Friday, March 06, 2015

Kevin Benedict's Mobile Commerce News Weekly – Week of March 1, 2015

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

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PayPal has conducted research in conjunction with Ipsos that examined the mobile commerce habits of 17,600 consumers in 22 countries.  The research shows between 2013 and 2016, the average compound annual growth rate for mobile commerce is projected to be 42 percent, toppling e-commerce’s same growth rate at 13 percent.  Read Original Content

By 2017, revenue from mobile commerce in the US will comprise half of all revenue from digital commerce—more than twice the current percentage, according to research firm Gartner.  Read Original Content

The LexiNexis 2014 “True Cost of Fraud mCommerce” report found that 15 percent of all merchants now support m-commerce transactions — more than twice the seven percent doing m-commerce at the end of 2013.  Read Original Content

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According to the report from IMRG and Capgemini, some 40 percent of online retail sales are being made through mobile devices, up from 37 percent that was reported in the previous quarter. Mobile spending is growing quickly, as more online retailers take steps to accommodate the needs of mobile consumers.  Read Original Content

One of the first entrants into the mobile payments space back in 2007, Toronto-based Plastic Mobile announced on February 19 on its website that it was being acquired by Havas Media, the sixth largest communications group in the world.  Read Original Content

Android is the current winner in mobile advertising, with 62.7 percent of the global market during the fourth quarter. Comparatively, that same figure was only 37.7 percent during the same quarter in 2013, which shows a massive shift in dominance in that area, according to research from eMarketer.  Read Original Content

According to PayPal Russia, consumers are using their smartphones and tablets to place an average of 2.6 online orders every month. The average number of orders placed in Europe every month is three. Mobile payments volume in Russia is only slightly lower than that found in Europe.  Read Original Content

Visa has begun rolling out a new tokenization initiative in Australia. Tokenization is a relatively new trend that has begun to emerge in the mobile payments field.  Read Original Content

According to a mobile commerce study by J. Gold & Associates, a full one-third of the organizations surveyed indicated they generate revenues from the Internet in the 26 to 50 percent range.  Read Original Content

Traffic from mobile devices is now nearly 50 percent of overall online U.S. retail traffic according to the latest data from IBM Digital Analytics Benchmark.  Read Original Content

Research firm yStats has released a new report concerning digital commerce in Europe. The report notes clothing has become the most purchased physical product in many European countries, including the United Kingdom, Spain, and Italy.  Read Original Content

India may be looking to forgo cash in favor of mobile payments. The National Payments Corporation of India, which was established in 2008, has been tasked with consolidating the country’s vast number of retail payment systems.  Read Original Content

Samsung unveiled the new mobile payments system at Mobile World Congress, and hopes it will trump Apple Pay. The new payments system - Samsung Pay - will work with near-field communications, as well as with magnetic strip technology, meaning it can be used to make purchases at almost any electronic payment terminal.  Read Original Content

Online retailer Myntra is looking to retire its presence from the web in the near future. The Indian retailer will not disappear entirely, however, as it will become a mobile-only company by the middle of this year. In order to accomplish this task, Myntra is rumored to be making three acquisitions that will support its move toward the mobile space.  Read Original Content

Visa Inc. and Bharti Airtel, a leading telecommunications services provider with operations in 20 countries across Asia and Africa, announced a partnership to bring innovative mobile payment services to seven markets in Africa including Gabon, Ghana, Kenya, Madagascar, Rwanda, Seychelles and Tanzania.  Read Original Content

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Videos and Podcasts of Note

88% of enterprises have mobile deployments but only 8% of mobile service directors know how their deployments are performing
95% of companies acknowledge they have problems with their mobile deployments but most lack the insight and often the resources necessary to address them effectively.
99% of mobile device failures are NOT predicted but ARE predictable
Elemez Mobile Intelligence Platform from B2M Solutions
mProdigy Mobile Intelligence Platform from B2M Solutions

Whitepapers of Note

Don't Get SMACked - How Social, Mobile, Analytics and Cloud are Reshaping the Enterprise
Making BYOD Work for Your Organization


Kevin Benedict
Writer, Speaker, Senior Analyst
Digital Transformation, EBA, Center for the Future of Work Cognizant
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.