users will exceed 141 million this year, an increase of more than 38 percent compared with last year, while the volume of mobile payments will exceed $86 billion, up 76 percent from last year’s $48.9 billion. Read Original Content

Kevin Benedict's Video Comments: 4D Mobile Field Services

We all understand the concept of 3 dimensional, but what about the 4th dimension?  In this segment of Video Comments I discuss the relevance of the 4th dimension to enterprise mobility and field services in particular.




Whitepapers of Note:

• iPad in the Enterprise – A security perspective 
•  mCommerce – Assessment & Trends 

*************************************************************

Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer

Visit MobileEnterpriseStrategies.com

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Field Mobility News Weekly - Week of December 12, 2011

The Field Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to field mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Medical News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

The global enterprise mobility market is projected to experience rapid growth between 2011 and 2016 with the key drivers being the ever-increasing mobile subscriber base, advanced telecommunication infrastructure in terms of robustness, and the overall network coverage expansion. Read Original Content

Enterprise mobility provider iPass polled over 2,300 enterprise workers for its quarterly Mobile Workforce Report, and found that the iPhone now makes up 45 percent of phones used by mobile workers. This is up from 31 percent in 2010. Read Original Content

According to ABI Research, users of enterprise B2E and B2C smartphone and media tablet mobile applications are forecast to grow at an annual rate of nearly 90 percent, on track to exceed 830 million active users by 2016. Read Original Content

Tech Endeavour structures a mobile application as a multi-layered application consisting of user experience, business, and data layers. The mobile application development process starts with definition of the mobile application, understanding key components, learning scenarios where it will be used, learning key patterns and technology considerations as well as identifying specific scenarios such as deployment, power usage and synchronization.  This newsletter is sponsored in part by Tech Endeavour, http://www.techendeavour.com/.

India’s rapidly growing enterprise mobility market which encompasses hardware, network and data, applications and associated services currently stands at $244 million, has been growing exponentially over the last three years and is expected to reach $1 billion by 2015, according to Zinnov Management Consulting. Read Original Content

December 2011 Research on Enterprise Mobility

I am sitting in my leather reading chair with my coffee next to a warm, early morning fire reading about enterprise  mobility.  I am re-reading Aberdeen Group's Mobility in ERP 2011, which is one of the best reports I have read all year, and Cognizant's whitepaper, Enterprise Mobile Apps.  Here are some of the insights I have gleaned this morning.

Aberdeen Group's paper: Best-in-Class companies spend 25% of the work week trying to access information, all the others spend almost 40% of their time trying to access information.

Cognizant's paper: Millennials (i.e. generation Y) - will increasingly be unwilling to accept the idea of being bound to a desktop computer in their work lives either as employees or customers.  In their minds, productivity, communications, collaborations and decision-making are all dependent on having a mobile device with which they can access their network of peers, whatever information they need, and hundreds of targeted applications.

The paper goes on to say that millennials may not even know how to work at peak capacity without mobile devices.

When you synthesize the ideas in these two papers the conclusion is that some of the most valuable employee skills both now and in the future is a thorough understanding of how to use mobile devices, mobile applications, their peer and social networks and a plethora of mobile information sources to quickly find and access the information they need to optimally do their job.

On August 14th of this year, Thomas L. Friedman, author of “The World is Flat” wrote an opinion piece for the New York Times that I found very insightful.  Here are a few excerpts, "…globalization and the information technology revolution have gone to a whole new level.  Thanks to cloud computing , robotics, 3G wireless connectivity, Skype, Facebook, Google, LinkedIn, Twitter , the iPad and the cheap internet enable smartphones, the world has gone from connected to hyper-connected.  This is the single most important trend in the world today."

Friedman goes on to say, "... to get into the middle class now, you have to study harder, work smarter and adapt quicker than ever before.  All this globalization (and I would add mobilization) are eliminating more and more “routine” work – the sort of work that once sustained a lot of middle-class lifestyles."

Mobile technologies and a hyper-connected world are changing consumers, employees, economics, politics and the enterprise in dramatic fashion today.  It is critical that companies recognize these trends and develop an enterprise mobility strategy that incorporates and optimizes the value of these trends for their organizations.

*************************************************************

Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer

Visit MobileEnterpriseStrategies.com

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

M2M News Weekly - Week of December 5, 2011

Welcome to M2M News Weekly, an online newsletter that consists of the most interesting news and articles related to M2M (machine to machine) and embedded mobile devices.  I aggregate the information, include the original links and add a synopsis of each article.  I also search for the latest market numbers such as market size, growth and trends in and around the M2M market.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Medical News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

Smartphones are expected to account for 90.8 percent of all handsets sold in the UK by 2016, driving demand for mobile data, according to a new study from Pyramid Research. Mobile penetration in the UK is expected to reach 152.8 percent or 98 million subscriptions by 2016, driven by the growth in data card usage and M2M service adoption. Read Original Content

CEO of Telifonica, Gilli Coston believes the M2M market in the United Kingdom will grow at 25 percent per year through 2020. Read Original Content

Power and engineering firm Siemens will buy smart meter software company eMeter as they both continue to work in smart meter projects globally. Read Original Content

Tech Endeavour structures a mobile application as a multi-layered application consisting of user experience, business, and data layers. The mobile application development process starts with definition of the mobile application, understanding key components, learning scenarios where it will be used, learning key patterns and technology considerations as well as identifying specific scenarios such as deployment, power usage and synchronization.  This newsletter is sponsored in part by Tech Endeavour, http://www.techendeavour.com/.

Within the first month of implementing Networkfleet, a fleet management solution, Campbell Oil Company saved $1800 and also reduced speeding, increased on-time deliveries, and streamlined fuel tax reporting. Read Original Content

Mobile Medical News Weekly - Week of December 5, 2011

The Mobile Medical News Weekly is an online newsletter made up of the most interesting news and articles related to medical mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

ABI Research recently released a report which predicts that the sports and health mobile app market is on pace to hit $400 million in revenues by 2016. Read Original Content

In a bid to accommodate the aging population and the increasingly hectic lifestyles of their patients, physicians are embracing a broad spectrum of Web-based software solutions that are bringing healthcare services into the home. Read Original Content

According to a new report from Juniper Research, the number of downloads for health-related apps in 2012 will total 44 million by the end of next year. The research firm also predicts that the number of health app downloads will jump to 142 million by 2016. Read Original Content

Webalo technology eliminates the need for traditional mobile application development tools and custom programming to provide in hours, instead of weeks or months, mobile access to the specific enterprise data and functions that smartphone and tablet users rely on to do their jobs.  This newsletter is sponsored in part by Webalo, www.webalo.com.

The wireless monitoring device industry in the U.S. has doubled in the past four years to a current value of $7.1 billion. It is expected to triple in the next four years, reaching $22.2 billion by 2015, according to a report by Kalorama. Read Original Content

Mobility News Weekly - Week of December 5, 2011

The Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Field Mobility News Weekly

Also read M2M News Weekly

Also read Mobile Commerce News Weekly

Also read Mobile Marketing News Weekly

Also read Mobile Medical News Weekly

Also read Mobility Charts Weekly

Google said its Android Market has accrued over 10 billion application downloads since its launch in October 2008. Apple has notched close to 20 billion downloads to its App Store.  Read Original Content

Verizon has decided to block its customers from installing Google's new, high-profile Wallet application on the carrier's smartphones.  Read Original Content

Originally Windows Phones were expected to launch in China sometime in 2011.  But as the final month of 2011 slides by, Microsoft has officially punted that launch until 2012.  Read Original Content

ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business.  This newsletter is sponsored in part by ClickSoftware - http://www.clicksoftware.com/.

Sales of Taiwanese smartphone maker HTC Corp dropped 30 percent in November from a month before as the world's No.4 smartphone brand struggled to compete against bigger rivals Apple and Samsung Electronics.  Read Original Content

Mobile Marketing News Weekly - Week of December 5, 2011

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Medical News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

Mobile Media Buying Platform adsmobi released a new whitepaper about U.S. Mobile Advertising trends. The total mobile advertising spend in the U.S. will jump from $1.34 billion to $2.01 billion in 2012. Read Original Content

AOL Chief Executive Officer Tim Armstrong said he’s aiming to get at least 10 percent of revenue from mobile advertising in the next year and a half, up from a “tiny” portion now. Read Original Content

Mobile marketing is poised for dramatic growth in 2012, according to a survey of 501 marketing and advertising executives by AT&T, which predicts that much of the growth will be driven by smartphone applications and mobile bar codes. Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

Pandora, the leading online radio station, is experiencing sharp growth through mobile advertising. Mobile users now account for 70 percent of Pandora’s business. Read Original Content

Mobile Commerce News Weekly - Week of December 5, 2011

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile payments, mobile money, e-wallets, mobile banking and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Medical News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

Mobile commerce in the United States is expected to grow 91 percent to $6.1 billion compared to the value of the market throughout 2010. Read Original Content

Facebook is acquiring the team behind social networking service Gowalla as it continues to build out its location-based services and enter the mobile commerce market. Read Original Content

According to WSL/Strategic Retail shopping via smartphones is growing significantly. Currently half of smartphone owners are making purchases through their devices and mobile retail apps are one of the most popular apps being downloaded. Read Original Content

Pyxis Mobile provides an agile, powerful, and secure mobile enterprise application platform.  It enables rapid cross-platform application development, unlimited data integration, enterprise-grade security, and the unique ability to change and update applications in real time.  This newsletter is sponsored in part by Pyxis Mobile, http://pyxismobile.com/

Poland will soon be able to use NFC-enabled smartphones to pay for goods and services. Total value of transactions made via mobile phones in Central and Eastern Europe amounted to around €290 million in 2010. That is expected to grow to €22.7 billion by 2017, according to research firm Frost & Sullivan. Read Original Content

Mobility Charts Weekly - Week of December 5, 2011

The Mobility Charts Weekly is a weekly publication of charts depicting the current and future status of the enterprise mobility market.  I am specifically targeting information that reflects market data and trends.

The above graphic illustrates the regions within China that are experiencing significant growth in the M2M market. China's Internet-of-things industry reached $193.3 billion in 2010. Read Original Content

As computers and mobile devices continue to play an ever increasingly role in the lives of consumers, this holiday season has been projected to lead with the highest grossing revenues in online shopping ever recorded.  This graph compares the level of growth in online shopping interest between the week before Thanksgiving and Thanksgiving week for 2010 and 2011, looking a sample covering hundreds of millions of ad impressions. Read Original Content

Online radio company Pandora has experienced significant growth in the past two years. This sharp increase in revenue can be explained by mobile advertising on Pandora’s mobile app. Read Original Content

*************************************************************

Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer

Visit MobileEnterpriseStrategies.com

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups

Click Here!

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

HTML5 News Weekly - Week of December 5, 2011

UK Security firm Sophos made its security predictions for 2012.  They identified new networking and web technologies, including HTML5, as major security risks for the coming year.

HTML5 removes the need for most add-ons and plug-ins because similar capabilities are built in.  However, this also means that HTML5 can become a big target for cybercrime because data is stored within the browser itself.
  James Lyne, a senior technologist at Sophos, states in a December 5, 2011 InfoWorld article (http://www.infoworld.com/d/security/html5-create-new-challenges-security-pros-in-2012-180827) “Traditionally the browser has been a gateway for cyber criminals to get access to your PC, now they're going to be trying to attack the browser itself to steal its data.”


From the Wall Street Journal Tech blog, December 2, 2011 (http://blogs.wsj.com/tech-europe/2011/12/02/mobile-new-browsers-key-targets-for-cybercrooks/?mod=google_news_blog), “New Web and networking technologies will force us to learn some lessons: HTML5, the language to which modern websites are migrating, represents a substantial improvement for developers, but has introduced new vulnerabilities. Older browsers were seen as the route through which attacks could be launched. New HTML5-compliant browsers represent a new target for criminals as they have the potential to store far more information.”

SplendidCRM Software, Inc., provider of customer relationship management solutions, now offers an HTML5 offline client in all editions of its software.  Paul Rony, President of SplendidCRM Software, states "Our new HTML5 Offline Client makes SplendidCRM available on touch devices while in airplanes or at client sites without an available network."
Press Release: http://www.splendidcrm.com/Company/PressReleases/December162011/tabid/147/Default.aspx

Opera announced a new version 11.60 of their browser that includes HTML5 parsing this week.  One of the new features highlighted is the inclusion of a new HTML5 parsing algorithm which “helps unify code discrepancies among browsers."  Press Release:  http://www.opera.com/press/releases/2011/12/06/ 
For more information, and to download the new version:  http://www.opera.com/browser/new/

From the Read Write Web article “Top 6 Trends in HTML5 in 2011”, December 6, 2011
(http://www.readwriteweb.com/archives/top_6_trends_in_html5_in_2011.php),  
“HTML5 is fundamentally changing the way developers approach the Web. Whether it is for desktop browsers or mobile, the language and standards of the future are not some distant point on the horizon. It is right now.”

*************************************************************

Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer

Visit MobileEnterpriseStrategies.com

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Kevin Benedict's Video Comments: Field Services Velocity

I have had the opportunity to lead enterprise mobility workshops and to learn about field services and enterprise mobility from many different people, in many different countries over the past 2 months.  In this Video Comments I share some of the things I have learned recently.

*************************************************************

Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer

Visit MobileEnterpriseStrategies.com

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Field Mobility News Weekly - Week of December 5, 2011

The Field Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to field mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Medical News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

The U.S. Census bureau is working with Agilex to create mobile apps for iPads and other tablets for its 2020 census workers as they collect data throughout the country. Read Original Content

According to Gartner, Apple’s iPad will soon experience strong growth in the enterprise mobility applications market as tablet sales are also expected to surge in the next few years. Read Original Content

RFID tracking devices are now being used to track the temperatures of frozen meat shipments. This solution is aimed at maintaining healthy temperatures to prevent dangerous food from being purchased. Read Original Content

Tech Endeavour structures a mobile application as a multi-layered application consisting of user experience, business, and data layers. The mobile application development process starts with definition of the mobile application, understanding key components, learning scenarios where it will be used, learning key patterns and technology considerations as well as identifying specific scenarios such as deployment, power usage and synchronization.  This newsletter is sponsored in part by Tech Endeavour, http://www.techendeavour.com/.

FieldOne Systems, a provider of software solutions for field service businesses, has released a new iPhone app for the FieldOne Mobile series allowing field workers to accomplish more work. Read Original Content

M2M News Weekly - Week of November 28, 2011

Welcome to M2M News Weekly, an online newsletter that consists of the most interesting news and articles related to M2M (machine to machine) and embedded mobile devices.  I aggregate the information, include the original links and add a synopsis of each article.  I also search for the latest market numbers such as market size, growth and trends in and around the M2M market.

Also read Field Mobility News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Medical News Weekly
Also read Mobility News Weekly
Also read Mobility Charts Weekly

Smarter Car and LightSquared are creating an in-vehicle solution that enables dealers and drivers to leverage critical data including location sharing, vehicle maintenance diagnostics and in-car applications via smartphones, tablets or PCs. Read Original Content

According to Nerac, a research and advisory firm, market for remote monitoring of medical patients is forecast to reach $5.1 billion by 2013, up from $3.6 billion in 2007. Read Original Content

Machina Research expects the automotive M2M sector to generate 157 billion euros in revenue in 2020, up from 10 billion euros in 2010. The biggest revenue generating segments will be security and tracking, emergency assistance, navigation and insurance. Read Original Content

Tech Endeavour structures a mobile application as a multi-layered application consisting of user experience, business, and data layers. The mobile application development process starts with definition of the mobile application, understanding key components, learning scenarios where it will be used, learning key patterns and technology considerations as well as identifying specific scenarios such as deployment, power usage and synchronization.  This newsletter is sponsored in part by Tech Endeavour, http://www.techendeavour.com/.

Population increases in Australia and a rapid growth of M2M links using mobile networks are among the factors that will see the total number of mobile subscriptions rocket up to 35 million by 2015. Read Original Content

Velocity in Field Services

Velocity - the speed and
direction of an object.

Velocity is usually a physics term, but it can also relate to enterprise mobility and field services in particular.  The term velocity is often used to describe the speed and direction of an object.   In my workshops, I use it in the context of enterprise mobility and field services to describe the ability to quickly bring all required resources (personnel, skill sets, equipment, parts, customers, schedules, etc.) to the point of need (i.e. job site) at the right time in order to optimize production and efficiencies.

How do you increase velocity?  It requires real time data exchanges between your mobile workforce, mobile assets, mobile inventories, mobile equipment, customers etc.  You need to understand the locations, status, availability and arrival and departure time of all required components.

Real-time mobile data exchanges
with PSION's EP10

From a mobile data perspective you need to have real-time mobile data exchanges that include the ability to send and receive the right data, with the right people, at the right time, in the right amounts, on the right devices.

Velocity, in the context of enterprise mobility, is a purposeful strategy.  It requires IT infrastructure that is designed to avoid latency in real-time data exchanges.  It requires a unified view of the "real-time" status of all relevant players and objects necessary to optimize the delivery of services in the field.

My mantra is, "Mobile technologies without mobile strategies is wasted."

*************************************************************

Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer

Visit MobileEnterpriseStrategies.com

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups

Read The Mobility News Weekly

Read The M2M News Monthly

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.

Mobility News Weekly - Week of November 28, 2011

The Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to enterprise mobility that I run across each week.  I am specifically targeting information that reflects market data and trends.

Also read Field Mobility News Weekly
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Marketing News Weekly
Also read Mobile Medical News Weekly
Also read Mobility Charts Weekly

According to Nielsen, Apple has retained its place as the largest smartphone manufacturer in the U.S. in the third quarter with a nearly 30 percent share, while the overall market continues to shift toward smart devices, reports Fortune. Read Original Content

China has leapfrogged the U.S. to become the world’s largest smartphone market by volume, according to third quarter figures released by Strategy Analytics.  Read Original Content

New research from North Carolina State University shows that some smartphones specifically designed to support the Android mobile platform have incorporated additional features that can be used by hackers to bypass Android's security features, making them more vulnerable to attack.  Read Original Content

ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business.  This newsletter is sponsored in part by ClickSoftware - http://www.clicksoftware.com/.

In the third quarter of the year, both Windows Mobile and Windows Phone combined held 6.1 percent of the U.S. smartphone market. That's down 33 percent from the 9 percent of the U.S. market Windows Mobile/Windows Phone held in the previous quarter.  Read Original Content

The majority of UK consumers (59 percent) now own a smartphone, 18 percent own a tablet device, and as many as 67 percent have used an app, and 73 percent have accessed a website using these mobile devices in the last twelve months, research from an EPiServer study has found.  Read Original Content

Click Here!

Mobile application downloads in the U.S. increased from 3.8 million in September 2011 to a record 4.91 million in October, a 29 percent month-over-month leap, according to mobile app user acquisition platform Fiksu's latest App Store Competitive Index.  Read Original Content

Research In Motion has released BlackBerry Mobile Fusion – the Company’s next-generation enterprise mobility solution and RIM’s entry into the multi-platform Mobile Device Management marketplace.  Read Original Content

Last month, Apple managed to achieve an impressive 42.8 percent of all UK smartphone sales.  Even though it was introduced during the middle of the month, there is no doubt that Apple's flagship iPhone 4S was responsible for this result.  Read Original Content

According to figures released by VisionMobile, a market analysis and strategy firm, smartphone adoption has reached over 27 percent around the world.  Read Original Content

Research In Motion is introducing a software tool giving corporate customers the option of linking employees' personal iPhones to the BlackBerry network without compromising security.  Read Original Content

According to ABI research, 2016 is the year health and fitness apps will cross the $400 million mark. ABI has further predicted that 1 billion health related apps will have been downloaded by 2016. Read Original Content

HTC hopes to re-spark consumer interest with its new line of smartphones in early 2012, despite the company’s poor performance in the global smartphone market this year, reports Reuters.  Read Original Content

A new study finds that iPhone owners are the most loyal smartphone users, and cites customers' personal investments in Apple's ecosystem as driving an over 80 percent retention rate for the device.  Read Original Content

Lenovo has unveiled three new tablets and a smartphone for the Chinese market and also will launch a smart TV product in the first quarter of next year.  Read Original Content

AT&T has withdrawn its application to buy T-Mobile from the Federal Communications Commission after the FCC dealt a blow to its plans by announcing that it will hold a court hearing to examine the proposed merger.  Read Original Content

Recent Articles by Kevin Benedict

How to Use MobileEnterpriseStrategies.com

Insider's Insight into NFC - Near Field Communications

Mobile Expert Video Series: K2 Partnering's Fabio Paradiso

HTML5 - What's New the Week of November 28, 2011

Mobile Marketing Innovations - Guest Blogger

HTML5 Week - Thanksgiving Special

Mobile Expert Video Series: K2 Partnering's Patrick Caroll

Mobile Expert Video Series: K2 Partnering's Mark Stevenson

Upcoming Events


Mobile Development:  Strategy, Technology and Best Practices - December 15, 2011

Whitepapers of Note

The Business Benefits of Mobile Adoption with SAP Systems

ClickSoftware Mobility Suite and Sybase Mobility Solution

The Evolution of Enterprise Mobility

Mobile Adoption Among Gas and Electric Utilities

Mobile Adoption in Life Sciences

Mobile Adoption in Oil and Gas

Networked Field Services

Recorded Webinars of Note

3 Critical Considerations for Embracing Mobile CRM

Healthrageous Mobility Case Study

The Latest m-Business Trends and How the Onslaught of Mobile Devices Affects Development Strategies

The Real-Time Mobile Enterprise:  The Benefits of Rapid, Easy Access

Syclo and SAP Deliver Mobile Apps on Sybase Unwired Platform

Ruggedized and Industrial Mobile Device Articles

Consumer Smartphones or Industrial Smartphones?

You can follow me on Twitter @krbenedict and read my blog, Enterprise Mobility Strategies.

I have added a feature to my blog site that supports email subscriptions.  You can now receive all blog articles directly via email.  If you are interested, click here.

Click Here!

*************************************************************

Kevin Benedict, Independent Mobile Industry Analyst, Consultant and SAP Mentor Volunteer

Visit MobileEnterpriseStrategies.com

Follow me on Twitter @krbenedict

Join the SAP Enterprise Mobility and Sybase Unwired Platform Groups

Full Disclosure: I am an independent mobility analyst, consultant and blogger. I work with and have worked with many of the companies mentioned in my articles.