Wednesday, June 04, 2014

Mobile Commerce News Weekly – Week of June 1, 2014

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Connected Globe News Weekly
Also read Field Mobility News Weekly
Also read Mobile Cyber Security News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly

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Telco SingTel has partnered with Standard Chartered Bank to launch a new mobile commerce service which can access three types of services using a smartphone — money transfers and retail payments, loan applications, and mobile travel insurance.  Read Original Content

Panera Bread Company has launched a new mobile application.  The mobile app is meant to help the company’s restaurants better manage the high volume of orders they receive during peak hours by taking advantage of the mobile commerce scene.  Read Original Content

According to a Mobile Payments and Fraud Survey from Kount, 32 percent of businesses said they viewed mobile commerce as significantly riskier than standard e-commerce, as a series of high-profile attacks and data thefts have made companies more aware of the risks surrounding online transactions.  Read Original Content

The cost and time to mobilize enterprise applications can actually meet or exceed the original cost and time to implement those systems. In their new report, “StarMobile Transforms Enterprise Apps into Mobile Apps”, 451 Research details the advantages of StarMobile’s app development tool and how it can drastically reduce the cost and time to mobilize enterprise applications. Download report here:

As mobile commerce becomes a mainstream channel for retail transactions, more than half of U.S. consumers will redeem a digital coupon or code at least once in 2014. That number is projected to rise to over 82 percent by 2016, according to Emarketer.  Read Original Content

A battle royal is brewing in the Chinese mobile services and mobile commerce world.  Tencent has added the ability to sell buy and sell goods online to its WeChat instant messaging application.  The new functionality takes Tencent directly up against Alibaba, which has been building a full mobile platform and has started with ecommerce.  Read Original Content
Forrester Research projects sales from consumers shopping on mobile phones will increase to $38 billion this year and sales from tablets will hit $76 billion, or about $114 billion in total.  Read Original Content

"Mobile commerce began to become popular in Indonesia in early 2013 and it has increased in the first quarter of this year. Transactions through mobile commerce accounts for 20 percent of total e-commerce transactions," the founder and CEO of online store, Agus Tjandra, said in Jakarta.  Read Original Content

According to a recent study by Gartner, mobile marketing is rapidly growing its share of overall advertising dollars as a rising number of businesses recognize the importance of the opportunity that it presents.  In fact, that increase is moving quickly enough it is likely the total spend for mobile marketing will reach $18 billion, this year.  Read Original Content

According to a recent report released by the People’s Bank of China, m-payments were responsible for approximately $623 billion during the first quarter of 2014.  Read Original Content

Australian retailers are adopting mobile payments faster than consumers, according to Vend, a New Zealand vendor that develops point-of-sale tools for traditional retail stores.  Read Original Content

Mobile Marketing Watch was privy to details from Forrester’s latest U.S. mobile banking functionality benchmark, which reveals Chase and U.S. Bank tie for the top spot for their offerings with Wells Fargo, Bank of America, and Citi close behind.  Read Original Content

Two-thirds (66 percent) of the 1, 202 U.S. adults involved in a Hipcricket's study said that, in the six months prior to being surveyed, they had received a mobile alert or text message from a brand or business.  Read Original Content

Apple is purportedly on the verge of enthusiastically embracing local advertising as a means to drive new revenue growth and opportunities for iTunes Radio.  Amir Efrati of The Information reported Friday that Apple wants to aggressively shift its attention toward local market advertising opportunities.  Read Original Content

MarketsandMarkets forecasts the m-commerce market to grow from $116.1 billion in 2014 to $467.3 billion in 2019.  Read Original Content

Mobile commerce is experiencing a promising period of success in Europe, according to a new report from yStats. The report shows countries in Western Europe boast of high degrees of smartphone and tablet penetration, which is creating a favorable environment for mobile payments to thrive within.  Read Original Content

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Kevin Benedict
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Senior Analyst, Digital Transformation, EBA, Center for the Future of Work Cognizant
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.