Wednesday, July 24, 2013

Mobile Commerce News Weekly – Week of July 21, 2013

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly

The Ugandan government has levied a 10 percent tax on mobile banking transactions, in a move some have criticized as being short-sighted and potentially harmful to the country's expanding mobile money industry.  Read Original Content

New Zealanders’ appetite for online banking has reached a crucial tipping point according to ASB, with more than half of ASB customers who access their bank accounts electronically now doing so on a mobile device.  Read Original Content

Customers are embracing mobile banking faster than they did ATMs after they were introduced in the 1980s, according to bank officials.  Read Original Content

AnyPresence is a mobile development platform that reduces the time and cost of mobile-enabling enterprise business processes, products, and services. It offers organizations the ability to assemble and deploy backend servers, native iOS, native Android, and HTML5 mobile web apps without platform "lock-in". This newsletter is sponsored in part by AnyPresence.

The use of mobile payment technology among Australian retailers may be set to explode, thanks to a strong desire among brick and mortar retailers to cut transaction times, access customer loyalty programs and boost face-to-face interactions.  Read Original Content

Research firm eMarketer has cut its estimated growth for proximity mobile payments for this year in half, from $2.12 billion to $1 billion, according to VentureBeat.com. The firm's October forecast predicted that such transactions would reach $2.12 billion in 2013, but it recently released new figures that downgraded that prediction to just $1 billion.  Read Original Content
From 2011 to 2013, mobile payments more than tripled, reaching $170 million in 2011, $540 million in 2012 and $1 billion this year. Mobile payments are expected to hit more than $2.5 billion in 2014 and reach close to $10 billion in 2015. Read Original Content

Although cash is the most common form of payment, it may soon be eclipsed by other up-and-coming transaction types like mobile payments, near field communication, contactless payments, and digital wallets, according to Technology Strategies International Inc. Read Original Content

Oracle has signed a deal with Zapp, a firm jointly owned by several UK high street banks, to provide the IT kit required to build a new mobile payments platform.  The setup is scheduled to launch in 2014, and will be used by consumers and retailers around the UK to make and receive payments using mobile phones.  Read Original Content

U.S. Bank has added Square to its digital wallet options available to customers via their iOS and Android smartphones. Customers can link their U.S. Bank credit, debit, and prepaid accounts to the Square application to make purchases from their smartphone.  Read Original Content

Dealers say they are paying Google dramatically higher prices than they were just seven months ago to snag smartphone users searching for vehicles and dealerships.  Gold Coast Cadillac in Oakhurst, N.J., for instance, paid Google an average of $3.24 from March through June whenever a smartphone shopper clicked on a Google search ad for the dealership.  That's up 68 percent from what the dealership paid from November through February.  Read Original Content

Yahoo has bought ad tech startup Admovate to grow its mobile advertising sales and provide a stronger channel for personalized display advertising.  Read Original Content

Mobile-based spending in the U.K. has increased by 25 percent between January and June, according to a story at Mobile Entertainment, which cited data provided by daily deal aggregator Bownty.  Read Original Content

A new study from IAB reveals worldwide mobile ad revenue rose by a massive 82.8 percent last year to $8.9 billion from $5.3 billion in 2011.  Read Original Content

Analysts continue to express concerns about Google's efforts to migrate its desktop advertising business to the mobile platform after the digital services giant posted discouraging cost-per-click results during the second quarter of 2013.  Read Original Content

SAS Marketing Research finds 58 percent of Canadians actually want more mobile marketing.  Thirty-eight percent of Canadians readily admit that they would buy more if presented with more promotional offers on their smartphone while out shopping.  Read Original Content

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Whitepapers of Note

Don't Get SMACked - How Social, Mobile, Analytics and Cloud are Reshaping the Enterprise
Making BYOD Work for Your Organization
mHealth Trends and Strategies 2013

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Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.